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How to un-silo your organization and be more customer-centric

Martech

Here are three customer journey practices for tapping this institutional, cross-functional wisdom. Implement a cross-functional voice of the customer (VOC) program to gather and sort input for shared understanding. Collect this feedback in your CRM so it can be used and rules can be applied for priority action (e.g.,

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What Fuel, Coffee, and Hot Dogs Have to Do with Generative AI

Salesforce

Get your next business solution Check out the AppExchange collection “Trailblazer Top Picks” for software to enhance your company’s own CRM experience. Data points came from a variety of sources, including Marketing Cloud, Experience Cloud, CRM, and third-party data into the customer profiles.

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The Relevance Of A CRM For Financial Services

Salesmate

What does CRM stand for in Financial Business? Almost 47% of businesses have started using CRM for maintaining customer services and relationships. Also, with the statistics of 60% of people using multiple search engines to find a particular website, the use of CRM has increased even further to get more data on their target audience.

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11 Emerging Trends Redefining Sales Operations in 2025

RingDNA

The modern sales ops team is no longer just responsible for reporting and CRM management. To stay ahead, sales ops leaders must embrace new technology, rethink traditional processes, and focus on data quality, automation, and cross-team alignment. It now plays a central role in data strategy, automation, and revenue intelligence.

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How I Reverse-Engineered a $100M Exit with SaaStr Founder and CEO Jason Lemkin

SaaStr

How do you reverse-engineer your first million as a SaaS startup founder? SaaStr founder and CEO Jason Lemkin chats with Sam Parr on the popular YouTube channel and podcast My First Million about what’s required to make it on the map for a $100M exit and then reverse engineers the steps to get there. You never catch up.

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Sales Performance Dashboards to Keep Every Part of Your Revenue Engine on Track

Sales Hacker

In order for your car to run efficiently, you need every part of your engine firing on all cylinders. Everyone on your team must meet their specific goals in order for your engine to operate efficiently. Dashboards integrate with your CRM so you can instantly see performance data, trends, and progress-to-goal.

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Why the Google Cookies News Shouldn’t Alter Your Data Strategy

Salesforce

Invented in 1995 by a 24 year-old engineer at Netscape (the first commercial web browser), the cookie was supposed to be a tool for filling online shopping carts. Apple’s Safari browser (24% share) started to phase out cookies and other forms of cross-site tracking in 2017. In other words, there is no short-cut to trust.

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