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Pipelines, A Tutorial

Partners in Excellence

Recently, a reader wrote, asking a lot of questions about pipelines–what are they, why are they important, how do we leverage them, and so forth. For example, I know of very few sales training programs that teach pipeline concepts (we’ve been doing this for the past 30 years). So strap in… What is the pipeline?

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Sales Pipelines, A Tutorial

Membrain

Recently, a reader wrote, asking a lot of questions about pipelines–what are they, why are they important, how do we leverage them, and so forth. At first, I was surprised by the question, I think of this as basic and fundamental to selling. As I reflected, I realized this is a bad assumption.

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6 Ways to Keep Marketing Skills Fresh

Heinz Marketing

Shameless plug] One of our favorite podcasts is Sales Pipeline Radio , hosted by Matt Heinz, President, Heinz Marketing. It features the brightest minds in B2B sales and marketing, sharing secrets to driving greater volume, velocity and conversion of sales pipelines in any industry. You have plenty of other things on your mind.

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A Forecasting Tutorial

Partners in Excellence

It was surprising to see the reactions to my post, Pipeline, Tutorial. Mistakenly, I had assumed people understood the basics around pipeline management, how to use the pipeline as a tool for maximizing personal performance, and other things. So this post is a quick tutorial in forecasting.

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The Definitive Guide to Video Prospecting

ConversionXL

Like everything in the digital world, traditional prospecting is undergoing a big transformation. Picking up a phone and cold calling (or emailing) is just not as effective as it once was—you need to be smarter both when it comes to which users you’re engaging and what kinds of messages you’re using. That’s where inbound prospecting comes in.

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Qualifying, A Primer

Partners in Excellence

Yeah, I know many of you will say, “Well dugghhh, Dave, we know all about it and how important it is, after all, we’ve been selling for years… ” The reality, as I review pipelines, win/losses, deal strategies, the biggest challenges most people face is the opportunities aren’t really qualified.

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Supercharging your business: How the right CRM can up level your sales and customer experience game

PandaDoc

The right CRM puts your customers first, streamlines collaboration, and provides a single source of truth, updated in real-time. It also enables a seamless omnichannel experience, crucial for sales. McKinsey & Company says B2B customers use 10 or more channels to communicate and make a purchase. And let’s not forget about omnichannel sales.

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