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Best of the Bot: Create 10 promotional campaigns to drive in-store purchases

Search Engine Land

Prompt: Before we start, in addition to your other context, you are also an expert in B2C retail, specifically for garden center retailers selling plants, tools, garden care, pots and more. How can I assist you further in your B2C retail marketing efforts for garden center retailers? Understood? Answer: Understood.

Promote 108
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What Is Good Customer Service?

Salesforce

Good customer service is important — whether we’re receiving or providing it. But what is good customer service, anyway? Good customer service means meeting customer needs and expectations consistently. Our research found that 88% of customers say good customer service makes them more likely to purchase again.

Service 52
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8 Must-Have Ecommerce Tools for Rapid Retail Growth

Sales Pop!

8 Must-Have Ecommerce Tools for Rapid Retail Growth. Platforms like Webfx provide voice search optimization services, which are relatively popular. Google Analytics is a service that helps you track eCommerce. Online retailers no longer need salespeople, but customers still crave personalized, “live” relationships.

Retail 52
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The email marketer’s guide to effective marketing automation

Martech

I work with major retailers that earn at least 50% of their email revenue from automated emails like triggers, transactional emails and journey emails. They signify not only the exchange of commitments, such as payment for a service or receipt of that payment but also the fulfillment of that commitment. For example, under U.S.

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Incremental sales explained in a guide with formula, examples, tips, and best practices

PandaDoc

Boost your sales team efficiency Simplify the sales document process and give your reps time back in their day to sell more. It promotes organic growth. Emphasizing incremental sales makes it possible to generate added value on a regular basis, promoting steady growth and shoring up your company’s bottom line.

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Managing the unpredictable: Getting marketing, sales and operations aligned

Martech

For the online retailer, it is anything but magic. For the most part, online retailers have a physical process to manage, and the outcome of all this is inventory — the stuff they must keep lying around, waiting to be bought. Smaller businesses may lack the scope and the time, being too busy selling…and growing. “A

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PPC 2023 in review: UA sunsets, Google antitrust trial, X’s downfall and more

Search Engine Land

Meanwhile, across the pond, Google is facing the possibility that it may be forced to sell part of its ad business after being charged with violating the European Union’s antitrust laws. In another blow for Google, an Adalytics study accused it of mis-selling video ads to marketers for the last three years. billion in the U.S.,

Retail 126