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How Are You Being Sold To?

Partners in Excellence

As you might guess, most of it is appalling! One wonders, if they represent their company/products/services/themselves so poorly, how would they represent our company? If their attempts at selling themselves is so bad, how could they ever do anything that would produce the kind of results we want? Is he trying to impress me?

Represent 108
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Dear SaaStr: When You Sold Your Startup, What Were the Downsides?

SaaStr

Dear SaaStr: When You Sold Your Startup, What Were the Downsides? When you sell: it’s not yours anymore; and your upside is capped. Ask yourself 4 “Are You OK With” questions: The name being changed? With the business being shut down in 2–5 years, if it isn’t strategic anymore — no matter how successful?

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How to Avoid Spamming Someone on a Cold Call

Iannarino

You can make the same mistakes when making a cold call by using the same flawed techniques. She must be so disappointed.” Do not target the companies that already buy what you sell or are highly likely to start doing so. However, I skipped any company that I was certain would never use what I sold.

Cold Call 327
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Dear SaaStr: For High Dollar Vertical SaaS, Does The First VP of Sales Need Domain Expertise?

SaaStr

Dear SaaStr: If you were hiring a head of sales for a high-priced, niche B2B SaaS product, would you focus on general B2B SaaS sales experience or on market/customer knowledge, assuming it will be very difficult to find a candidate with both? You’ll be very tempted to hire someone with a seemingly magical rolodex.

Niche 109
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A Checklist: 10 Signs You Shouldn’t Hire a Sales Rep

SaaStr

So you’re hiring your first few sales reps in the early days? Before you have a great VP of Sales? So you need a very certain type of sales rep. Let me give you a checklist of a few signs they won’t work out: #1. If they send you a professional message ahead of time, that they need to push?

Sales 92
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Dear SaaStr: I Sold My Company And Made Real Money, But I Still Feel Like A Loser. What Should I Do?

SaaStr

Dear SaaStr: I sold my company five years ago and have built a net worth of ~$10 million, but compared to my friends I feel like a loser and still keep trying hard at startups that stress me out and make me miserable. It’s crazy, but … you’re not alone. So he founded Yammer and sold it for $1B+ cash.

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Cold Calling Was Never “Alive!”

Partners in Excellence

But it’s a useful argument, if you want to sell something. Cold calling is reaching out and engaging someone you have never met. They may be a in a company you have never talked to. They may be working at a current customer, but a part of the organization you have never explored.