Highspot

JANUARY 23, 2025

Your entire go-to-market team also relies on these abilities to create seamless experiences for buyers at each stage of the buyers journey. These challenges compound when teams are spread across different regions and may only meet in person once or twice a year. Use a sales training platform (e.g.,

Objectives and Key Results 52

Objectives and Key Results Negotiate Cross-sell Technique 52

Sales Hacker

NOVEMBER 29, 2024

GTMnow is the media brand of GTMfund – sharing go-to-market advice from the top 1% of revenue operators including the 350 executives behind the fund, news, and our viewpoints from working with hundreds of portfolio companies. Reflection across go-to-market trends, but also on the investment front (not to mention community !).

GTM 111

GTM Real Estate Represent Territory 111

Salesforce

APRIL 2, 2025

Discover how to make product-led sales a part of your go-to-market strategy. But launching a successful product-led sales motion requires more than just a great offering. Do your homework: Before launching your product or service, do a round of beta testing, collect feedback, and adjust your product or service as necessary.

Product 86

Product Territory Sales Price 86

Sales Hacker

MARCH 21, 2025

GTMnow shares insight around the go-to-market strategies responsible for explosive company growth. The edge computing platform delivers connectivity and real-time data in remote regions, with usages appropriate for first responders, the military, and critical infrastructure industries such as gas and oil.

Growth 77

Growth GTM Product Government 77

Highspot

JULY 9, 2025

Manufacturing companies that embrace AI in their go-to-market (GTM) enablement programs see up to 20% higher revenue outcomes today. Give your teams one place to find what they need Every sales rep spends way too much time searching for the most up-to-date tech specs, pricing, or region or industry-specific content.

Manufacturing 40

Manufacturing GTM Objectives and Key Results Sales 40

Hubspot

APRIL 23, 2025

Prepare to go to market. Do you want to launch a new venture, invest in other businesses, or take a break? As you get closer to going to market, its also important to get your financials in a row to paint the best possible picture for your potential buyers. Tips to Get Started: Start thinking about your next steps.

Sell 48

Sell Legal Negotiate Non-Profits 48

Sales Hacker

MAY 20, 2025

They work with startups and scaling businesses to help take HR off your plate, so you can stay focused on building product, growing revenue, and hiring great people – the go-to-market engine. This is your host, Sophie Boni, VP marketing at VC Firm GTMfund, and our media brand here GTMnow I am joined today by a very special guest.

GTM 103

GTM Engineering Growth X-functional 103

Sales Hacker

FEBRUARY 11, 2025

The GTM Podcast is available on any major directory, including: Apple Podcasts Spotify YouTube Jordan Crawford is an AI innovator, the Founder of Blueprint, and one of the top go-to-market engineers working today. Uh, so Jordan Crawford is a go to market engineer and advisor for some of the fastest growing companies out there.

GTM 83

GTM Pitch Up-sell Contact 83

Sales Hacker

FEBRUARY 14, 2025

GTMnow shares insight around the go-to-market strategies responsible for explosive company growth. When it came to raising from larger institutional investors, we were navigating unfamiliar territory. You cannot openly market or solicit the fact that you are raising a fund. Well, lets go and help them.

GTM 77

GTM Sell Pipeline Networking 77

Sales Hacker

FEBRUARY 4, 2025

To claim this offer, go to www.superhuman.com/gtmnow The GTM Podcast The GTM Podcast is a weekly podcast hosted by Scott Barker, GTMfund Partner, featuring interviews with the top 1% GTM executives, VCs, and founders. So my company Operators Guild or the community is launching its 21st chapter. What go to market creates for metrics.

GTM 84

GTM Finance Cross-sell X-functional 84

Sales Hacker

JUNE 3, 2025

The GTM Podcast is available on any major directory, including: Apple Podcasts Spotify YouTube Rick Kelley is the former VP of Metas Global Business Group, where he led a $10B+ revenue organization and played a pivotal role in building out Metas go-to-market teams across North America and EMEA. manage all the SMBs in the mid-market.

GTM 89

GTM Territory Gaming Sales 89

Sales Hacker

APRIL 1, 2025

The GTM Podcast is available on any major directory, including: Apple Podcasts Spotify YouTube Hayden Stafford is the President and Chief Revenue Officer (CRO) at Seismic, where he oversees the global go-to-market (GTM) organization, including pre-sales, sales, customer success, services, partners, and more.

GTM 62

GTM Up-sell Start-ups Gaming 62

Highspot

MAY 30, 2025

And with new innovations from Highspots Spring 2025 Launch , this next era of AI-powered buyer engagement is within reach. Digital Rooms are quickly becoming essential for go-to-market teams looking to provide standout experiences that balance both personalization and privacywith 48% of high-performing organizations investing in them.

Meeting 52

Meeting Territory Trust Go To Market 52

Sales Hacker

JANUARY 8, 2021

If you are seeing additional demand from a particular region based on in-bound leads or media mentions, don’t miss an opportunity to capitalize on that interest. One of the first steps when you’re preparing to move into a new market is to create a cross-functional, go-to-market strategy. Hire the Right Leaders.

Territory 112

Territory Pipeline Launch Technical Sales 112

Hubspot

MARCH 25, 2020

There are few times more exciting in a company than during a product launch. Anticipation brews and a sense of optimism emerges around the prospect of a growth in market share. Still, a question always arises when a new product launches: do enough people know about this product launch for it to be successful? What is it?

Launch 101

Launch Product Contact Follow-up 101

Highspot

MAY 5, 2020

SEATTLE, May 5, 2020 /PRNewswire/ — Highspot, the sales enablement solution that reps love, today announced the launch of its Austria, Germany and Switzerland (DACH) operations, headquartered in Munich. The post Highspot Launches DACH Operations appeared first on Highspot. “Selling well today is both an art and a science.

Launch 52

Launch Territory Strategize Technology 52

SaaStr

NOVEMBER 28, 2022

What is the secret to aligning go-to-market teams and finance teams? One strategy for growth is launching new product lines and expanding the prospects who need your services. With a new product launch, you may shift from a flat monthly subscription fee to a consumption-based pricing model. New service offerings.

Finance 98

Finance GTM Government Territory 98

SaaStr

NOVEMBER 3, 2023

That means they still have 85% of the market left to tackle. Toast’s Go To Market Structure Toast has seen unprecedented growth on the revenue side, so let’s look at the customer acquisition strategy. More Territory Per Rep Doesn’t Mean More Sales Was Toast methodical in the way they segmented or rolled out nationwide?

Growth 106

Growth Territory Referrals Customers 106

SaaStr

OCTOBER 20, 2023

It’s only been ten months since ChatGPT launched, and since then, we’ve seen a huge increase in AI applications being created and used globally. OpenAI’s Head of Sales, Aliisa Rosenthal, joined OpenAI a year and a half ago — before ChatGPT launched. After the launch of ChatGPT, they went from 30 leads a week to 10,000.

Growth 117

Growth Launch Territory Legal 117

Hubspot

JANUARY 25, 2019

grouped by region: 1. Region : East Coast. Openview works with companies of all kinds to help with their expansion stage and go-to-market strategy. Region : East Coast. Region : East Coast. Region : West Coast. Region : West Coast. Region : West Coast. Region : West Coast.

Territory 97

Territory Finance Healthcare Negotiate 97

Hubspot

NOVEMBER 19, 2020

In the second example, TAM increases because you're simply adding more people to your target market, and are able to service new customers without investing in a new product line. Think of corporate expansion by way of hiring salespeople to service a new region, or a restaurant opening up a second location on the other side of town.

Drivers/motivators 101

Drivers/motivators Territory Launch Growth 101

Highspot

OCTOBER 23, 2023

However, launching your product is not just another item on your to-do list; it’s a defining moment that can make or break your business. Nearly 30,000 new products are released into the market every year. So, how do you ensure your product launch bears fruit? It starts with strategic actions, teamwork, and market understanding.

Launch 59

Launch Negotiate Product GTM 59

Sales Hacker

DECEMBER 21, 2017

Sales Territory Assignment and Growth Forecasting. Allocation of Accounts and Sales Territories. When ARR consistently exceeds $10 million, then a separate unit managed by a new Sales Operations Director may be launched. Territory design. Analysis of territory allocation and account assignment plan. Operations.

Territory 106

Territory Non-Profits Contract Quota 106

Partners in Excellence

DECEMBER 24, 2012

We’re getting ready to launch the New Year with a bang. Some inevitable restructuring, new territories and realignment. Have you changed or shifted your go-to-market strategies? We’re closing the last deals of the year–that frenzy to make the numbers. New plans and programs.

Process 104

Process Territory Sales Quota 104

Sales Hacker

FEBRUARY 7, 2018

HIT THE LAUNCH WINDOW. How do you know when you are in a launch window? Tell tale signs of being in the launch window. EXECUTE THE GO TO MARKET PLAN. To meet the growth potential a Go To Market (GTM) plan is imperative. Pursue new accounts for example from SMB to Mid Market to Enterprise.

Growth 100

Growth GTM SQL Strategic partnership 100

SalesLoft

NOVEMBER 17, 2020

Buying a Sales Engagement solution is uncharted territory for many organizations. Sit down with your marketing content strategist and review existing materials (eBooks, case studies, blog posts, testimonials, etc). Ensuring your messaging and content are up to date and reflect your go-to-market strategy. The Big Picture.

Sales 105

Sales Territory Technology Technology 105

SaaStr

NOVEMBER 1, 2022

Over 100 Indian founders were in town for a unique double header: SaaStr/Dreamforce and the launch of SaaSBOOMi US. Companies in our region are good at achieving PMF and scaling to $1 million-$5 million ARR efficiently. It felt like a celebration of the future of global SaaS – and one that Indian founders will help architect.

GTM 117

GTM Niche Cross-sell Contract 117

Lead Fuze

NOVEMBER 30, 2021

If you are seeing additional demand from a particular region, don†t miss out on the opportunity to capitalize and take advantage of that interest. The first step in entering a new market is to create an actionable cross-functional, go-to-market strategy. Hiring from the area is a great way to test out new markets.

Territory 52

Territory Sales Pipeline Launch 52

SaaStr

JANUARY 21, 2022

Their offerings have expanded over the years from personal use to Grammarly Business, Grammarly for Non-Profits, and the recently launched Grammarly for Developers. Before Grammarly launched its Enterprise offering, they observed that many professionals brought the app to work. Go-to market mechanisms don’t translate.

B2C 98

B2C B2B Non-Profits Launch 98

Hubspot

JULY 2, 2020

The bulk of the work in this element is typically done by product marketers or managers. For example, Smart Insights includes the following elements in its marketing mix definition: Process , or the large internal initiatives taken to support a product launch, such as including salespeople in goal setting. Mix It All Together.

Retail 101

Retail Promote Price Profit margin 101

SBI

SEPTEMBER 10, 2020

TechTarget Launches Prospect-Level Intent to Dramatically Accelerate Technology Marketing and Sales Engagements. Entry Point topics are user-defined within the platform and fully customized based on your go-to-market strategy and historical sales wins. NEWTON, MA – SEPTEMBER 9, 2020. TechTarget, Inc. Media Contact.

Technology 43

Technology Technology Launch Prospecting 43

Sales Hacker

APRIL 21, 2021

An emerging need to support multiple GTM plans across segments and regions. Proliferation of marketing and sales technology. Partner with cross-functional teams to advise on impact of new and existing initiatives or launches. Assist the CEO and sales leadership team with go-to-market planning.

Finance 114

Finance Cross-sell SQL GTM 114

Highspot

MAY 20, 2022

Sales plays can be created to support different regions, product lines, or buyer personas; this ensures that your reps’ tactics match different buyer needs. The term sales motion refers to the particular method sales organizations use to bring a product or service to market. Align your go-to-market teams.

Territory 52

Territory X-functional Sales Cross-sell 52

Hubspot

JUNE 8, 2021

Similar to SDRs, inside sales reps roles are a great launch point for a sales career. You may also need to collaborate with the marketing team to manage personalized materials or advertising for leads, so a background in cross-functional collaboration is helpful for landing a job. Regional Sales Manager. Image Source.

Commission 95

Commission Territory Finance Inside sales 95

Outreach

OCTOBER 20, 2020

Leaders who oversee go-to-market teams understand that better than anyone. Leaders who saw the early signs that they needed to pivot their go-to-market strategies were set up for success in ways they never could have imagined. The pilot team became the top-performing team in the region. Change is hard.

Launch 59

Launch Territory Inside sales Go To Market 59

Gong.io

OCTOBER 6, 2021

Over the last four years since Gong launched Revenue Intelligence, we’ve enabled thousands of business professionals to know what’s really happening in customer conversations. Gong has spread across teams, divisions, markets, and the globe. Marketers use Gong. The results have been nothing short of amazing!

Territory 62

Territory Launch Strategize Go To Market 62

Highspot

JULY 31, 2020

How you organize your sales team will be determined by the regions you serve, the number of products and services you offer, the size of your sales team, and the size and industry of your customers. Manages day-to-day communications with sales and other go-to-market teams. What Is Sales Organization Structure? Customer Size.

Assembly Line 72

Assembly Line Territory Strategize Sales 72