Anthony Cole Training

FEBRUARY 14, 2020

It's a new year and we have some new content to share with you here at Anthony Cole Training Group. If you're looking to increase sales this year and beyond, then you're in the right place!

Product 230

Product Sales Growth 230

Anthony Cole Training

FEBRUARY 12, 2020

The most successful salespeople are always challenging and adapting their personal sales process to be more effective. However, they don’t challenge the notion of the importance of making prospecting their "A" priority every week.

Sales 213

Sales Prospecting Process Conversion 213

SaaStr

NOVEMBER 13, 2023

To me, the most jarring statistic was this one: 80% of IPOs since 2020 are trading below their IPO price, or “broken ”: So what, you might think? The post 80% of IPOs Since 2020 Are “Broken” appeared first on SaaStr. So the Wall Street Journal did a great job slicing and dicing IPO data recently. Buyer beware?

Price 122

Price Process 122

SaaStr

MARCH 13, 2025

You can see here how events and trade shows are what helped put Datadog on the map: And yet, I see so many marketers putting less energy there than pre-2020 especially. And we all got out of practice here in 2020-2022. Not because events don’t work, but because they are a lot of work. But they are … work.

Pipeline 115

Pipeline Drivers/motivators B2B Growth 115

Martech

JULY 23, 2024

Deliverability success rates going up Over the past three years, the average deliverability rate improved from 94.26% in 2020 to 96.43% in 2023. in 2023 compared to 2020. “And, much like a credit score, it takes time to build it back up and to be recognized as a safe sender.” The average bounce rate was 1.98%.

Price 120

Price Follow-up Start-ups Contact 120

Iannarino

MARCH 15, 2023

According to the Bureau of Labor Statistics, as of May 2020, there were approximately 14.2 The different types of sales include B2C (business to consumer), B2G (business to government), and B2B (business to business). million sales and related occupations in the United States, including both B2B and B2C sales roles.

B2B 278

B2B Technique B2C Government 278

SaaStr

DECEMBER 5, 2024

Early-stage fundraising overall hasn’t bounced back to its earlier 2020-2021 highs. Net net, if you’re hot, it’s as easy to fundraise as ever. But don’t let those headlines confuse you. Nor is there any real reason it should. The post Carta: Pre-Seed to Series A Funding is Down -9% in 2024 appeared first on SaaStr.

120

120

Search Engine Land

AUGUST 5, 2024

Google’s monopoly in general search increased from about 80% in 2009 to 90% by 2020. Key details: Judge Amit Mehta found Google violated Section 2 of the Sherman Act, which prohibits monpolies The court focused on Google’s exclusive search deals with Android and Apple devices as key to its anticompetitive behaviour.

Government 100

Government Advertising/ Marketing Engineering 100

Martech

JULY 16, 2024

That is a 16% increase over last year and more than twice the $26 billion in 2020. Marketers continue to move money into digital video despite significant doubts about audience measurement, according to a new report from the IAB. Digital video ad spending is expected to be more than $62 billion this year, the IAB predicts.

Growth 113

Growth Process B2C B2B 113

Martech

OCTOBER 22, 2024

Maybe digital won’t grow again like it did in 2020 and 2021, but it’s also not going back. Salesforce’s own research shows more than 50% of revenue for small businesses coming from digital channels in 2025, up from the current 42%. That genie is out of the bottle.

Price 115

Price CRM Launch Follow-up 115

Martech

OCTOBER 4, 2024

Originally set for 2022, the plan faced multiple delays since its announcement in January 2020, leading to doubts about Google’s commitment. Google’s pivot on deprecating third-party cookies has caused uncertainty in the digital advertising industry.

Drivers/motivators 133

Drivers/motivators Trust Technology Technology 133

Search Engine Land

JULY 2, 2024

of mobile are zero-click (2022) Zero-click Google searches rose to nearly 65% in 2020 (2021) Now, more than 50% of Google searches end without a click to other content, study finds (2019) 49% of all Google searches are no-click, study finds (2019) of desktop, 17.3%

Engineering 136

Engineering Represent Consult Launch 136

SaaStr

OCTOBER 25, 2024

In 2020, we transitioned from a physical selling universe to a virtual selling universe. If you look at the net dollar retention change, the top quartile used to be 130% pre-2020. . #1: Founders Are More Positive The average founder’s outlook increased from 6.1 at the height of 2022 to 6.7. Now, it’s about 120%.

Go To Market 132

Go To Market Quota GTM Price 132

Martech

AUGUST 6, 2024

In 2020, privacy concerns prompted Google to plan to remove cookies in Chrome with a deadline that was continually moved back, regularly sending panic waves through the marketing world. What consumers don’t know is that staying connected with those needs is an uphill battle for marketers, especially in an ever-evolving digital landscape.

Trust 127

Trust Campaign Technique Price 127

STAR Results

FEBRUARY 11, 2020

Are your sales managers ready to crush it in 2020 or will it be another frustrating, mediocre 12-months? What type of results can your team achieve in 2020, if every sales rep performed liked a hunter searching for their next sale? Developing Master Sales Coaches. Do you have a team of master sales coaches?

Sales 226

Sales Technology Technology Sell 226

Iannarino

AUGUST 17, 2023

A salesperson commented that he had not had a face-to-face meeting since 2020, even though he has asked for a face-to-face meeting. He suggests that buyers don’t “want the buddy act,” something that might suggest busy people no longer want a lot of rapport building before starting a meeting.

Meeting 245

Meeting Clients Sales 245

Anthony Cole Training

JANUARY 7, 2020

Welcome to our newest blog series titled, "2020: The Year For Sales Growth". These blog posts will specifically focus on helping you drive (and increase) sales in the new year.

Growth 198

Growth Sales Product Sell 198

SaaStr

OCTOBER 10, 2024

And there hasn’t been for a while: It was great times for SaaS liquidity in late 2020 through the end of 2021. And what you can see is there is really almost no liquidity for startups and scale-ups in SaaS and Cloud at the moment. Epic times.

Start-ups 125

Start-ups B2B Engineering Closing 125

Martech

JANUARY 9, 2025

Emarsys, acquired by SAP in 2020, this week reported that four in five (83%) consumers in the U.S. We care because it’s a reminder that loyalty forms a sometimes overlooked part of the customer experience. Seamless engagement from discovery through to conversion is great; but CX doesn’t stop there. Why does SAP care?

Retail 106

Retail Launch Territory Promote 106

SaaStr

OCTOBER 29, 2024

Others will have to accept much lower returns, at least for folks that invested in 2020-early 2022. It’s just time. OneStream was arguably one of these, and PE made a big gain on the IPO. Genesys may be the first of a flood of these PE-backed SaaS IPOs in 2025. It just filed to IPO.

Contact 125

Contact Growth Market share Customers 125

Search Engine Land

AUGUST 28, 2024

Dig deeper: International SEO: How to avoid common translation and localization pitfalls Yandex (Russia) Yandex has claimed to have used AI in search technologies for more than 2020 years. At the 2020 YAC (Yet Another Conference), Tigran Khudaverdyan unveiled YATI (Yet Another Transformer with Improvements).

Engineering 93

Engineering X-functional Real Estate Launch 93

Martech

JULY 29, 2024

A 2020 study from McKinsey estimated that AI technologies can potentially deliver up to $1 trillion of additional value to businesses each year, particularly in customer service. Research has shown that AI utilization can improve both internal productivity and customer satisfaction.

Technology 139

Technology Technology Education Follow-up 139

Martech

AUGUST 8, 2024

Underutilization of existing tools: Marketers use only 33% of their martech stack’s capabilities, down from 58% in 2020, according to Gartner’s 2023 Marketing Technology Survey. This lack of integration hampers the development of a unified customer view, making it challenging to gather and extract actionable insights.

Objectives and Key Results 120

Objectives and Key Results Strategize Technology Technology 120

Search Engine Land

AUGUST 6, 2024

” “The fact that this case started in 2020 and that’s when PMax began to really take hold speaks to the diversification that was clearly top of mind for Google. As the ruling stated “search text ads are a monopoly” but search advertising was not.

Legal 119

Legal Advertising/ Marketing Engineering Market share 119

Anthony Cole Training

JANUARY 16, 2020

In this article, we discuss the "5 Keys to Sales Coaching", or 5 critical steps you must know and execute in order to get the best effort and results out of your salespeople, to help increase sales in 2020 and beyond.

Sales 192

Sales Consult Sell 192

ClickFunnels

SEPTEMBER 9, 2021

5000 list 4 consecutive years: #76 in 2018, #440 in 2019, #1257 in 2020, and #3105 in 2021. Additionally, ClickFunnels was named the “Best Entrepreneurial Company in America” by Entrepreneur magazine after topping the 2019 Entrepreneur360 list. ClickFunnels has ranked on the prestigious Inc.

Sell 264

Sell Product Service Customers 264

Martech

SEPTEMBER 25, 2024

She added: “That said, Canva Teams has come a long way since launching in 2020, with major enhancements in team collaboration, brand management and the launch of our expansive Visual Suite. The cost of Canva Pro remains unchanged and continues to be available for anyone not working in a team.”

Price 109

Price Launch Clients Campaign 109

Veloxy

APRIL 5, 2021

Our blog on why empathetic companies are seeing more organizational success in 2020 covers this more widely. As of June 1 st 2020, this is the top desired customer service trait next to empathy. Ask your customers to respond to surveys regarding agents. Flexibility Impacts Loyalty. Other traits include expertise and preparedness.

Customers 231

Customers Service Technology Technology 231

Martech

SEPTEMBER 18, 2024

In 2020, during the most stringent lockdowns, CTV viewing hours were far from their highs. The growth in CTV ad revenue assumes that increased viewership makes the investment worthwhile. Viewer behavior matters — these figures show how viewership is formed over time. CTV habits didn’t take shape until multiple years into the pandemic.

Growth 75

Growth Service Process Customers 75

SaaStr

DECEMBER 10, 2024

While CFOs have regained some control post-2020, one thing remains clear: if you don’t have buy-in from the technical developers and engineers actually using your product, you won’t get the deal done.

Engineering 113

Engineering Sell Technical Sales B2B 113

Martech

SEPTEMBER 18, 2024

presidential election is set to break records for political ad spending, with projections estimating a monumental $12 billion by election day — more than a 30% increase compared to 2020. The 2024 U.S. And it is not just traditional ad spending. Digital media costs will soar.

Campaign 71

Campaign Represent Strategize Trust 71

Martech

AUGUST 5, 2024

MFA supply has surged from 5% of web auctions in early 2020 to nearly 30% by mid-2023. The study found that: Only $0.36 of every dollar entering a demand-side platform (DSP) reaches a consumer, with $0.29 going to ad-tech fees and $0.35 to low-quality media like invalid traffic (IVT) and MFA inventory.

User Experience 117

User Experience Trust Campaign Follow-up 117

Martech

SEPTEMBER 24, 2024

of total revenue, down from a high of 11% in 2020 and 9.1% The problem is real — media spend is falling out of balance Companies are spending less on marketing overall, according to Gartner’s 2024 global CMO survey. The average marketing budget is 7.7% What’s more troubling is what companies are spending their money on.

Promote 124

Promote Represent Technology Technology 124

Martech

AUGUST 1, 2024

In 2020, a report by experience management firm Walker predicted customer experience would overtake price and product as the key brand differentiator. Chick-fil-A dominates over McDonald’s with average store sales of $9.3 million, compared to the Golden Arches’ $3.7 The research seems to have come true.

Campaign 131

Campaign Launch Gaming Sports 131

Martech

JULY 24, 2024

Think beyond national boundaries: Paris sponsors are The brand sponsorship landscape is drastically different from the 2020 Tokyo Games (which took place in 2021 because of COVID-19). “But because the WNBA is starting to get more of a voice now, there’s a convergence with these players and brands.”

Sports 115

Sports Gambling Entertainment Hospitality 115