Remove Intrinsic Remove Launch Remove Up-sell
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3 Ways to Build Customer Loyalty in the First 3 Months

Sales Hacker

Whether it’s a convoluted sign-up process, unclear feature exploration, or a steep learning curve, measuring this metric pinpoints areas that may need optimization. External to the product While intrinsic product value is crucial, adding external value enhances customer loyalty. At Demandbase, data wins every time.

Intrinsic 121
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What is an NFT — And How Can it Help You Build Deeper Customer Relationships?

Salesforce

With Salesforce’s NFT Cloud pilot, businesses can create deeper loyalty with customers and their community while setting up secure marketplaces. People can buy or earn NFTs to hold in a digital wallet or to sell or trade. In Web3, the decentralized world puts ownership into the hands of the community. Explore NFT Cloud.

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GTM 143: Why Most AI Messaging Fails and How to Actually Stand Out in a Crowded Market | Harmony Anderson

Sales Hacker

14:01 How to keep up with a market that changes every week (hello, agentic AI). 31:06 Building a hype train: how to activate champions at launch. 14:01 How to keep up with a market that changes every week (hello, agentic AI). 31:06 Building a hype train: how to activate champions at launch. The future of GTM is here.

GTM 91
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9 Examples of Native Ads People Actually Enjoyed Reading

Hubspot

Native advertising grew up in 2014. Bidding on eBay brought the limited edition shoes up to $2,000. The New York Times launched its sponsored content in January 2014, and the publication has become an example for the media in regards to how to present native advertising -- from the use of a subdomain to the labeling in the header.

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22 Companies With Really Catchy Slogans & Brand Taglines

Hubspot

Ever heard the marketing advice, "Sell the sizzle, not the steak"? It means sell the benefits, not the features -- which applies perfectly to slogans. campaign, not everyone remembers that it was launched by the California Milk Processor Board (CMPB). It includes a key benefit. It differentiates the brand. Source: Farah Khan.

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GTM 134: When to Hire Your First Sales Reps (And How to Get It Right) with Joe DiMento

Sales Hacker

Previously, he was an operating partner at Fractal Software, helping launch vertical software companies and find product-market fit. So I always like to tee it up a little bit for the listeners. Founders who were selling and then hiring AEs after they closed, you know, anywhere from 50, 000 to 200, 000 in ARR.

GTM 92
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22 Companies With Really Catchy Slogans & Brand Taglines

Hubspot

Ever heard the marketing advice, "Sell the sizzle, not the steak"? It means sell the benefits, not the features -- which applies perfectly to slogans. campaign, not everyone remembers that it was launched by the California Milk Processor Board (CMPB). It includes a key benefit. It differentiates the brand. Source: Farah Khan.