Remove Follow-up Remove Referrals Remove Service
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Lead gen tactics for B2B: Best of the MarTechBot

Martech

Joint webinars, co-branded content, or referral programs can help you reach new contacts effectively. Email marketing: If you have an existing database, consider running a referral campaign, encouraging current contacts to share your content or offerings with their networks. For each tactic, list KPIs and how to improve them.

B2B 127
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How customer satisfaction fuels B2B profitability

Martech

Ease of set up. Large companies may lack the agility to easily “turn the container ship” to address emerging or embedded customer service concerns. It’s no wonder that many service organizations have built entire playbooks around serving core audiences. ” The premise is that a referral carries a personal endorsement.

B2B 130
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Aflac’s approach to Gen Z engagement

Martech

How do these shifts in behavior impact a more complicated service like insurance? That means the right message, or the right service, over the right channel impacts referrals and grows brand appreciation. But there is a firm line between marketing to new and existing customers and customer service for incoming claims.

Promote 122
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What Makes a Good Salesperson? 20 Characteristics & Statistics

Veloxy

This characteristic can help you see things from the customer’s perspective and identify areas where your product or service can make their life easier or better. Product or service confidence. A personable salesperson is respectful, patient, easy to talk to, and picks up on social queues (just to name a few). Confidence.

Referrals 290
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11 Lead Generation Campaign Examples That Work Very Well

ClickFunnels

To be clear, we’re not running these webinars live every time someone signs up. We run each one live until we get a great sign-up and conversion rate, then we just use the recorded version and set the funnel to autopilot. If possible, try to make it so that your quiz naturally flows into your products or services. And lots more.

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Quick! Grab These 6 Sales Follow Up Emails to Speed Up Your Deals

Gong.io

That was before I leveled up my email follow up game (no following up, circling back, or touching base). These 6 sales follow up emails are everything you need to go from hoping it will close to controlling the conversation so you can speed up your deal. Follow Up Email #1: Cold Outreach.

Follow-up 107
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7 Sales Follow-Up Strategies that Actually Work

Cience

For example, a couple of weeks ago, I read about a guy who followed up his prospect 125 times in nine years until they finally signed a deal. That made me think: what does this guy know about follow-ups that others don’t? Why didn’t he give up after a month, a year, or even five years? Don’t believe me?

Follow-up 115