Martech

DECEMBER 21, 2023

Good news if you are running very late on dealing with holiday cards like I am. Now this week’s releases: Adthos ’ AI audio platform has a new feature that can create audio ads from pictures. The platform uses AI to analyze the picture and write a creative brief that matches the brand, style and audience for the picture.

GTM 114

GTM Campaign Launch B2B 114

Search Engine Land

FEBRUARY 5, 2024

has agreed to sell its Russian assets – including the Yandex search engine – as part of a deal worth 475 billion rubles (roughly $5.2 the Dutch parent company of the Yandex Group, agreed to sell all of its Russia-based assets, including Search, to a consortium made up of: Members of the senior management team of its Russian businesses.

Engineering 115

Engineering Government Up-sell Sell 115

SaaStr

DECEMBER 7, 2023

Kicking us off is Jay Levy, Managing Partner at Zelkova Ventures. #1. Why did you do the deal? The company provides a platform for brand and audience protection via social media comment moderating. What’s your sweet spot for investing — check size, stage, type of deal? What’s your most recent disclosed investment?

Launch 86

Launch Finance B2B Consult 86

PandaDoc

APRIL 8, 2024

A deal desk introduces a new approach to managing deals. This article highlights how a deal desk functions and its ability to transform the way companies tackle their sales strategy. Deal desk stakeholders and their roles are clearly defined, streamlining approval workflow. Let’s get to it!

Negotiate 52

Negotiate Cross-sell Contract Legal 52

Salesforce

APRIL 9, 2024

Today, advancements in artificial intelligence (AI) and AI-era data platforms may be the key that finally unlocks the value of big data — not by, yet again, reinventing the way data is processed and stored, but by reimagining the way it’s accessed and disseminated throughout an organization. And they go much further.

SQL 110

SQL Retail Service Represent 110

Search Engine Land

APRIL 19, 2024

Here are some ways to set and manage expectations for PPC clients and agency teams. The clearer you can be about the parameters of the relationship and how it will operate, the better you can manage expectations once you’re actually doing the work. For example, how many search engines will you manage for paid or organic search?

Contract 103

Contract Clients CRM Meeting 103

Martech

FEBRUARY 7, 2024

HubSpot, of course, is one of many widely used platforms for marketing and sales. It actively moves deals forward based on AI interpretations of call outcomes, making your sales process more efficient and data-driven. Take HubSpot and Lavender AI, for instance.

Technology 123

Technology Technology CRM Finance 123

SaaStr

APRIL 9, 2024

Starting with the middle layer, it’s fundamental that there’s some form of AI and data platform. At IBM, they launched Watson X, their approach to an AI and data platform mainly focused on B2B. This platform lets you do all model training, development, deployment, prompt-tuning, and fine-tuning. It’s also about skills.

Product 86

Product Government Healthcare Growth 86

Martech

NOVEMBER 10, 2023

Flywheel offers a platform that serves advertising across more than 400 major digital marketplaces. “Omnicom hasn’t done a deal at that kind of scale in a long time,” said Tim Ringel, CEO of Meet The People, a digital agency group. “I am not sure that part is news,” he wrote.

Retail 105

Retail Networking Start-ups Price 105

PandaDoc

MARCH 4, 2024

A virtual data room , or VDR, is a secure, online space acting as a repository of a company’s documentation, and serves as a virtual hub where company users share real-time information with other investors, clients or stakeholders when executing investment banking deals. What is a data room for investment banking?

Strategic partnership 52

Strategic partnership Legal Contract Negotiate 52

SalesLoft

JANUARY 24, 2024

As a sales manager or revenue leader, the dilemma is not in establishing the goal, but in the setting, checking and adjusting them to ensure success. How do we manage goals for different roles or different experience levels? The goal management process can often be more challenging than the goal itself.

Objectives and Key Results 59

Objectives and Key Results Sales Meeting Represent 59

SaaStr

MARCH 7, 2024

Why did you do the deal? This was precisely my experience upon meeting Toni and Carlos, the founders of Embat, in an area we’ve extensively have been exploring: treasury management and payment automation. Embat is building the next-generation treasury management software. What’s your most recent disclosed investment?

E-commerce 78

E-commerce GTM Growth B2B 78

Martech

JANUARY 4, 2023

Meta’s offense, the board concluded, was to incorporate user consent to use data for targeted advertising purposes within its terms of service, effectively forcing anyone using Facebook or Instagram, for example, to give up their data as a condition of using the platform. Why we care. Of course, the U.S. CCPA is much less constraining.

Service 134

Service Process 134

Search Engine Land

SEPTEMBER 4, 2023

Slickdeals This is the deal site that’s most frequently leveraged for clients who have a need for inventory liquidation. Working with the site as a TM+ partner means you’ll likely get comped on individual deal submissions, which you usually have to pay for.

Retail 140

Retail Price Start-ups Clients 140

Heinz Marketing

JANUARY 24, 2024

By Cameron Katoozi , Marketing Consultant at Heinz Marketing Introduction Customer Relationship Management (CRM) tools have evolved significantly since their inception. Initially, it was about managing customer interactions and data, a practice crucial for businesses to understand and serve their clients efficiently.

CRM 108

CRM Customer Relationship Management Technique Technology 108

Salesforce

JANUARY 23, 2024

They’re also your go-to for information when your knowledge management system isn’t organized in an effective way. Now think about what you’ll lose and have to deal with if those individuals leave your company. The good news is that to a great extent, you can – with strategic knowledge management. Improved customer satisfaction.

Service 104

Service CRM Start-ups Customer Relationship Management 104

Salesforce

AUGUST 24, 2023

Sure, spreadsheets are useful for small projects, but they can be cumbersome when dealing with complex sales data. In most cases, sales dashboards are created by sales managers, sales leaders, and sales operations teams, though reps can create dashboards to track their own accounts. Sales dashboards to the rescue.

Pipeline 98

Pipeline Quota Lead generation CRM 98

The Lost Book of Sales

JANUARY 30, 2024

Advanced CRM Solutions: Beyond basic customer management, advanced CRM systems now offer predictive analytics, integrating AI to forecast sales trends and customer behaviors. Integrated Communication Platforms: Tools like Slack and Microsoft Teams have revolutionized team communication.

CRM 52

CRM Negotiate Sales Strategize 52

SalesLoft

MARCH 28, 2024

In fact, he sees the partnership between Advanced and Salesloft as something that has shaped his company’s approach to vendor management overall. We’re part of a community within Salesloft that we’re helping you guys change the platform as well,” Rob said. “We’re We’re very vocal.

Technology 90

Technology Technology Gaming Trust 90

Martech

OCTOBER 6, 2023

However, some data analyst teams working within data visualization platforms still lack the expertise needed to understand marketing impact. These platform experts manage systems, data integration and campaign tracking. For many marketing automation platforms, system default glossaries can be an easy starting place.

SQL 133

SQL Pipeline Education Campaign 133

Martech

JUNE 7, 2022

Wix, the website design, creation and management platform, has announced the relaunch of its solution for the hotel sector, Wix Hotels. For this new iteration, it has partnered with HotelRunner, an online sales and management platform for hotels. Manage rates and availability. Manage rates and availability.

Hospitality 107

Hospitality Strategize Launch Promote 107

Hubspot

SEPTEMBER 6, 2023

My name is Beau Brooks and I’m the Global VP of Sales at Teamwork.com, a project management tool for client work. It’s an all-in-one platform that helps agencies and client teams deliver projects on time and on budget in one centralized place. The original product is now part of a comprehensive project management platform.

Teamwork 72

Teamwork Up-sell Sales Strategize 72

Martech

SEPTEMBER 18, 2023

The tool is now available on the mobile devices that many social media managers use to do their work. Companies with multiple sales pipelines can experience greater forecasting accuracy now that HubSpot allows users to manage goals and forecasts across all pipelines. Two campaign metrics will be sunset. Learn more in this video.

A/B testing 121

A/B testing Sports Education Pipeline 121

Martech

SEPTEMBER 6, 2023

Advanced lead management and reporting to better organize, track, and prioritize leads. AI-powered deal management and forecasting that enables sales teams to better prioritize efforts and predict outcomes. Syncing HubSpot’s Smart CRM with LinkedIn Sales Navigator (currently in private beta). Get MarTech! In your inbox.

CRM 119

CRM Sales Launch Prospecting 119

Martech

OCTOBER 4, 2023

Following a steep decline in advertising revenue earlier this year, the social platform has decided to start outsourcing the sale of some of its ad space. Moving forward, advertisers will be able to tap into the X home feed inventory through Google Ads Display campaigns – however, exact details of the deal terms remain undisclosed.

Campaign 121

Campaign Follow-up Networking Start-ups 121

SalesLoft

JANUARY 16, 2024

In a recent episode, Sarah talked with Kristin Swindle , Salesloft’s Manager of Enterprise Sales Engineering, about how Salesloft AI, including their new product Rhythm, can be the AI co-pilot sellers need to be more effective. Watch the full episode here, or read the recap below. And revenue leaders everywhere are loving it.

Process 52

Process GTM Objectives and Key Results Objection handling 52

Salesforce

JUNE 2, 2022

The magic is our maniacal focus on pipeline, which is the total dollar value of all the deals our sales team is working on. This blog will look at strategies and tactics for creating, managing, and measuring pipeline with a focus on how our team at Salesforce does it. How Salesforce manages pipeline. How do we do it?

Pipeline 98

Pipeline Engineering Growth Territory 98

Search Engine Land

OCTOBER 2, 2023

Following a steep decline in advertising revenue earlier this year, the social platform has decided to start outsourcing the sale of some of its ad space. Moving forward, advertisers will be able to tap into the X home feed inventory through Google Ads Display campaigns – however, exact details of the deal terms remain undisclosed.

Networking 142

Networking Campaign Follow-up Engineering 142

Hubspot

NOVEMBER 22, 2023

It's a CRM (or Customer Relationship Management Platform). This is where Customer Relationship Management (CRM) software comes into play. These tools can enhance the functionality of your CRM, improve sales processes, and enable your team to close deals more effectively. It's not that new or hard to access.

Closing 63

Closing CRM Customer Relationship Management Pipeline 63

SalesLoft

NOVEMBER 2, 2023

Savvy sales managers are turning to sales automation to boost productivity — and the bottom line. Businesses from small teams to large enterprises use sales automation tools to engage more prospects , keep sellers focused on the deals most likely to close, and streamline lead generation. Everyone is being asked to do more with less.

Customer Relationship Management 52

Customer Relationship Management CRM Lead generation Contact 52

Gong.io

SEPTEMBER 12, 2022

It helps them close deals faster and project sales pipelines more accurately. . You’ll learn what the sales cycle looks like, how to manage it, and how to shorten it. The sales cycle refers to the steps a team goes through to close a deal, while the sales process refers to how salespeople carry out those steps. Close the sale.

Objectives and Key Results 118

Objectives and Key Results Cold Call Pitch Sales 118

Partners in Excellence

MARCH 21, 2024

Developing a pipeline, managing deals and closing them. She quickly grew to managing the sales organization, and has since gone on to businesses (now at AWS) selling some of the most complex AI solutions to major universities and educational institutions. .” I was stunned at how quickly she mastered selling.

Sell 73

Sell Education Retail Up-sell 73

Salesforce

NOVEMBER 2, 2023

The fine art of managing all the different kinds of work that go into creating a beautiful email from inception to completion.” Sales or limited time offers Sales offer emails let your subscribers know that you’ve got a deal or special offer for them. We break it all down simply on Trailhead, Salesforce’s free online learning platform.

Campaign 122

Campaign Customer Relationship Management Contact Relationship Management 122

SaaStr

JUNE 1, 2023

Carta is a platform that helps people manage equity, build businesses, and invest in the companies of tomorrow. Carta manages over two trillion dollars in equity for nearly two million people globally. Join these incredible companies to experience all the value of SaaStr! SAP for Startups? It’s an unexpected story! ​

Growth 75

Growth Pipeline Trust Technology 75

SaaStr

DECEMBER 5, 2023

By going upmarket, you can land bigger deals with more opportunities to upsell and lower churn. As Managing Director of Salesforce Ventures, Nowi Kallen , shared at last week’s Workshop Wednesday, there are five main challenges of moving upmarket and tips to follow if you want to succeed at Enterprise sales in today’s macro environment.

GTM 73

GTM Cross-sell Government Legal 73

Martech

JULY 22, 2021

Then, the asset goes into the marketing automation platform, which integrates with the content management system and other tools that drive traffic to that piece of gated content. Many are using a category of tool that’s undergoing a great deal of change, marketing work management (MWM).

Engineering 141

Engineering Represent CRM Launch 141

Martech

OCTOBER 5, 2023

That’s according to a new study by Bynder , a digital asset management (DAM) software vendor The study first showed 1,000 marketers a set of images and asked them which were created solely by AI (they were allowed to make multiple selections).

E-commerce 111

E-commerce Launch Meeting Service 111