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Retail media networks continue to grow: 2025 predictions

Martech

Orange Apron Media, Home Depot’s RMN, launched a self-service platform for advertisers last October called Orange Access. This unified experience helps customers get service whether they’re on mobile, in-store or viewing ads on TV. Home Depot hosted its first-ever InFronts advertiser event last year.

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Mastering AI and marketing: A beginner’s guide

Search Engine Land

AI systems became more sophisticated, with applications in various industries, including marketing, healthcare and transportation. ChatGPT prompt: Social media content ideas “Our company, [COMPANY NAME], is launching a new product/service in [MONTH/YEAR]. AI-powered technologies such as voice assistants (e.g.,

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Customer Value Proposition: How to Create One that Works in 6 Steps

Salesforce

A CVP is a clear, concise statement that explains why they should choose your product or service. A customer value proposition (CVP) is a statement that summarizes why a potential customer should choose your product or service over the competition. Product leadership: How innovative are your products and services?

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The Convergence of Digital and Physical AI: Why Enterprise Leaders Can’t Ignore Robotics

Salesforce

Imagine hotels where robots handle luggage transport and room service delivery, enabling staff to create magical, white-glove experiences at scale. Business leaders will soon make decisions in a world where AI agents and physical robots collaborate behind the scenes, in service of incredible customer experiences.

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ASC 606 Compliance: Choosing a Commission Expensing Solution

Salesforce

You have the bare minimum required to survive an ASC 606 audit, but you’re also forced to rely on an archaic mode of transportation to reach compliance. Because white glove commission expensing relies on a third party for modifications, you’ll need to budget for professional service fees down the road. Back to top) 4.

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Growing Pains: The Problems Plaguing Startups and How to Solve Them

Hubspot

Bailey says she launched the business with just 35 thousand pounds. In the months leading up to the launch of my business, I joined a startup accelerator and got a contract for a new investment fund through that. Dealing With Imposter Syndrome and Gaining Credibility You've just opened your doors, offering a service.

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More consumers using genAI tools to research purchases: Adobe

Martech

Travel, financial services benefit from AI traffic Two sectors, in particular, are benefitting from AI traffic. Transportation planning, 41%. Gen AI for financial services research In February 2025, traffic to U.S. Adobe also launched a companion survey of more than 5,000 U.S. Travel inspiration, 43%. retail sites.