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Sales Route Planners: What They Are + How to Choose One

Veloxy

Embrace the power of a sales route planner that combines strategic planning, expanded sales opportunities, and valuable insights. Photo of Badger Maps GeoPointe GeoPointe is a popular choice among Territory Managers who oversee multiple field sales representatives.

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90% of Sales Leaders Do Planning Wrong. Here Are 5 Tips to Fix It.

Sales Hacker

Start your sales planning efforts with account segmentation to fill your territories with fruitful opportunities and increase your sellers’ ability to hit quotas. Consider new territory rules that reflect changes in the market (and your business). Related: Your Territory Model Is Hurting Attainment. Territory profiles .

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The New Forecast Flow

InsightSquared

As these numbers roll up to the executive team and board members, many decisions are made from them including future investments, product launches, hiring and strategic planning. Further, you can filter down to understand how each region, territory, product line, or business unit is affecting the forecast. .

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Advertising in local markets: A playbook for success

Martech

Many brands, such as those in the home services industry or a local grocery chain, market to specific locations, cities or regions. Local campaign costs are lower, enabling brands to invest strategically within targeted locales. There are also national brands that want to expand in specific local markets.

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Exploring Meridian, Google’s new open-source marketing mix model

Search Engine Land

In navigating a complex market, the precision and insights marketing mix models provide are essential for strategic planning. Unlike the traditional, national-level models, Meridian lets you zoom into your marketing efforts on a local or regional scale using hierarchical geo-level modeling.

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Land, Expand, Repeat: 3 Steps to Sell More with Account Hierarchies

Sales Hacker

They even play a huge role in account-based selling and territory management. Three Steps to Land and Expand Into Your Enterprise Accounts Step 1: Land (identify high-value accounts and align with rep territories) Before you expand, you have to decide where you’re going to land.

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Advanced ways to use competitive research in SEO

Search Engine Land

Perhaps as much as product reviews, Reddit is extremely fertile territory for brand insights and questions you can address with your SEO strategy. If not, you’ll still likely be able to find competitive insights by searching for your competitor in more general subreddits, e.g., “nerdwallet” in a credit card subreddit.

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