Mailchimp’s ex-Head of Data Platform: “Data Doesn’t Have to be Hard — Three Data Myths and How to Bust Them”
SaaStr
AUGUST 26, 2023
The speaker also highlights the misconception that data has to be hard and emphasizes the need to demystify the topic and make it more approachable. The difference between a CRM and a CDP is also explained, with a CRM being more focused on one-to-one sales motions and a CDP being more automated and one-to-many.
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