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9 essential tips for building a website that drives conversions

Martech

Unlike social media, which has algorithms dictating visibility, your website is a platform you own, so you have complete control over messaging, user experience and conversion pathways. UX checks: Regularly test navigation, page speed and mobile responsiveness to ensure optimal usability. Email: Business email address Sign me up!

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9 ways to improve your content’s UX beyond great writing

Martech

Your presentation, or user experience (UX), is key to ensuring the great content you put so much work into is well-received. Use the following tips to ensure your content’s UX meets the needs and desires of your audience. That extra time on site means more time seeing your CTAs and increasing potential conversions.

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A roadmap to martech stack maturity

Martech

Would adhering to them improve UX or help with conversation rates with certain customer segments? These can include anything from PCI for credit card processing, CAN-SPAM for collecting contact information and privacy-related regulations like CCPA (California), GDPR (European Union), PIPL (China) and LGPD (Brazil).

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Link building + technical SEO + CRO = the perfect SEO strategy by Page One Power

Search Engine Land

It’s becoming increasingly evident that a successful approach requires a balance of link building , technical SEO , and conversion rate optimization (CRO). This multifaceted strategy aims to incorporate the value of backlinks , the importance of technical SEO as a foundation and the essential nature of user experience (UX).

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We Quantified the UX of 5 Bike Websites. Here’s What We Learned.

ConversionXL

Your design team likely thinks your website is number one compared to your competitors, but a quantified UX benchmark might tell you differently. This article outlines a UX benchmark study we conducted in partnership with Jeff Sauro and his team over at MeasuringU. How Do We Do UX Benchmarking? Check it out here. Appearance.

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6 Customer Journey Mapping Examples: How UX Pros Do It

ConversionXL

Customer journey mapping is a widely used and impactful technique that can help you make better product, marketing, UX, and merchandising decisions. However, like other UX research techniques (including user personas ), there’s some vagueness and obscurity around how to actually create customer journey maps.

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User-Centric Design: The Key to Sustainable Ecommerce Success

Sales Pop!

When you’re running an ecommerce business, it can be easy to get caught up in metrics, conversions, and the latest digital marketing trends. Ensure Product Customization UX is Intuitive Product customization is a great way to give customers exactly what they want, but it’s essential to make the process smooth and intuitive.

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