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9 ways to stay on top of the latest SEO trends

Search Engine Land

These webinars are typically administered by brands and/or thought leaders in their respective niches and recorded when first broadcast, then published on YouTube for consumption by people on-demand. Conferences Conferences offer a unique chance to listen, learn, and, if you're interested, speak or present. Use them to your advantage.

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5 Roles Sales Decision Makers are Looking to Fill in 2023 [New Data]

Hubspot

So you know you want to enter sales, you've chosen a field with a wide range of career avenues and niches. But locking in on a role you can secure and grow in can be tough. The demand for certain sales roles rises and falls as time passes.

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10 simple steps to analyze your brand SERP and build an effective digital strategy

Search Engine Land

” When you bake SEO into a brand’s existing digital strategy, you grow the brand SERP and the digital strategy in tandem – and dominate your niche. Instead of leaving it to Google to present your brand, ensure the brand SERP represents what you want your audience to see. Why are brand SERPs important?

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Why prioritizing UX always leads to better content creation (and how to do it)

Martech

Just like dinner from a three-Michelin-starred chef, presentation is a major factor in the enjoyment of your content. Hopefully, you either educate or entertain the viewers or readers. (In Speak personably and in your own voice to a specific niche to be original and credible. In the best scenarios, you’re able to do both.)

UX 69
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What Is Competitive Advantage? Its Nature & How to Find Yours

Hubspot

Having a competitive advantage means being able to present your customer base with a unique, compelling reason to pick your product or service over your competitors. Certain products or services perform better than others — both in general and within specific niches. Let's dive in. Differentiation.

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The best AI video generators for creators and marketers

Search Engine Land

Caleb Ward, the CEO of Curious Refuge, told Yahoo Entertainment that it only took a few days to produce thanks to ChatGPT, which wrote the script, and AI image generator Midjourney, which created all the visuals. ChatGPT and Midjourney Check out “Star Wars by Wes Anderson Trailer | The Galactic Menagerie.” million views.

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8 Website Design Tips For Small Business Sites

ClickFunnels

I like the way that Susan Vincent puts it : “Parallax…slideshows…pretty butterflies that daintily bat their wings…We’ve all seen them, and they were entertaining. 05 seconds for visitors to form an opinion about your website Consistent presentation of a brand has been seen to increase revenue by 33%. Just consider some of these stats….