Remove Closing Remove Cross-sell Remove Technology
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What’s the Difference Between a Cross-Sell and an Upsell?

RingDNA

The main difference between cross-selling and upselling is what you are offering. Upselling recommends a more advanced version of the same product, while cross-selling suggests a different product that complements the original one. Cross-selling introduces a new product that supports or extends the original purchase.

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How to un-silo your organization and be more customer-centric

Martech

Sales is in charge of closing opportunities — and sometimes in charge of renewals. Here are three customer journey practices for tapping this institutional, cross-functional wisdom. Implement a cross-functional voice of the customer (VOC) program to gather and sort input for shared understanding.

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How to make the jump from product-market fit to platform-market fit

Martech

Source: GTM Partners, 3Ps GTM Maturity Model It’s not just about selling more products. He’s not just selling individual products; he’s bundling solutions that solve pain points across multiple areas of a client’s business, increasing cross-product value and making the platform more attractive and sticky for customers.

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How Technology Helps you Manage the Sales Pipeline

Veloxy

The technology available today allow sales teams to maintain a healthy pipeline and continually move leads on to the conversion stage. The pipeline shows how many deals salespeople are expected to close in a given week, month or year as well as how close a particular rep is to hitting their sales quota. 2: Automation.

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Maximizing profits: Strategies for earning through loyalty programs by Comarch

Martech

Loyalty programs have evolved beyond simple points systems to sophisticated, data-driven strategies that leverage technology and personalized experiences. The prospect of earning rewards motivates customers to choose a particular brand over competitors, especially when they are close to reaching a reward threshold.

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How to revamp your lead scoring strategy for 2025

Martech

Technology stack Leads using technologies that integrate with or complement your solution should receive additional points. Existing customers Take note of existing customers to identify opportunities for up-selling and cross-selling, which can be beneficial for improving lead scoring.

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AI-powered martech news and releases: September 12

Martech

77% of all workers using AI say the technology is doing more work for them, and that it’s contributing to burnout and making it harder to be productive, according to a study by Upwork. Oracle Cloud CX enhances personalization and improves upsell and cross-sell conversions.