Remove 21-competencies
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New: The 21 Sales Core Competencies for 2020 And Beyond

Understanding the Sales Force

Last week OMG introduced the latest revision to the 21 Sales Core Competencies. There are thirty competencies in all, each with between six and twelve attributes but some are more important than others and OMG measures twenty-one of them in the following three categories:

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The Official 2017 List of 21 Sales Core Competencies

Understanding the Sales Force

Back in 2014, I introduced what was then the most current version of Objective Management Group's 21 Sales Core Competencies. But just 3 years later, we have again found it important to modify the makeup of the 21 Sales Core Competencies and I want to share the changes below, along with the data that makes up each competency.

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The 21 New Sales Core Competencies for Modern Selling

Understanding the Sales Force

Understanding the Sales Force by Dave Kurlan Can you name 10 Core Competencies of a great salesperson? For the past 20 years, every Objective Management Group (OMG) sales force evaluation and sales candidate assessment has been tied to 21 Sales Core Competencies. Shut up Dave and just show us the list already!

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Best Practices for Lead Relationship Management

Anthony Cole Training

Prospecting is one of the most important of the 21 Core Sales Competencies, because salespeople must have new opportunities entering their pipeline at all times. But what about lead relationship management? Once you have that important lead, how do you nurture it and potentially turn that lead into a long-term client?

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5 Critical Sales Competencies: The Will to Sell Factors

Anthony Cole Training

There are 21 critical sales competencies that salespeople must have in order to achieve great sales success. But there are 5 Will to Sell factors that make up the foundation of that success.

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Homicide Detective Makes Best Case for Sales Process

Understanding the Sales Force

In the table below, you can see that 44% of all salespeople are strong in the Core Competency, Sales Process. You can also see that only 21% of the weakest 50% of salespeople are strong in the Core Competency, Sales Process. Most of that group believes that a sales process is helpful.

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The Bob Chronicles Part 5 - Bob Can't Win This Argument Over a Sales Core Competency

Understanding the Sales Force

OMG has assessed more than 2 million salespeople and measures their sales capabilities in 21 Sales Core Competencies. However, there is one competency of the 21 that causes salespeople to dig in, disagree, and push back. Today I will explain the competency and share yesterday's conversation with Bob.