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2024 holiday marketing: Top SEO and PPC tips for a short shopping season

Search Engine Land

The previous election was during the pandemic, so shopping habits and promotions are not comparable The shorter shopping period means the last shipping day deadline is earlier, there’s less time to clear inventory for 2025 and fewe ad space and promotions available will increase costs. It’s an election year in the U.S.

Niche 98
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How to use podcasts for natural link building

Search Engine Land

Backlinks are still essential in SEO today, but there’s a stronger focus on their quality and strategic placement. Unlike traditional methods, which often involve direct exchanges of value, this fosters authentic relationships and discussions, providing a platform for listeners and guests beyond simple promotion.

Niche 88
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Content marketing and SEO: Creating an integrated SEO plan

Search Engine Land

Defining marketing’s present and future Typically, content created and promoted will help the reader in some way and, in some instances, it will be purely for entertainment. We can contrast this to promoting content via other means. We must promote the content when it is created. What is content marketing?

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How To Effectively Run Digital Marketing Campaigns For Any Product

ClickFunnels

So make sure that you have a basic sales funnel before you start promoting your product. Instagram remains the most popular platform for it, so you might want to consider striking up partnerships with influencers in your niche. Post a mix of educational, entertainment, and promotional content. You can start with just: Bait.

Campaign 256
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Your top B2B YouTube ads questions – answered

Martech

Medical device company Create custom audience segments based on smaller, niche competitor websites that sell the same type of product as you. Whatever your niche, the key is continuously testing and refining your targeting. Remember that celebrities rarely promote the content themselves. Just go in with your eyes open.

B2B 114
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How to Promote Your Digital Marketing Agency: Top Strategies

Lead Fuze

Knowing how to promote your digital marketing agency effectively is crucial for attracting new clients and increasing revenue. So let’s dive in and discover how to promote your digital marketing agency like never before! Let’s go. You can find a list of top local business directories to get started with.

Promote 90
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3 Ways To Drive More Traffic To Your Website From Instagram

ClickFunnels

Table of Contents: #1 Feature Your Lead Magnet Landing Page in Your Instagram Bio #2 Promote Your Lead Magnet on Your Instagram Profile #3 Partner With Instagram Influencers! This means that you need to be strategic about what you choose to feature in that prime spot. Which one should you promote in your Instagram bio?

Niche 148