Remove resources blog introducing-snippets
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How one Google featured snippet is killing commercial list-based content

Search Engine Land

How From sources across the web came to dominate search results Google started experimenting with carousels to 2017 and later, around 2020, introducing content summaries for list-based content. 4 from Medium blogs. I imagine a present-day study on featured snippets would be much gloomier for clicks on organic results.

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Best of SearchBot: Create letter explaining SGE to clients and provide actionable steps

Search Engine Land

Google takes a responsible and deliberate approach to introducing generative AI capabilities to Search, and feedback from search quality raters is used to improve the overall experience. However, your biggest strength is content SEO; specifically, creating blogs that consistently rank well on Google.

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How To Download & Repurpose Your Facebook Live Content

Hubspot

Live can be a great way for businesses who are light on resources to make video content. Create a blog post. One of the best ways to repurpose live Facebook videos is by creating blog posts from the key points discussed during the live. Get snippets for social media.

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This day in search marketing history: February 10

Search Engine Land

Google Search Console adds review snippets performance, enhancement and testing reports 2020: Google added an enhancements report, a performance report and added support for review snippets on the rich result testing tool. Mapquest Introduces Transit, Walking Directions 2011: Playing catch-up to Google and Bing.

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SEO year in review 2023: The year of generative AI

Search Engine Land

When Bard was introduced, there were no links or citations to the sources used to generate its AI answers, with some seeing this a declaration of war on publishers. Google published blog posts, sent us emails, posted reminders on social platforms and showed us an intrusive interstitial every time we logged in.

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Get Inspired By These Brands' Instagram Reels

Hubspot

What better way to make your first Reels than by introducing your followers to your team? If you want another way to introduce followers to your team, take a page out of the ‘90s TV show playbook, like "Full House" and "Family Matters." So, now that you're tasked with making Instagram Reels, get inspired by these examples below.

Launch 101
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Updating Content: Process and Results for CXL

ConversionXL

The traditional blog format—regular, sequential publishing of diary-style entries—no longer makes sense for most businesses. The CXL blog started in 2011 and, currently, includes about 700 articles. This post details our process to start the transition from a “traditional” blog into a modern resource center for marketers.

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