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Transforming agencies into profit powerhouses with client retention by CallRail

Search Engine Land

The solutions to client churn Client churn can be tackled from multiple angles, involving refined account management processes and strategic use of data-driven marketing techniques. Storytelling that links a specific campaign to a customer’s journey can help clients connect your agency’s work to their business growth.

Clients 110
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How to Become a Marketing Manager

ConversionXL

In this article, you’ll learn what you can expect in the role, how you can demonstrate your worthiness to become a marketing manager (at your current place or in greener pastures), and how to present your case for a promotion. If your competitor swerves their traditional marketing for a more outrageous campaign, do you follow suit?

Promote 141
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4 Ways Retailers Can Measure Holiday Ecommerce Success

Salesforce

Contingency planning doesn’t just help in the preparation phase of holiday campaigns. View traffic from every angle. When you measure traffic, begin with a holistic view of your overall strategy to determine whether you have the right cadence of messages and promotions, launches, and email campaigns.

Retail 96
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Martech implementation: 3 tips for cross-functional alignment

Martech

If you are not considering your implementation from various angles, it will only address a portion of the problem. Can I come and present this proposal with you as we need a firm commitment on time and resources?” template and component development, campaign build and sends, platform performance and uptime, reporting, etc.)

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How Serial 1 leveraged visual intelligence to increase web conversions

Martech

Or would they rather see wide-angle shots of the entire eBike on display? Serial 1 plans to use results from the Vizit campaigns to help inform future photoshoots and their overall asset creation process. . “We “Do they like to see the eBikes in action? Testing images at scale. Using visual intelligence to inform future strategy.

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This day in search marketing history: February 7

Search Engine Land

Google tests Buying Guides in mobile search results 2022: It presented users with various drop-down menu options to learn more about the product they were searching for. Wolfram|Alpha Goes Pro With Powerful Data Analysis & Presentation Tools 2012: It included the ability to analyze your own datasets. Here’s why.

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What is a Market Research Agency? A Comprehensive Guide

Lead Fuze

These agencies offer various services, including interviews, consultancy, workshops, focus groups, and survey campaigns. This helps tailor marketing efforts towards specific segments, leading to more effective campaigns with higher conversion rates. We cannot generate a tweet without knowing the specific focus or angle of the message.