SaaStr

OCTOBER 26, 2021

In a noisy world where there are no practical barriers to creating B2B content, you need a thoughtful approach to engage your Ideal Customer Profile audience. . These sessions from SaaStr Annual 2021 provide a window into what approaches best-in-class marketers in SaaS are taking today: . Customer Success Sessions at SaaStr 2021.

Pipeline 143

Pipeline Presentation Represent B2B 143

Sales Hacker

DECEMBER 10, 2024

Martin attributes this extended timeline partly to early missteps but also to the inherent challenges of this growth phase. A critical inflection point came when Martin and Levelset’s VP of Customer Success recognized the untapped potential in their existing customer base. “0 to 1’s really hard.

GTM 106

GTM Construction Quota Growth 106

SaaStr

OCTOBER 29, 2021

To help you understand the most current thinking on SaaS product excellence, we’ve curated a set of product-focused sessions from SaaStr Annual 2021. . Product SaaStr Session #1: “Designing a Product Your Customer Can’t Live Without with Brex’s CEO and Mutiny’s CEO”. Customer Success Sessions at SaaStr 2021.

Product 136

Product Presentation Growth Customers 136

SaaStr

FEBRUARY 3, 2025

On the other hand, the classic leaders in SaaS have rebounded from 2024 lows both in terms of growth and market caps. There have been so many price increases since 2021, many apps are 40% or more expensive than they were in 2021. So while customer are spending more overall with AI added, they are also buying fewer seats.

Price 114

Price Contact B2B Growth 114

SaaStr

NOVEMBER 4, 2021

.” Fortunately, the always excellent KeyBanc Capital Markets (KBCM) 2021 SaaS Survey – which covers over 350 private SaaS companies across various stages and categories – provides a very rich data set to work from. In equation form, Revenue Growth % + Profit Margin % > 40%.

Drivers/motivators 124

Drivers/motivators Profit margin Non-Profits Inside sales 124

Smarter With Gartner

AUGUST 22, 2021

NFTs are also one of the additions to the Gartner Hype Cycle for Emerging Technologies 2021, which highlights the 25 breakthrough technologies that will have the most significant effect on business and society over the next two-to-ten years. Accelerating growth. Theme 2: Accelerating growth. Sculpting change.

Technology 145

Technology Technology Trust Engineering 145

SaaStr

DECEMBER 23, 2021

With four digital events plus SaaStr Annual, we have 100+ videos just from 2021 for you! Our top videos alone cover a wide range of topics important to SaaS Founders and CEOs: building a unicorn, scaling, fundraising, customer success, mental health, and more. State of the Cloud 2021 with Bessemer Venture Partners.

Growth 126

Growth Customers 126

SaaStr

MAY 7, 2025

Growth is back to double digits, NRR is up, and free cash flow is strong. Voice agents are a large growth vector. Growth Has Reaccelerated, Though Still Far Below Its 2021 Peak 12 months ago, Twilio was growing revenue at 7% year-over-year. growth at $2B ARR. 2018-2021 was so, so different: 4.

Non-Profits 64

Non-Profits Drivers/motivators Growth Launch 64

Martech

MAY 18, 2023

growth in 2024, the forecast said. Digital ad spend saw a dramatic rebound in 2021 following the initial wave of the COVID pandemic — when it saw growth of 37.6%. CTV’s projected growth for 2023, however, is 21.2% — nearly triple digital’s growth. growth in retail media search. Digital slice of the pie.

Growth 117

Growth Retail Networking Represent 117

Martech

JULY 28, 2022

Mobile gaming spend will climb from $120 billion in 2021 to $136 billion in 2022. That’s saying a lot when, in the US, we saw console gamers grow by 21% year-over-year in 2021. The post Mobile leads growth in the expanding in-game advertising industry appeared first on MarTech. This makes mobile gaming advertising 3.2

Gaming 135

Gaming Growth Market share Service 135

Sales Pop!

SEPTEMBER 28, 2021

Those numbers only continue to grow in 2021. 8 Must-Have Ecommerce Tools for Rapid Retail Growth. It allows you to get useful information about your customers: where they came from, their interaction with products, etc. In this context, live chats are a good way to build customer feedback. Development Factors.

Retail 130

Retail Growth X-functional Cross-sell 130

Martech

JUNE 3, 2024

As companies prioritize “efficient growth,” vertical software has gained prominence due to its lower customer acquisition costs, higher expansion sales and stronger gross retention than its horizontal counterparts. In 2021-2022, software companies could easily raise vast amounts of money and win vast numbers of customers.

Growth 134

Growth Pharmaceutical B2C Construction 134

SaaStr

AUGUST 9, 2024

From startup to $500M CARR, Spencer Burke, SVP of Growth at Braze, shares how Braze scaled a growth and customer success team. You have to be scrappy at this stage, and Braze was trying to find product market fit with no product, no revenue, and no customers. You don’t have to leave as the organization scales.

Growth 113

Growth Engineering Customers Technology 113

Sales Hacker

NOVEMBER 29, 2024

GTM continues to weigh on founders, and has increased every year since 2021. Particularly with technology moats declining, go-to-market is what drives growth and determines which companies win. According to HighAlpha’s 2024 SaaS Benchmarks Report , 76% of founders are most concerned about go-to-market execution.

GTM 111

GTM Real Estate Represent Territory 111

SaaStr

MAY 27, 2025

Billion in 2015 Second IPO in 2021, $10 Billion market cap Salesforce acquires them in 2025 for $8 Billion Man, it's a journey pic.twitter.com/Lmi9NPQbj6 — Jason SaaStr.Ai Growth rates normalized. While consumer apps chase viral growth, enterprise infrastructure compounds quietly. Informatica acquired for $8 Billion!

Government 55

Government Strategize Price Growth 55

Martech

SEPTEMBER 9, 2022

in 2021, according to the report. Last year companies spent to keep up with the pandemic-driven shift to online by customers and businesses. This followed huge growth between 2018 and 2020 when martech spending nearly doubled. . in 2021, according to Gartner. Spending increased 20.9% trillion by 2025. Why we care.

Growth 114

Growth B2C B2B Technology 114

Search Engine Land

NOVEMBER 2, 2023

With customer and revenue growth hitting new highs in Q3, Semrush achieved its first profitable quarter since Q1 2021. Semrush had about 106,800 paying customers as of Sept. Also: 20% growth in customers who pay more than $10,000 annually. That ends a stretch of nine straight quarters posting a net loss.

Growth 88

Growth Customers Price Engineering 88

Martech

JULY 14, 2022

In 2021, there were many more high-spending e-commerce days in November than in 2020. The post Prime Day contributed to significant e-commerce growth this year appeared first on MarTech. The biggest discounts offered by e-commerce sellers during Prime Day were toys (15% discount) and apparel (12%).

E-commerce 131

E-commerce Growth Retail Promote 131

SaaStr

FEBRUARY 21, 2025

He was also known for his hands-on approach in the early days, personally visiting construction sites to understand customer needs and pain points. Company Growth and IPO Under his leadership, Procore grew from a small startup to a major player in construction technology. He emphasized transparency and maintained an open-door policy.

Construction 96

Construction Education Technology Technology 96

SaaStr

JULY 22, 2021

Ultimately, almost all software companies end up getting 20-50% or so of their new customers from their existing customers once they hit scale. Bill.com at IPO saw 50% of its new customers coming from word-of-mouth and second-time buyers. Even at $1B+ in ARR, 33% of HubSpot’s customers still come from word-of-mouth.

Referrals 143

Referrals Niche Customers Lead generation 143

Hubspot

JULY 31, 2024

But over the past several years, digital checkout for B2B has seen an explosion in growth. In late 2021, a Gartner study revealed that 83% of B2B buyers prefer placing orders or paying for goods through digital channels. A great B2B checkout experience can drive up lifetime value and retention, leading to substantial growth.

B2B 83

B2B E-commerce Real Estate B2C 83

SaaStr

JANUARY 12, 2024

Is it the end of an era for customer success in SaaS? We just wrote up how some of the biggest changes of SaaS are now coming, specifically in Customer Success and Sales. We still want to drive retention and growth and make money. With the number of layoffs, customer success was the highest. The world has changed.

Customers 126

Customers GTM Growth Clients 126

SaaStr

NOVEMBER 3, 2023

We’ll share the answers in today’s brand new episode of CRO Confidential, where our host Sam Blond, partner at Founders Fund, sits down with Toast CRO, Jonathan Vassil to talk about their proven customer acquisition strategies that led to its record-breaking growth. So, how do they get customers?

Growth 104

Growth Territory Referrals Customers 104

SaaStr

MARCH 5, 2025

So Snowflake looked immortal in 2021, looked a little more mortal in 2024 … and is now, like many of the best in Cloud and B2B, reacclerating in 2025! Snowflake is on a tear again: $4B ARR (just about) 28% revenue growth 44% free-cash flow last quarter (WOW!) 26% for the year 126% NRR It’s not 2021. ” #3.

Contract 64

Contract Price Growth B2B 64

SaaStr

DECEMBER 21, 2023

Median Revenue Multiples and Growth Rate is Down This chart is similar to the previous one but without the 10-year rate. Now, a light blue line shows the median consensus NTM growth rate for that same 100 software companies. By comparison, the median growth rate for these businesses from 2015-2017 was 27%. Why is that?

Growth 111

Growth Intrinsic Real Estate Start-ups 111

SaaStr

FEBRUARY 28, 2023

While Zoom Enterprise is growing at a healthy clip, churn is over 3% a month for its SMB customers As a result, it’s now predicting 1% growth next year 1% pic.twitter.com/i2k2W9QbVX — Jason Be Kind Lemkin  (@jasonlk) February 27, 2023 So Zoom has just been the craziest story of all time in SaaS. It probably couldn’t last.

Growth 107

Growth Contract Engineering Customers 107

SaaStr

JULY 24, 2023

Instead of looking at those who are struggling, let’s take a look at the epic growth story of MongoDB, a company crushing it in 2023. in ARR, 29% overall growth, and is worth $29B. 1 — 2022 Saw A Slowdown In Usage Growth, But 2023 Saw A Potential Bounce Back. 3 — New Customer Count Is Up 24%—a Very Good Sign.

Growth 98

Growth Gaming Price Closing 98

SaaStr

NOVEMBER 8, 2021

With too many examples from SaaStr Annual 2021 to call out specifically, here are 2 “Cloud talks plus decks” that I can imagine the Self-Taught Founder relying upon: David Sacks On SaaS Org Charts. Additional Resources: SaaStr Annual 2021 Sessions Worth Studying. Full Session YouTube. The much lower R-squared (0.22

GTM 141

GTM Price Growth Product 141

Sales Hacker

DECEMBER 13, 2024

GTMnow shares insight around the go-to-market strategies responsible for explosive company growth. A $1B Acquisition with a Singular Leader for Both Sales and Customer Success In 2017, tech leader Vikas Bhambry found himself at a crossroads. 3 reasons why a unified sales and customer success strategy works 1. Lets get into it.

GTM 106

GTM Customers Sales Growth 106

Martech

FEBRUARY 22, 2022

One of the best ways to do so is by prioritizing customer experience (CX). Customer experience focuses on the relationship between a business and its customers. It includes every form of interaction or communication with the customer, whether direct or indirect, even if it doesn’t result in a purchase.

Customers 143

Customers Service Contact CRM 143

SaaStr

DECEMBER 13, 2023

They’re at almost $500m in ARR, with 1,850 customers, now growing a modest but steady 19% and they have gotten pretty efficient, like most other public SaaS and Cloud leaders. A year ago, growth was at 48%. But new products from acquisition have fueled the overall customer count growth to 1,858. #2. A lot to learn!

Non-Profits 139

Non-Profits Growth Engineering B2B 139

SaaStr

AUGUST 30, 2021

but with 3,800 of 4,300 employees in India, and customers spread across the globe — Freshworks is a great example of the future of SaaS. While only 25% of Freshworks’ customers pay more than $5k a year, they represent 84% of total ARR. And even bigger customers now are driving the fastest growth. NRR of 118%.

Represent 144

Represent Growth CRM Start-ups 144

SaaStr

MARCH 31, 2021

— Jon Ma (@jonbma) March 27, 2021. But it’s definitely a Cloud company that benefitted from the dramatic growth in Cloud of the past 5+ years. Customer count growing 33%, revenue growing 65% — the “Golden Ratio” for future growth. Technology partners and SIs are key to growth.

Growth 144

Growth Start-ups Engineering Technology 144

SaaStr

AUGUST 5, 2021

A great session for any founders and execs thinking about moving out of SMB and into larger deal sizes: She then became COO at rocketship, HubSpot, overseeing its incredible 50% year-over-year growth at $1.3B She then joined us again to share top lessons learning scaling to now 13,000+ customers: Two great sessions to get caught up on!!

Growth 135

Growth Customers 135

SaaStr

JANUARY 4, 2022

In 7 years from launch in hit $100m in ARR in 2019, and then $200m in 2021, just two years later. Braze has focused on the enterprise, with about 1,250 customers paying on average $200,000 each. So big deals fuel the growth at Braze. Still, Braze isn’t overly concentrated, with no customer being over 5% of their revenue.

B2B 27

B2B Growth Launch Presentation 27

SaaStr

OCTOBER 27, 2023

Q: When Should A Slow Growth Company Hire a Head of Sales? Whether you’re a slow-growth company or a rocketship, a great VP of Sales will make everything a little bit better quickly. For Jason, he doesn’t invest in a company before $10k MRR plus 10-15 customers. So, let’s jump right into Part Two. How do they succeed?

Strategize 107

Strategize Growth Niche Quota 107

SaaStr

MAY 25, 2023

So ChartMogul pulled together some nice data and statistics across its 2,100 SaaS customers and users for its 2023 Benchmarks report here. The crazy growth of the 2020-2021 period peaked in Q1’21, and then just started falling right after that. 100% growth from $1m-$30m or so ARR is sort of the bar for venture funding.

Growth 98

Growth Price Customers 98