Martech

JUNE 20, 2025

As CFOs demand harder evidence of impact, marketers must prove how brand investments drive real business results — or risk losing the budget to performance. Data availability is another key factor. If brand activities can be varied across regions, geographic testing is a powerful tool. Brand marketing is under the microscope.

Territory 83

Territory Objectives and Key Results B2C Technique 83

Salesforce

FEBRUARY 3, 2025

70 key sales terms explained Sales terms reps should avoid Quick guidelines for clearer communication What are sales terms? Drive pipe faster with a single source of truth Discover how Sales Cloud uses data and AI to help you manage your pipeline, build relationships, and close deals fast.

Objectives and Key Results 52

Objectives and Key Results Cross-sell Pipeline Cold Call 52

Veloxy

JUNE 15, 2023

Key factors driving outside sales growth include personalized customer service, increased competition, and digital technologies & tools. Key skills for success include excellent customer relations, proficiency in new business development, adeptness in account management, technical sales knowledge, and problem-solving capabilities.

Outside Sales 264

Outside Sales Objectives and Key Results Negotiate Technique 264

Veloxy

JANUARY 2, 2024

They’ll have the insight, know-how, and charisma to present your products and services as the only logical option to prospects. Set and Track Sales Objectives Setting goals is essential for your company to consistently achieve growth targets in sales. This is why you should invest in sales training.

Product 246

Product Territory Objectives and Key Results Sales 246

Search Engine Land

FEBRUARY 19, 2024

Based on the searcher’s intent, search engines strive to surface results that will meet the searcher’s need – in other words, content that will engage them and provide a great experience. This article discusses the top areas location-based businesses need to focus on in 2024 and key metrics to measure performance and success.

Objectives and Key Results 111

Objectives and Key Results Territory Real Estate Hospitality 111

Veloxy

JANUARY 23, 2024

Key Takeaways Field marketing is an immersive strategy focused on in-person experiences to enhance brand visibility and influence purchasing decisions, using personalized interactions and localized campaigns to resonate with specific audiences. Grab a warm coffee or tea and let’s get started!

Objectives and Key Results 130

Objectives and Key Results Territory Campaign Promote 130

Gong.io

MAY 31, 2021

It leads your sales reps through various scenarios: how to prospect, when to sell what product or service, how to overcome common objections, what to negotiate for (and how ) to name a few. Objection handling. Sales presentations. Sales presentations. Every result or goal you want to achieve is preceded by a process.

Territory 118

Territory Objectives and Key Results Contract Price 118

Sales Hacker

APRIL 27, 2020

Success depends on understanding your objectives, both for the organization and the people you support. Especially when the job covers so much territory. Set priorities based on the org’s strategic objectives. Whatever those key goals / initiatives are, stay tuned in to them. Don’t forget you’re in the “people business”.

Strategize 105

Strategize Government Objectives and Key Results Sales 105

Anthony Cole Training

JUNE 4, 2010

HOME ABOUT US SOLUTIONS INTEGRATED LEARNING CLIENT RESULTS FREE RESOURCES SHOPPING CONTACT US SALES BREW SALES FORCE ONE SELLING FOR LIFE. dealing with objections (7). key to sales success (4). keys to sales success (30). key to sales success (4). keys to sales success (30). Sales Presentation (7).

Objectives and Key Results 135

Objectives and Key Results Sales Drivers/motivators Up-sell 135

Understanding the Sales Force

OCTOBER 25, 2023

If they haven’t been exposed to professional selling methodologies and sales processes, and had those demonstrated to them via expert, unscripted role-plays, then they would have no clue that the presenting and proposing they have been doing is woefully inadequate. I was lucky.

Territory 83

Territory Objectives and Key Results Account management Sales 83

Martech

DECEMBER 5, 2023

The finance team doesn’t understand marketing, the marketing team doesn’t understand accounting, and it all results in people speaking different languages and getting frustrated. Ideally, the budget lead should be from the MOps team because they can bring objectivity. In a lot of companies, budgeting is a hot mess.

Finance 126

Finance Objectives and Key Results Appointment Contract 126

Sales Hacker

MAY 5, 2020

We’ve all been zapped into unchartered territory by COVID-19 , and our personal and professional mettle is being put to the test. Slower follow up sequences and flexible schedules are key during this crisis. You’ll grasp the intimate struggles of your buyer , and learn the best way to present your product as a relevant solution.

Sell 122

Sell Objectives and Key Results Price Territory 122

Heinz Marketing

MARCH 6, 2024

However, if you want a nice template of steps to build from, presented in canned text, then prepare to be delighted. I wrote the prompt this way because it pulls in key stakeholders we would typically see. I wrote the prompt this way because it pulls in key stakeholders we would typically see.

Objectives and Key Results 118

Objectives and Key Results Territory Launch Campaign 118

Search Engine Land

SEPTEMBER 29, 2023

The key to local SEO data is in its name – it’s local. A local SEO practitioner should regularly analyze information about organic user locations, behaviors, and landing pages accessed from search results. In GA4, data thresholding is implemented across numerous key organic reports to anonymize users’ privacy.

Objectives and Key Results 127

Objectives and Key Results Territory Campaign Growth 127

Partners in Excellence

DECEMBER 5, 2019

I’ve spent some time thinking about the keys to success, the secrets that will suddenly make everything change, removing the barriers and difficulties we have in making our numbers. Somehow, we seem attracted to the promise of miracle cures, shiny objects, new approaches and solutions that relieve us from having to do the work.

Assembly Line 72

Assembly Line Territory High impact Technology 72

Martech

JULY 5, 2022

Your objective is not to personalize your email campaigns and lifecycle messages. Rather, your objective is to enhance your customer’s experience with your brand. Use your testing results to improve each tactic. How you measure success is a key part of this equation. Optimize and move on. Mistake #5.

Objectives and Key Results 126

Objectives and Key Results Campaign Territory Launch 126

Veloxy

OCTOBER 29, 2021

Unlike traditional sales software that presents data as it becomes available, Sales AI analyzes new and old data over time, exponentially increasing the likelihood that you’ll satisfy your customers and shorten their sales cycles. As a result, sales managers have had to understand, discuss, and explain different data analysis methods.

Sales 223

Sales Non-Profits CRM Pipeline 223

Hubspot

FEBRUARY 5, 2013

While you may feel inspired to change your survey every year, tweaking the wording of your questions will often result in different interpretations and, thus, produce different answers. Interview key stakeholders, listen to their thoughts, and make sure your draft questions include some of their actual language.

Objectives and Key Results 78

Objectives and Key Results B2C Territory Launch 78

Search Engine Land

OCTOBER 10, 2023

It’s no longer just about being present, but being discoverable, chosen and seamlessly integrated into the intricate web of customer journeys. Within this segment, our focus centers on these key areas: Demographic trends. Within this segment, our focus is directed toward these key aspects: Competitors. Consumption trends.

Objectives and Key Results 101

Objectives and Key Results X-functional Intrinsic Construction 101

ConversionXL

NOVEMBER 7, 2022

In this article, you’ll learn why data storytelling is an important skill and how to use data presentation and visualization to influence your audience. It simplifies the complex and presents insights in basic terms to influence decision-making, engage customers and stakeholders, and inspire action. The result? statistics.

Territory 109

Territory Objectives and Key Results Presentation Campaign 109

Sales Hacker

JUNE 16, 2022

Here are some key ways coaching leads to sales leadership success: Get the right players on your team. A Coach-Style Leader works hard to identify the abilities of the team and strategize a plan that uses each team member’s strengths to maximize business results and help each member be successful. What can we do to mitigate the risk?

Territory 106

Territory Objectives and Key Results Pipeline Sales 106

Search Engine Land

OCTOBER 25, 2023

Master persuasive writing If you want to strengthen your arguments and enhance credibility, learning how to write persuasively is key. This means the ideas presented: Are well-supported. Offer unbiased information Use objective language and present information in a fair and balanced manner. Evoke emotion. Are convincing.

Objectives and Key Results 103

Objectives and Key Results Presentation Engineering Trust 103

Search Engine Land

JANUARY 17, 2024

At least, that was the case until recently, when three key trends started reshaping YouTube marketing. Here are the key points from their recent article: AI can automate repetitive marketing tasks (e.g., For media buying, AI can optimize campaigns based on data, but marketers need to set objectives and budgets.

Objectives and Key Results 98

Objectives and Key Results Territory Campaign Retail 98

Search Engine Land

OCTOBER 31, 2023

Issues such as misguided SEO research, factual accuracy, plagiarism risks and the absence of human expertise and reasoning are all in play – and they present risks and challenges for brands. Let’s explore key areas where marketers successfully leverage AI for content creation. Incorrect optimization tactics.

Objectives and Key Results 120

Objectives and Key Results A/B testing Angle Strategize 120

ConversionXL

NOVEMBER 9, 2022

Bar graphs, pie charts, and matrices are data visualization tools that reveal trends and key findings in an understandable and engaging format. How you present information is critical to getting viewers to understand what they’re looking at and getting buy-in, whoever the audience may be. Collaborate with partners on data.

Objectives and Key Results 110

Objectives and Key Results Represent Presentation Promote 110

ConversionXL

FEBRUARY 26, 2014

What days are the sale staff present? Not only will creating a Monday-Sunday map of activities empower you to make smart decisions on when to run your Campaigns, but it will make you more valuable to your team as a source of key coordinating data. Exercise: image source. Get extremely familiar with your business’s operation days.

Territory 111

Territory CTR Campaign Objectives and Key Results 111

Sales Hacker

APRIL 6, 2020

The result: we win more deals because the bulk of our sales efforts are laser focused on prospects who are ready to engage. Objective: Sales Development Representative : Book more qualified enterprise opportunities for your account executives… and promptly crush quota! Leveraging the Freemium Model to Book More Enterprise Meetings.

Meeting 92

Meeting Territory X-functional Objectives and Key Results 92

Search Engine Land

JUNE 1, 2023

But no matter the interface, whether blue links, rich results, Google surfaces, SGE or chatbot, the timeliness imperative of SEO is for searchers to find and choose our brand. A similar process happens in the SERPs to create rich results such as local packs or related searches. This is branding, this is your CMO’s territory.

Objectives and Key Results 100

Objectives and Key Results Legal Represent Consult 100

Hubspot

OCTOBER 26, 2020

Its distance from other English-speaking regions like America and Europe can make it challenging for marketers to spread brand awareness globally. Ultimately, to gain even regional awareness, Australian brands must build competitive and innovative marketing strategies to stand out and grab attention from audiences.

Territory 101

Territory Campaign Launch Objectives and Key Results 101

Sales Hacker

APRIL 22, 2022

Insight into the nuances of the previous quarter’s results is critical for everyone from reps to leadership to ensure even more marvelous wins in the new quarter. That is not sufficient to achieve meaningful change you’ll see in next quarter’s results. This is where a Sales QBR or ‘Quarterly Business Review’ comes into play.

Objectives and Key Results 117

Objectives and Key Results Quota Sales Commission 117

Sales Hacker

MARCH 22, 2018

Increasing your total sales results. Product/market-fit evaluation is key in every new market you want to enter as part of your Go-To-Market strategy (geographically and target-segment). Inside sales are sales specialists that can present and sell products over the phone and web conferencing tools. State-of-the-art processes.

B2B 99

B2B X-functional Cold Call SQL 99

Sales Hacker

MAY 12, 2021

While strict call scripts constrain an SDRs ability to guide meaningful conversations, too little structure results in reps winging it, resulting in missed opportunities. You won’t get the answers you need or present the value to your prospect. Do come prepared with a clear objective. It would be off-putting.”.

Objectives and Key Results 105

Objectives and Key Results A/B testing Sales Prospecting 105

Search Engine Land

FEBRUARY 13, 2023

The presentation will cover various topics related to testing, including new features and opportunities, the impact of tests, and the priorities of other channels. Corcoran says this type of information was presented to stakeholders to ensure that the testing approach is well thought out and takes into account the impact on the bottom line.

Objectives and Key Results 80

Objectives and Key Results Territory Campaign Engineering 80

Salesmate

MARCH 17, 2020

Or maybe you are planning to expand your startup and are gearing up to explore the unknown territory. Your sales process is a template that guides you towards achieving your sales objectives. I will be focusing on the most crucial sales process stages every startup must focus to get the desired result. Pitch (Presentation).

Process 125

Process Objectives and Key Results CRM Sales 125

Sales Hacker

OCTOBER 17, 2022

Some changes, like expanding into a new global territory, are larger and require months of work from many cross-functional teams. One of the biggest common denominators for why change doesn’t stick or produce the desired results is the people responsible for implementing the change aren’t on board. What are their objections?

Objectives and Key Results 98

Objectives and Key Results Strategic planning Strategize Territory 98

Gong.io

JUNE 11, 2021

According to Gartner, the following attributes are found in world-class sales enablement functions: Aligned to revenue objectives. A dedicated onboarding track for sales roles that reviews the key elements of your go-to-market: Ideal Customer Profile (ICP). Objections. pricing should be in the first stage or presentation.

Objectives and Key Results 103

Objectives and Key Results Price GTM Territory 103

Hubspot

JANUARY 3, 2018

Although crafting a sales playbook takes a lot of time, you’ll start seeing the results almost instantly. On the other hand, if your biggest priority is improving demo quality, your first playbook should cover presentation strategies and structure, various value propositions linked to your product’s features, and sample messaging.

Objectives and Key Results 101

Objectives and Key Results Commission Quota Sales 101