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Google promotes Liz Reid to head of Search

Search Engine Land

He returned to Google in October 2022. Venkatachary will lead the Google Search quality and ranking teams, taking over Nayak’s role. Venkatachary originally worked at Google from May 2013 to December 2014, then left for a company that was acquired by Apple. Pandu Nayak.

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2022 Predictions: E-commerce everywhere

Martech

She added, “I believe these efforts will accelerate in 2022 with simplification as the driver for further innovation in personalization leading to convergence with product discovery.”. And Amazon’s Prime Day summer promotions are really more like “Prime Week.”. In 2022, buyer journeys will continue to get more personalized.

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Google releases December 2022 link spam update

Search Engine Land

Just when you thought the Google Search updates were done for the year, Google has rolled out a December 2022 link spam update. Google wrote , “Our launch today, which we refer to as the December 2022 link spam update, will take about two weeks to fully roll out. What Google said. ” Helpful content system still rolling out.

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Google December 2022 link spam update done rolling out

Search Engine Land

Google has confirmed that the December 2022 link spam update is now finished rolling out. The update took 29 days to roll out, starting on December 14, 2022 and ending on January 12, 2023. Promote awareness of your site using appropriately tagged links, and monetize it with properly tagged affiliate links.”.

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Frequent promotions and salary increases contribute to thriving martech careers

Martech

Given that one-third of our respondents were promoted or got a new job in the past year, relatively high happiness levels seem justified,” said Scott Brinker, VP platform ecosystem at HubSpot and editor at chiefmartec.com. Dig deeper: Marketing technologists earn more on average than marketers Promotions. Churn accelerated in 2022.

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Google helpful content system update rolling out now (December 2022 update)

Search Engine Land

Google has begun to push out an update to its helpful content system , this is the first big update to this update since it launched in August 2022. Google wrote it “released the December 2022 helpful content update, which improves our classifier and works across content globally in all languages. What is new.

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Marketers are regularly promoted and deeply rewarded

Martech

.” So says Chief Martec Scott Brinker in his commentary on the results of the 2022 MarTech Salary and Career Survey. He continues: “Competitive compensation packages, fast and frequent promotions and overall satsifaction for professionals in this field are a testament to how highly valued these roles are.”

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