ConversionXL

FEBRUARY 3, 2022

Rob Sobers said about the marketing growth strategy, “It’s not about tactics—it’s about people and process.”. Growth is everyone’s business. When it comes to process, growth marketers must learn to fail. A marketing growth strategy is about small and incremental wins that build up over time. And fail fast. Image source.

Growth 115

Growth A/B testing Objectives and Key Results Referrals 115

Sales Hacker

JANUARY 21, 2021

With so many businesses remaining remote well into 2021, LinkedIn Sales Navigator can be an incredibly powerful tool for anyone looking to master the art of social selling. Custom lists and territory preferences. View and compare growth and sales activity metrics for target users and buyers. 1,500 saved leads. Notes and tags.

Territory 119

Territory Networking Sales Contact 119

SaaStr

JANUARY 9, 2021

With over 500,000+ people tuning into our live events in 2020, we’re getting going on the full calendar of 2021 SaaStr events. assuming we can safely host an event in those regions , we’ll be there!). All-in, we have room for about 350+ speakers and 1,000 mentors spread across our 2021 events. Apply here.

Territory 81

Territory Pitch Up-sell Growth 81

SaaStr

OCTOBER 20, 2023

In 2021, they trained GPT3 on Github repositories, produced a model that could code, and released embedding that allowed people to vectorize language and search across it to perform recommendations. Aliisa joined OpenAI in 2021 after leaving WalkMe after 3.5 Some companies like Jasper built on top of OpenAI’s models.

Growth 117

Growth Launch Territory Legal 117

Salesforce

JULY 15, 2022

Steep discounts and promotions enticed consumers to shop during the summer doldrums, reinforcing the impact of ecommerce on retail industry growth. This year’s Prime Day provided some midsummer relief, but the event did not outperform 2021. Global online sales for non-Amazon sites were down 12% compared to Prime Day 2021.

Retail 98

Retail Territory Price Angle 98

Sales Hacker

FEBRUARY 25, 2021

Requests for proposals (RFPs) generate a whopping average of 35% of annual sales revenue , according to Loopio’s 2021 RFP Response Benchmarks and Trends Report. The new research, which surveyed 650+ teams, found that despite economic uncertainty over the past year, RFPs are expected to be an integral part of sales growth in 2021.

Territory 76

Territory Legal Start-ups Process 76

Martech

MAY 11, 2022

North America had the largest share of CTV impressions by region. In July 2021, Jeff Green, CEO of The Trade Desk, described CTV as the most effective vehicle for advertising ever created : “We’re going to take the moving picture and sound, and combine that with the ability to leverage data to personalize who’s receiving that.

Territory 108

Territory Campaign Growth Service 108

SaaStr

FEBRUARY 9, 2021

From just 8% growth in ’18 to ’19 — hyper-mature — to a stunning 59% growth rate after Covid and to almost 100% year-over-year growth at the end of 2021. I can’t imagine another SaaS leader has even gone from super slow growth to hyper growth at this scale (almost $100m+ ARR).

Contract 113

Contract Territory Growth Contact 113

Sales Hacker

JANUARY 20, 2021

But more than 40% of early-stage ABMers are looking to account-based marketing as a lead gen strategy versus a business strategy that creates alignment across the organization and drives revenue growth with new and existing accounts. There is very little focus on how those interactions will lead to stronger revenue growth.

Objectives and Key Results 77

Objectives and Key Results Appointment Sales Campaign 77

Sales Hacker

JUNE 3, 2025

Conversations reveal the unshared details behind how they have grown companies, and the go-to-market strategies responsible for shaping that growth. And so one of the things that my boss had decided to do was pull gaming out of the regional structure. And created a fifth region for the company, which was gaming.

GTM 85

GTM Territory Gaming Sales 85

SaaStr

JULY 29, 2020

The Future of Cloud: Navigating through Uncharted Territory. The Secrets to Vertical Growth: What It Really Takes to Build a $1B+ SaaS Company. The Office of the Future: How everything’s changed and what 2021 will be like. VP of International PEO Growth Strategy. Rob Bernshteyn. Chairman and CEO. Jason Lemkin.

Territory 109

Territory Growth Price Customers 109

Hubspot

SEPTEMBER 4, 2024

While effective to an extent, these methods have limitations that make them unsuitable for startups with big growth ambitions. Enables Personalized Customer Experiences According to a 2021 study by McKinsey & Company, 71% of customers demand personalization, and 76% get frustrated when it doesn’t happen. per user/mo $64.99/per

CRM 73

CRM Price Contact Pipeline 73

Salesforce

APRIL 28, 2022

This leveling off was inevitable given that global digital sales soared 57% in 2020 and 16% in 2021. This leveling off was inevitable given that global digital sales soared 57% in 2020 and 16% in 2021. The two-year online sales growth rate reached 65% globally in the quarter. But digital engagement is still very high.

Retail 98

Retail Cross-sell Sales Growth 98

Sales Hacker

APRIL 1, 2021

Expansion to new territories is never easy, but the coronavirus is providing a wakeup call for enterprises and established companies to start looking at how customers say they prefer you to sell to them. Now that we’re in 2021, you’ve got data from at least three quarters of the COVID era. appeared first on Sales Hacker.

E-commerce 84

E-commerce Territory Transportation B2C 84

Salesforce

NOVEMBER 16, 2021

Global online spend grew by 11% year over year , a rebound over the moderate growth in the second quarter. Furniture continued to see strong performance, logging the greatest growth compared to all other verticals at 59% year over year. But shoppers spent 13% more online in the quarter, driving all the growth in digital today.

Retail 98

Retail Territory Real Estate Government 98

Martech

SEPTEMBER 12, 2023

Lexalytics, a platform that used AI-powered NLP to conduct at-scale sentiment and intent analysis, was acquired by InMoment in 2021. It will be a step-by-step process to bring data from other touchpoints on board, not least because buy-in from each stakeholder is required — ultimately, the regional managers of the independent stores.

Territory 126

Territory Technology Technology Retail 126

Martech

DECEMBER 28, 2021

As a result, brands began efforts to simplify the tech stack and cut down on the number of customer data sources from which they create actionable intelligence in 2021. While shoppers are returning to physical stores, we’re not seeing a decrease in online shopping – in fact, we’re seeing continued growth.

E-commerce 138

E-commerce Retail Objectives and Key Results Promote 138

Search Engine Land

OCTOBER 13, 2022

AEK Media: Content Always Wins…Allegedly – 220% Traffic Growth for Criminal Law Firm in Sydney ANGA Bangkok Co., Dreamscape Marketing: Enterprise Scale Enterprise Outcomes: Performing a website and digital marketing conversion with speed to meet enterprise needs without sacrificing operations and supporting their rapid growth.

Engineering 24

Engineering Non-Profits Electricity Retail 24

Veloxy

OCTOBER 29, 2021

For marketers, AI allows for driving revenue, scalable growth, and a personalized customer experience. AI Geolocation Prospecting Tools for Sales i)Badger Maps Badger maps is a route planning app that automates territory management for outside sales reps. This helps with prospecting and smoother decision making.

Sales 223

Sales Non-Profits CRM Pipeline 223

Search Engine Land

MARCH 9, 2023

Also on this day Russia-based advertisers can no longer reach global audiences on Google properties and networks 2022: This policy change took widespread ad suspensions from platforms across the industry into new territory by targeting businesses in Russia. and an increase in mobile web usage.

E-commerce 87

E-commerce Territory Engineering Networking 87

SaaStr

AUGUST 29, 2022

10 Lessons Learned Scaling to $1B Valuation with Drift’s Co-founders : Reaching unicorn status is nice validation, but the luster fades when founders can’t navigate the hidden challenges that come with uncharted territory. Scaling Revenue in 2022: What’s the Same and What’s Different?

GTM 113

GTM Growth B2B Territory 113

Search Engine Land

JANUARY 17, 2024

Personalized variations : Using AI tools, they generated 32 different versions of the video, each tailoring the humor and references to specific regional segments and cultural nuances. Key takeaways Adaptable video content with regional and cultural personalization can effectively reach diverse audiences.

Objectives and Key Results 98

Objectives and Key Results Territory Campaign Retail 98

Hubspot

JUNE 8, 2021

In 2021, the average base salary for an account manager. The average base salary for an account executive in 2021 is $57,000 , and commission can range from $4,000 to $51,000. Regional Sales Manager. According to Glassdoor , the average base salary for regional sales managers is $75,600. Image Source. Image Source.

Commission 94

Commission Territory Finance Inside sales 94

Hubspot

JUNE 11, 2021

Last week, HubSpot's 2021 State of Marketing Report reveals that video is the top content marketing strategy used by brands while social media is ranked as the top marketing channel. That's why one social media video strategy to focus on in 2021 is mastering the art of "snackable" or super short-form content. April 27, 2021.

Networking 101

Networking Entertainment Territory Launch 101

SaaStr

MAY 28, 2024

Some are mistakes we make again and again, and others are newer territory as we evolve. A real growth marketer will say $5M in pipeline per quarter or 300 MQLs or 2,000 signups. Mistake #4: Cutting Marketing Too Deeply If growth is down and cash is tight, you have to do something. But growth has to be north of 30.

GTM 122

GTM Pipeline Growth Quota 122

Salesforce

JANUARY 25, 2022

In 2021, leaders in the B2B space prioritized digital commerce. Looking for more commerce insights to drive growth? Additionally, marketplace operators often see meaningful revenue growth (with little risk) since they earn margin on top of third-party products. We’ve got a few ideas. Subscribe to the ecommerce newsletter.

B2B 98

B2B Cold Call B2C Manufacturing 98

Salesforce

SEPTEMBER 21, 2021

As Berumen’s team worked on developing their new solution earlier in 2021, they realized one of its most differentiating features would be the ability to help sales leaders learn more about their actual customers. It plays out in something as simple as dividing up sales territories. Behind every B2B interaction is a real-life customer.

B2B 96

B2B Territory Manufacturing Sales 96

Martech

FEBRUARY 25, 2022

Acquia acquired Widen in September 2021. Designed to empower growth marketers to deliver consistent customer experiences, drive product adoption and advocacy. The HubSpot Growth Platform is a full software stack for marketing, sales and customer success, with a free CRM at its core. Target customers. Target customers.

E-commerce 120

E-commerce B2C Manufacturing Hospitality 120

Search Engine Land

APRIL 19, 2023

million by the end of 2021, up from 798,000 in the fourth quarter of 2019. Jassy is also examining the company’s expenses on a larger scale as it faces an economic downturn and slowing growth in its core retail business. We will communicate with affected employees in other regions in accordance with those policies and timelines.

Territory 88

Territory Retail Follow-up Represent 88

SaaStr

APRIL 12, 2023

It’s simply a matter of watching your burn: “The main difference in the market between 2021 and today is that efficiency matters more than growth.” Tunguz says, “To put it into perspective, the potential [of machine learning] here is about 1000x the improvement to GDP, and it would basically double the growth rate of the country.

Legal 96

Legal GTM Territory Gaming 96

Salesforce

APRIL 17, 2023

online sales were flat in the first quarter — the first period of no growth since we started tracking the trends in our Shopping Index. But we’re seeing some positive signs around the world: Europe may be poised for a comeback, with online slowdown petering out or even turning positive in markets across the region.

Retail 98

Retail Customers Price Territory 98

Sales Hacker

MAY 5, 2021

Jeff Ignacio Head of Revenue & Growth Operations at Upkeep. Ask Jordan about how to build a modern sales stack , identify your company’s canaries , and prepare for territory planning.). Lorena creates a ton of content about marketing growth. Keith Jones , Manager of GTM systems at MURAL. Ask him what RevOps means to him.).

GTM 119

GTM Consult Territory Real Estate 119

Heinz Marketing

DECEMBER 14, 2020

I asked Russ, of the key takeaways, what are things he thinks are the most urgent for sellers to consider as they approach how they manage their buying journey moving into 2021? They’re much more likely to consult peer reviews, which is obviously what’s driven our growth this year. Let’s talk about 2021.

Pipeline 133

Pipeline Sales B2B Education 133

VanillaSoft

JUNE 28, 2021

Demographics: Consider the age, race, ethnicity, gender, income, migration patterns, population growth, and regional preferences of actual or potential buyers, what percentage of buyers are retirees, and what percentage might buy a vacation or second home. Provide them with value, like market updates on your city or region.

Real Estate 52

Real Estate Niche Finance Referrals 52

Sales Hacker

APRIL 21, 2021

An emerging need to support multiple GTM plans across segments and regions. Now Head of Revenue and Growth Operations at UpKeep, Jeff shared his “long and windy road” to RevOps with Sales Hacker: I took a long and windy road to RevOps. Unified data problems. Proliferation of marketing and sales technology. We told you.).

Finance 114

Finance Cross-sell SQL GTM 114

ConversionXL

MARCH 6, 2019

The growth of B2B video marketing. That represented 30% growth, totaling nearly $28 billion in ad spend. The growth also outpaced their forecast from the prior year, which suggested that video would reach 17% of digital ad spend by 2021.). But there are technical and strategic keys to smart deployment. Image source ).

Entertainment 129

Entertainment B2B B2C Campaign 129

SaaStr

OCTOBER 4, 2024

Not only is Klaviyo a rocketship but also the first to IPO in over 2 years (since December 2021) when it went public in September of 2023. It was a big milestone for the company and the markets as it had everything you want in a company going public: 39% annual revenue growth, 16% free cash margins, and 117% NRR. More on that here.

E-commerce 123

E-commerce Product Customers Niche 123