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Protect Your Salesforce Environment from Social Engineering Threats

Salesforce

While Salesforce builds enterprise-grade security into every part of our platform, customers play a vital role in protecting their dataespecially amid a recent rise in sophisticated social engineering and phishing attacks targeting Salesforce customers. vishing), to impersonate members of an IT Support team over the phone.

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GTM 126: Reverse Engineering the Founder Journey: From Scaling Twitter Ads to $650M, 20 Years Operating, and a Webflow Acquisition | Guy Yalif

Sales Hacker

As the co-founder and CEO of Intellimize (acquired by Webflow), Guy brings a unique perspective from his journey through iconic companies like Microsoft, Yahoo, and Twitter, as well as his background in aerospace engineering. And then originally trained as an aerospace engineer. Jin, my co-founder, was an engineering leader.

GTM 101
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Want to Improve Your Marketing Problem Solving? Think Like an Engineer.

Salesforce

To improve marketing problem solving, marketers must learn to think like engineers when it comes to AI, formulating precise prompts that make it easier to bring our creative visions and solutions to life. Engineers, on the other hand, use an analytical, structured approach to make things work. Back to the top ) 2.

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GTM 145: What Happens When a CRO Owns the Entire Customer Journey, How to Build a Unified GTM Engine | Marcy Campbell

Sales Hacker

So everything from the time something a customer or a prospect moves from [00:05:00] marketing and our marketing acquisition engine whether that’s through digital or events or whether that comes in through our industry experts and my organization has. I am responsible for all customer operations. Actual expertise.

GTM 84
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Lead gen tactics for B2B: Best of the MarTechBot

Martech

SEO and SEM: Optimize your website and content for search engines to attract organic traffic. Additionally, consider using search engine marketing (SEM) to target specific keywords that potential contacts might be searching for, driving them to your landing pages. Use SEO best practices to improve visibility in search engines.

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X (Twitter) partners with Google Display Network

Search Engine Land

X (formerly known as Twitter) has joined forces with the Google Display Network. Read Google's Display Network guidelines for more information about display ads. The post X (Twitter) partners with Google Display Network appeared first on Search Engine Land.

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Salesforce launches new, ‘more trustworthy’ generation of AI bots

Martech

.” Dig deeper: AI and security are the focus of latest Salesforce acquisitions Agentforce is powered by an upgraded version of Salesforce’s Einstein AI called Atlas Reasoning Engine, which is “designed to simulate how humans think and plan.” These are what the company is calling Agentforce One.

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