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5 Tips To Build A High Converting Landing Page For Your Ads

ClickFunnels

What is the high-level angle of that ad? When I started trying to sell one of my info-products — called The Perfect Pitch — to cold traffic, I created a short sales page… because, again, I was intimidated by long sales pages. I also changed some of the messaging and angle…. Where are they coming from? And guess what?

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A Comprehensive Guide to Product Training for Sales Teams

Highspot

Product training is a structured learning process that helps team members understand, communicate, and sell a product. According to Gartner, 77% of B2B buyers say their most recent purchase felt “very complex or difficult,” highlighting the importance of thorough product knowledge for anyone selling or supporting a solution.

Product 52
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How to Measure Ecommerce Customer Acquisition Cost (+ Tips to Reduce it)

ConversionXL

It’s up to every ecommerce business to find the middle ground between investing too little in customer acquisition and spending beyond your means. However, once you have historical data to work with, don’t get hung up on what others are doing. Can you lower costs by removing steps to market or sell your product (e.g.,

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What Is Sales Enablement? Goals, KPIs, And Tools

Gong.io

For a long time, sales leaders thought that the way to give sales teams a leg up was to help them target the right buyers in the right ways. But if you thought that gifted reps and some targeted marketing would get your team to the top, pull up a chair. And are there better strategies for selling to larger buyers? But it is. .

Quota 164
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What is customer journey analytics and how are these tools helping marketers?

Martech

Cross-channel data. The vendors profiled in this report use a variety of visualization techniques and allow users to look at data from multiple angles and at different depths. Because today’s customer journeys are so complex, it’s challenging to display them in a manner that enables them to be easily understood and acted upon.

Customers 117
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How To Sell Conversion Rate Optimization To Your Boss

ConversionXL

Realizing this was a much bigger problem we’ve yet to address, Peep took to Twitter and asked: Looking for an in-house optimizer in a big company for a blog post on selling CRO internally. He also used real data to back everything up, rather than getting into an opinionated p **g match with anyone who wanted to throw up any barriers.

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Yes, You Can Be in the News Business, and Here's How

Hubspot

Another benefit is that you’re creating material that other blogs and mainstream publications can pick up and use. We write for the brand, but also for other journalists who may be looking for interesting angles or related stories and ideas,” Calder says. “In I kind of crossed my fingers on that.” How Intel Does It.

Angle 78