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6 Types of E-commerce Fraud

Sales Pop!

No matter whether you sell clothes online, electronic gadgets, or run any other type of e-commerce store, you need to do everything in your power to protect your customers against the possibility of e-commerce fraud. This statistic alone shows why e-commerce fraud needs to be a priority for your business.

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Top 7 Tips for Generating More Sales on Amazon

Sales Pop!

Amazon is by far the largest e-commerce in the US, making up more than 37% of the US e-commerce market. If you aren’t already selling on Amazon, you’re missing out on a lot. Sell a great product This seems like a trivial first, but many people fail at the starting point. Let’s dive into the list.

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5 Interesting Learnings from Wix at $1.4 Billion in ARR

SaaStr

Leaders like ZoomInfo and Paycom that combine strong growth with strong profits have seen their stock prices stay relatively high, often at 15x ARR still. And in some ways, its even harder when you sell to SMBs like Wix does. Because getting that NRR up, and getting them to buy even more from you, is often harder. Wix is one.

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6 Questions Founders Should Ask Themselves to Drive Value from Generative AI with Base10 Partners

SaaStr

We’re on the cusp of a golden age in AI, and the lesson learned from Cloud was that Cloud sped up the pace of development by a lot. For those of you selling to Enterprise, they have experimental budgets that run out. For those selling to the prosumer base, they can be very churny. It’s been tough for a few reasons.

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How To Come Up With A Value Proposition When What You Sell ISN’T Unique

ConversionXL

“ How do I come up with a unique value proposition? What I sell isn’t unique. You’ve got too many competitors, they’re selling the same stuff, and it looks like all the good value propositions are taken. & How turn shopper’s buying motivations into a unique value proposition that sells.

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Amazon’s share of seller revenue is now 50%

Search Engine Land

Additionally, advertising and promotional expenses on Amazon can amount to up to 15% of the total fees, with the overall costs varying according to category, product price, size, weight, and the seller’s business model. Given that selling on Amazon is tied to using FBA, most sellers rely on it to succeed on the platform.

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What Is Conversion Rate Optimization (CRO)? 5 Tips to Get Started

Salesforce

Picture this: Your ecommerce website is up and running, and traffic is flowing in. An ecommerce conversion rate is the percentage of your website visitors who take a desired action on a given page, such as completing a form, signing up for a service, or making a purchase. For example, let’s say you’re a retailer that sells outerwear.