Martech

FEBRUARY 7, 2024

Almost every business today has access to similar AI tools, but outcomes are going to differ significantly based on how they apply the technology. When we talk about AI in the context of business, it’s easy to get caught up in the excitement of the technology. Take HubSpot and Lavender AI, for instance. Build or buy?

Technology 120

Technology Technology CRM Finance 120

Martech

MARCH 26, 2024

Once perceived primarily as technical support, martech teams are now central figures in strategic decision-making. Narrating the story behind the data lets marketing technologists demonstrate the insights’ direct impact on achieving strategic objectives, transitioning from technical support to strategic architects.

Customers 86

Customers Strategic planning Strategize Appointment 86

Salesforce

DECEMBER 6, 2022

CFOs are taking broader leadership responsibilities, such as managing customer experiences, hiring and retaining talent, and leading strategic shifts into automation and other areas. Learn how the right technology investments help you increase efficiency, improve results, and lower costs. What does this mean for today’s CFO?

Meeting 98

Meeting Finance Technology Technology 98

Hubspot

APRIL 3, 2019

Or should I say, what's the strategic plan? But, with strategic planning, businesses can increase productivity, profitability, and increase their longevity by creating a clear plan for the future. Does strategic planning sound too good to be true? Strategic Planning. And strategic plans are often adjusted each year.

Strategic planning 73

Strategic planning Strategize Objectives and Key Results Sales 73

Salesforce

NOVEMBER 11, 2022

We recently spoke with several executives in finance — including some who joined us for our “Women of Wall Street” features at Salesforce’s New York World Tour and Dreamforce events this year — to learn more about their journeys. Empowering women in finance. Alicia Stone , senior business technology executive at KeyBank.

Finance 98

Finance Networking Manufacturing Customer Relationship Management 98

Sales Hacker

JANUARY 11, 2022

You have to know about marketing, persuasion, technology, and strategy — to start with. Join us as we discuss: Balancing sales knowledge with strategic knowledge in the classroom. Why giving data to finance people makes them annoying. The necessity of understanding managerial finance. powered by Sounder.

Finance 82

Finance Strategize Sales Technology 82

The 5% Institute

JUNE 15, 2023

It encompasses a range of activities that support and optimize the sales team’s performance, including strategic planning, process management, data analysis, and technology implementation. Strategic Planning for Sales Operations Effective strategic planning is a crucial aspect of sales operations.

Strategic planning 52

Strategic planning Finance Cross-sell Strategize 52

Heinz Marketing

NOVEMBER 8, 2017

” and “why this specific marketing technology?” SiriusDecisions and Creating the Justification for Technology . Impact – all technology purchases have an impact. Martech purchases have process implications across the organization, no matter how niche-oriented or strategic. Incremental – feature updates.

Technology 42

Technology Technology Drivers/motivators Finance 42

Martech

JANUARY 10, 2023

Martech bloat occurs when companies accumulate too many marketing technologies without adequately assessing their needs. Carry out regular maintenance and support to sustain any technological advantage from purchasing an advanced tool. Unifying marketing technologies. Faster strategic activation. Improved scalability.

Transportation 105

Transportation Technology Technology Consult 105

Martech

MAY 2, 2023

Beyond marketing, sales and customer success, your product, finance, operations and executive teams are invaluable partners. Second, we turn to the latest and greatest technology as the holy grail to making revenue flow through marketing. Today, revenue and customer generation must be a team sport. Here is how a $1.4

Finance 89

Finance Sports B2B Contract 89

Martech

APRIL 19, 2023

The focus of DI is not just on the technology but on how it augments human decision-making processes. Strategic intelligence. Broadly, strategic intelligence means using BI insights to drive and support strategy. I’ve used it in developing systems and platforms for complex energy, finance, policy, and marketing decisions.

Strategize 113

Strategize GTM Healthcare Strategic planning 113

Smarter With Gartner

SEPTEMBER 12, 2021

For you and your team, the key difference is that product-centric delivery is funded on a continuous basis — and is justified by the strategic importance of the incremental value being delivered. . This allows teams to pivot more quickly based on new conditions in the market, customer preferences or priorities. .

Finance 98

Finance Strategize Technology Technology 98

Smarter With Gartner

SEPTEMBER 9, 2021

Today’s hottest customer service technologies focus mostly on providing assisted service and freeing up support reps’ time — reflecting the increasing shift to digital self-service platforms and analytics capabilities. . Download now: Emerging Technologies in Customer Service and Support. Four key customer service technology trends .

Service 109

Service Customers Finance Technology 109

Sales Pop!

MARCH 15, 2024

These tasks encompass a wide range of administrative and support functions, such as managing finances through bookkeeping, offering customer support over the phone, and performing various other office-related duties—all without the need for physical presence in an office environment.

Real Estate 64

Real Estate Healthcare Construction Legal 64

SaaStr

SEPTEMBER 21, 2021

CNBC Technology Reporter Kate Rooney interviews Eric Sager, the COO at Plaid, asking for his take on the state of fintech today and tomorrow. Digital Finance Today. In this era, entrepreneurs were exploring the merging of financial services with technology. The technology and capability began to spread, evolve and improve.

Finance 69

Finance Technology Technology Strategize 69

Lead Fuze

NOVEMBER 24, 2023

Dive deeper into this post and explore how embracing such technologies can catapult your efficiency levels like never before! For instance, Apix Drive’s definition of AI explains how these technologies enable machines to mimic human behavior. The possibilities are endless with this transformative technology.

Product 52

Product Strategize Healthcare Technology 52

SaaStr

JUNE 17, 2023

This was achieved through strategic cost-cutting measures without compromising their growth trajectory. It wasn’t luck – it was strategic planning and execution. Analyze operations to identify inefficiencies and leverage technology for automation. Another example is HubSpot. Maximize output while minimizing input.

Growth 87

Growth E-commerce Profit margin Strategize 87

Salesforce

DECEMBER 11, 2023

The narrative is all too familiar: time-consuming, repetitive tasks are hindering your team’s creativity and strategic thinking. Security and compliance Are you treading in highly regulated waters, such as finance or healthcare , where data privacy is critical?

Process 69

Process Objectives and Key Results Healthcare Finance 69

Lead Fuze

JUNE 26, 2023

As the industry continues to evolve at a rapid pace with new technologies and strategies emerging regularly, it’s essential to stay informed about various revenue streams that these agencies leverage. Beyond that, you will learn about strategic partnerships as powerful tools for lead acquisition and revenue generation.

Strategic partnership 97

Strategic partnership Profit margin Non-Profits Strategize 97

Salesforce

JUNE 29, 2022

Business leaders are prioritizing technology investments that drive efficiency and productivity. Automating rote tasks gives workers empowerment to focus on the more strategic things they want to do, the reason they took the job,” Surprenant said. Leaders need to consider business automation a strategic asset.

Product 98

Product Strategize Drivers/motivators Finance 98

Salesforce

MARCH 28, 2023

But even with the best technology out there, you’ll still be faced with a key question: How can you implement AI at scale in a way that maximizes the return on your investment? The big trend You can’t scan the headlines lately without seeing buzz around generative artificial intelligence (AI).

Electricity 96

Electricity Objectives and Key Results Appointment Technology 96

Martech

APRIL 18, 2024

For us as a bank, our scope 3 emissions are finance emissions. Going into the building in which you have a strategic meeting, lighting that building and that specific room, has a carbon footprint. (The company Scope3’s name is a nod to this term.) “Our Fifty percent of our energy now comes from renewables.

Transportation 98

Transportation Finance Strategize Promote 98

Martech

SEPTEMBER 22, 2021

In covering the next phase of NFT marketing (the early adoption “novelty” phase concluded at the beginning of the year with Taco Bell), I checked in with Chris Georgen, founder and Chief Architect of Topl, which uses blockchain technology to help businesses measure value chains. It comes down to experience. “At Read more here. Read more here.

Gaming 108

Gaming Launch Finance Campaign 108

The 5% Institute

JUNE 4, 2023

These decisions can range from strategic planning and resource allocation to operational issues and problem-solving. They need to consider these factors to make informed and strategic choices. Conclusion Decision makers play a pivotal role in organizations, guiding them towards success through strategic and informed choices.

Healthcare 52

Healthcare Strategize Strategic planning Technique 52

Salesforce

FEBRUARY 28, 2024

And they used Salesforce technology and AppExchange partners to help give back. The company’s COO, Jen Haberman, explains how Salesforce and partner technology helped increase AppExchange product success and played a big role in the ice cream bar’s development. Together, they created the world’s first-ever guitar-shaped ice cream bar.

Product 59

Product Non-Profits Launch Finance 59

Martech

SEPTEMBER 29, 2023

B2B marketers are getting a lot from the huge amount of new marketing technology, but it comes with more than a few challenges: Systems integration, budget woes, demonstrating ROI to name a few. And it supports the data needs of the entire firm, from manufacturing to finance. And so many choices out there.

B2B 85

B2B Teamwork Referrals Cross-sell 85

Search Engine Land

NOVEMBER 13, 2023

Healthy finances are crucial for client retention. The solutions to client churn Client churn can be tackled from multiple angles, involving refined account management processes and strategic use of data-driven marketing techniques. Reason 2: Financial strain Financial instability can be a major red flag for clients.

Clients 103

Clients Objectives and Key Results Referrals Non-Profits 103

SaaStr

APRIL 9, 2024

Across digital labor, there’s an incredible opportunity to apply AI toward talent and HR, finance, supply chain, and procurement. CrushBank Technology CrushBank came from the IT support space where, in the past, they were running strategic outsourcing and providing staff to do IT support for different Enterprises.

Product 90

Product Government Healthcare Growth 90

Partners in Excellence

MAY 3, 2022

Let’s imagine an IT technology challenge, though we can apply this thinking to just about any problem. Finance will see the problem in a different way than IT and customer service. They worry about how the problem impacts their ability to achieve their strategic goals. Imagine a customer with a problem.

Strategize 85

Strategize Territory Cross-sell Growth 85

Iannarino

JUNE 17, 2021

Our technologies are also outpacing our ability to adapt, often wreaking havoc on older business models or completely destroying them. Instead, it requires strategies, tactics, and approaches to building organizational consensus for large or strategic decisions.

Contract 161

Contract Government Sales Clients 161

Highspot

FEBRUARY 25, 2024

Sales ops streamline sales processes, manage sales technology, monitor sales metrics and dashboards, and align sales strategies with business priorities. Source: LinkedIn Keeping Up With Evolving Sales Technology The rapid advancement of tech challenges sales operations to remain current.

Objectives and Key Results 52

Objectives and Key Results Cross-sell Sales Strategize 52

Martech

SEPTEMBER 14, 2023

They proactively assess the effectiveness of their technology and redirect funds out of underutilized areas. Dig deeper: Go-to-market tactics that won’t work in a post-pandemic world #3 Review your vendor selection process The number one pullback for 2023 and well into 2024 is likely to be in investments in marketing technology.

GTM 112

GTM Market share Growth Technology 112

Xant

MAY 13, 2021

All of the same steps that happened in the field through emailed spreadsheets and word documents need to take place digitally in real-time: information security review, legal review, design review, sign-off from finance on ROI, etc. Strategic vs. Transactional Selling. Embracing Change and Changing Biases.

Outside Sales 99

Outside Sales Inside sales Territory Sales 99

SaaStr

MARCH 31, 2022

Jessica Alexander, Senior Director Cloud Technology & OEM Partnerships, Crowdstrike. And IDG just recently released the 2020 Cloud Computing Survey that showed over one third of IT budgets are spent on cloud computing technologies. Panel: Colleen Kapase, VP of WW Partner & Alliances, Snowflake. Rico Mallozzi, Sr.

Cross-sell 81

Cross-sell Finance Strategize Technology 81

Gong.io

FEBRUARY 23, 2023

For today’s sellers, these factors have ushered in digital transformation across your organizations, dozens of new technologies at your disposal, and the requirement to master new skills. Including real examples from our RVP of Strategic Sales, Kara Kayrouz. But how critical? Watch On-Demand Now.

Closing 121

Closing Price Finance Negotiate 121

Salesforce

JANUARY 27, 2022

While many basic service requests can be handled by bots , artificial intelligence tools , or automation technologies , human interaction between customers and agents is necessary for complex problems. Rather than relegating agents to reading scripts, they’re seen as strategic customer advocates. You must be highly prescriptive.

Service 98

Service Growth Customers Represent 98

Search Engine Land

NOVEMBER 30, 2023

The small accounts should ideally be strategic. Culture of adaptability and learning One of the most important things is to hire people who adapt to changes in marketing – whether new channels, new technology, or beta programs – and changes in your company. A lot of mid-size clients. Business email address Subscribe Processing.

Contract 104

Contract Clients Pitch Growth 104