Iannarino

JULY 16, 2021

There is nothing you can do about how your rivals compete. Chances are, you worry too much about your competition. For one thing, you can’t really do anything about how your competitors go about pursuing deals. Here are a few things you should track about your competitors. Win customers away from your competition.

Price 322

Price Gaming CRM Clients 322

Martech

MARCH 27, 2024

Leading CRM platforms like Salesforce, Dynamics, Zoho and HubSpot are introducing new AI features for autonomous chats, automatic campaign launches, product suggestions and sentiment analysis. Ultimately, all the technology in the world isn’t worth the investment if the data it relies on is poor. That’s great and exciting.

Territory 123

Territory CRM Manufacturing Pipeline 123

SaaStr

NOVEMBER 9, 2023

Dear SaaStr: What are some of the “ultimate sins” in marketing and sales and success in SaaS in the early stages? My list of some bad ones: Sales: Hiring any reps you wouldn’t buy from. Later, once you have a strong VP of Sales, it’s fine though. Your sales reps need to eat. A bit more here.

Quota 98

Quota B2C Closing Sales 98

ClickFunnels

JANUARY 30, 2022

The post An Easy Guide On Using FB Ads To Blow Up Your Podcast appeared first on ClickFunnels. Podcasts represent the jack-of-all-trades when it comes to marketing your business or product. Thankfully, Facebook ads provide a straightforward, cost effective means of acquiring new listeners for your next podcast. Great question.

Entertainment 234

Entertainment Represent Click Through Rate Education 234

ClickFunnels

JANUARY 28, 2022

Landing pages are an essential component of any well-designed sales funnel. We will also share landing page examples that will hopefully provide you with inspiration for your own landing page. That action can be: Subscribing to your email list. Downloading your lead magnet. Buying your product. …etc.

Lead generation 231

Lead generation Follow-up Up-sell Start-ups 231

Iannarino

JUNE 18, 2021

The Gist: The legacy approaches to sales are designed to overcome objections. The legacy solution approach to B2B sales added a level of proof, to provide clients with the confidence necessary to adopt their solution. From Legacy to Modern Sales Approaches Parts 1-5: Part 1 | Approaches. Part 2 | The Starting Question.

Objectives and Key Results 234

Objectives and Key Results Clients Price Sales 234

ClickFunnels

SEPTEMBER 27, 2021

The post 5 Ways To Generate More Leads For Lawyers [A Guide] appeared first on ClickFunnels. Then you need to first figure out how to get more leads. Today we are going to discuss five lead generation strategies that can help you do exactly that. Ready to take your law practice to the next level? What is a Lead?

Referrals 237

Referrals Legal Lead generation Non-Profits 237

ClickFunnels

NOVEMBER 18, 2021

The post 3 Ways To Use Lead Generation Quizzes To Get More Leads appeared first on ClickFunnels. Quizzes are super effective at generating leads…. … One that will appeal to your target market, compel them to take action, and drive them seamlessly toward becoming a customer. What are Lead Generation Quizzes?

Lead generation 252

Lead generation Consult Conversion Gaming 252

ClickFunnels

OCTOBER 12, 2021

The post 5 Ways A Lead Generation Agency Can Help Your Business appeared first on ClickFunnels. Then you need to make more sales. And that starts with generating more and better leads. So you might feel that there simply isn’t enough time in the day to give lead generation the attention it deserves.

Lead generation 244

Lead generation Contact Contract Price 244

SaaStr

JUNE 27, 2020

A little while back we put together some of the top sales & marketing mistakes SaaS companies and founders make, especially in the early days. I thought it would be worth a quick update of the post. Sales: Hiring any reps you wouldn’t buy from yourself. Later, once you have a strong VP of Sales, it’s fine though.

Quota 145

Quota B2C Sales Closing 145

Search Engine Land

MAY 20, 2024

If you are a niche blogger focused on building a site on which the majority source of your income is display ads from Google, 2024 has not been kind to you. But if it doesn’t, I am offering these strategies to put your efforts toward in 2024 to build new traffic sources and keep a blog alive as a viable income stream for you and your family.

Niche 121

Niche UX Construction Start-ups 121

Accent Technologies

SEPTEMBER 30, 2023

You don’t have to be Einstein to see the potential of generative AI for sales teams. Enterprise ChatGPT = Sales Reps 2 is not too far off the mark. This AI helps in so many ways and has such massive potential to make sales teams much more productive that you need to take a close look sooner rather than later.

Manufacturing 97

Manufacturing Sales Technology Technology 97

SaaStr

MARCH 22, 2024

After switching to SaaS, she started as an SMB sales leader with no prior management or SMB sales experience. She wanted to jump into a full cycle capacity as a sales leader, but she said yes. The decision to leave a fairly scaled role leading 200+ AEs at LinkedIn to join a smaller-stage startup.

Finance 100

Finance Territory Quota Presentation 100

ClickFunnels

AUGUST 22, 2022

If fact, many of our Two Comma Club members here at ClickFunnels (meaning they’ve generated more than $1 million in sales through their ClickFunnels account) are online course sellers! Udemy, the leading online learning marketplace, saw a 425% increase in student enrollments in late March 2020 compared to the previous month.

Cold Call 242

Cold Call Cross-sell Clients Up-sell 242

ClickFunnels

AUGUST 2, 2021

You need to be able to effectively promote your products online if you want your company to thrive in today’s fiercely competitive marketplace. There’s so much information out there that it can make your head spin. Ready to take your business to the next level? 1 Clearly Define Your Dream Customers.

Niche 290

Niche Follow-up Up-sell Start-ups 290

SaaStr

DECEMBER 17, 2022

So when things get tougher, and deals get harder, it’s natural to reach for almost anything to close deals. There are only so many levers sales can pull. If you use discounting for anything else, it rarely gets you anywhere. Yes, sales’ job is to close the deal. They led to worse sales. Another demo.

A/B testing 90

A/B testing Price Closing Prospecting 90

ClickFunnels

JANUARY 30, 2022

In today’s world, having a website for your small business is about as important as generating leads, selling products, and making a profit — actually, it’s a fundamental pillar of those three pursuits. So how can you create a website that’s representative of your brand as well as effective at generating leads and making sales?

Real Estate 227

Real Estate A/B testing Represent Entertainment 227

SaaStr

AUGUST 5, 2021

In the early days of SaaStr we put together a strawman First Sales Rep Comp Plan. If you use a sales comp plan like ours, you’ll get one big benefit for planning purposes — you’ll know with a decent sense of precision what % of first year ACV (annual contract value) you are going to spend on sales. Maybe more.

B2C 127

B2C Commission Contract B2B 127

SaaStr

FEBRUARY 20, 2024

Together they share the high-velocity techniques they use to maximize sales, including: Sell to SMBs Use round-robin to assign accounts, but you’re not sure if it’s optimal Are stuck in a world of geographic territories Spend a lot of time manually building territories Gusto thinks of the rev ops capability as the brain center and engine builder.

Go To Market 89

Go To Market Territory Technique A/B testing 89

Search Engine Land

MAY 3, 2024

With this clear shift to more localized SERPs, businesses should invest both in improving their current service area pages and building new service area pages targeting the cities/towns where they want to generate more organic leads. There are only so many unique ways to talk about your most important services.

Service 109

Service Trust Clients Cross-sell 109

Search Engine Land

APRIL 6, 2023

Your results six months from now depend on what you did at the end of last year. That your results next year will depend entirely on your efforts this year. Unless you’re a big site, like 85-90 DR+, it will take months (if not years) to rank well for anything. Position 3! Don’t believe me? How do you prove it?

CTR 128

CTR Start-ups Clients Follow-up 128

Search Engine Land

OCTOBER 4, 2023

From automatically “enhancing” creative to fit the needs of the different placements (and people) on the platform to suggesting copy for your ads, Meta is making its ad platform as approachable as possible. Put simply, you’re letting Meta determine who should see your ads. And that’s the goal. Audience suggestions. SUBSCRIBE See terms.

A/B testing 111

A/B testing Lead generation B2B Campaign 111

ClickFunnels

JULY 2, 2021

The post 5 Tips To Efficiently Maximize Your Sales appeared first on ClickFunnels. You are making sales. Want Russell To Teach You How To Build Your First Sales Funnel? #1 1 Set Up a Value Ladder Sales Funnel. You offer the potential customer a lead magnet in exchange for their email address.

Cross-sell 246

Cross-sell Sales Niche Price 246

Salesforce

OCTOBER 18, 2023

You can’t sell something to someone you don’t know exists yet, and they can’t buy anything from a company they’ve never heard of. It’s about helping that person realize that your product helps solve their problems (when that happens, it’s called generating demand ). Well, it’s now reality – and something marketers need to do.

Objectives and Key Results 111

Objectives and Key Results Customers Drivers/motivators Lead generation 111

Search Engine Land

JUNE 22, 2023

What type of local content is worth your time and effort? One thing we know for sure, you need to be where your customers are. Our first challenge: What content is worth your time and effort, and what doesn’t really matter? People do business with brands they know, like and trust. How many of them are trustworthy?

Real Estate 98

Real Estate Trust Clients Referrals 98

Martech

JULY 13, 2023

Don’t blow off sales The sales department is a crucial partner of marketing. For instance, marketers want to eliminate friction on lead forms by removing fields requesting ancillary or nice-to-know information, which can help them meet their objectives. Collaborating takes time and effort, but it is well worth it.

Legal 98

Legal Promote B2B Closing 98

SaaStr

DECEMBER 12, 2022

They truly solve your problem. I don’t know if they were too lazy to look up if I was a customer, didn’t care, or didn’t even have an internal system to know (despite being worth billions). If you don’t pay us five figures immediately, we shut off your service in 8 days. Much worse. They are amazing.

Customers 102

Customers Price Meeting Service 102

Understanding the Sales Force

SEPTEMBER 20, 2023

I’ve written more than 2,000 articles on my Understanding the Sales Force Blog and there are hundreds of other sales blogs. Some are written by sales experts. Some aren’t experts at anything but still they write. I am concerned about the subjects being curated for sales and sales leadership professionals.

GTM 81

GTM Sales Manufacturing Lead generation 81

SaaStr

MARCH 20, 2022

Each week, we round up our most popular content so you can catch up on anything you may have missed. Check out this week’s top blog posts, podcasts, and videos: Top Blog Posts This Week: A Few VP of Sales Personas to Stay Far Away From. Redpoint: SaaS Companies Are Now Worth Less Than Their Historical Norms.

Real Estate 91

Real Estate Inside sales Growth Sales 91

SaaStr

AUGUST 20, 2021

Both have a sales-driven process, selling to SMBs. The higher the churn, the lower your CAC needs to be to survive. This can flatter your CAC metrics. Including — or not including — customers also acquired for free, in your CAC measurement. — Jason BeKind Lemkin (@jasonlk) August 19, 2021.

Drivers/motivators 110

Drivers/motivators Up-sell Pipeline Gaming 110

Martech

FEBRUARY 10, 2023

It is a speedup tool for your dev teams. This has got me through a month’s worth of development in a couple of days. Dig deeper: How AI lets marketers create human-centric CX at scale I actually use it more for coding than I do anything else. Again, these tools dramatically accelerate your progress.

Technology 116

Technology Technology Engineering Conversion 116

Heinz Marketing

MAY 19, 2023

Conventional inbound marketing tells you that you need to create a landing page for this content and gate that content behind a form that leads will need to fill to view and download your content. Why are they unwilling to give you accurate contact information despite downloading your content? Well – not necessarily!

Strategize 103

Strategize Referrals Contact Pipeline 103

SaaStr

AUGUST 9, 2022

Investments I've made that didn't work out: – Momentum investment – CEO a bit of bulls**t artist – CEO good at sales but weak product team / CTO. Investment #2, Algolia, is worth $2.2 Investment #3, Talkdesk, is worth $10 Billion. But for me at least, I’ve learned make your own momentum.

Start-ups 109

Start-ups Growth Product Sales 109

Heinz Marketing

OCTOBER 22, 2021

You can see from Scott Brinker’s map of the marketing technology landscape from 2020 that there are 8000 total solutions here across categories like Video Marketing, PR, Social & Display Advertising, Sales Automation, Marketing Automation, CRM, on and on. With the year we’ve just had, it’s easy to fall into a rut in your current position.

Pipeline 119

Pipeline B2B Niche Technology 119

SaaStr

FEBRUARY 22, 2022

Ok we’ve talked a bit more on SaaStr over the years on how to hire a Great VP of Sales , but hiring a Great VP of Marketing is just as important. A lead commit, or a revenue commit, or an opportunity commit, or an MQL commit. But typically marketing’s goal is to help push 100s and 1000s of leads to sales per month.

B2C 111

B2C Inside sales Strategize Growth 111

Hubspot

FEBRUARY 7, 2023

“I hate sales.” That puts sales in the bottom 5% of careers. This isn’t a complete surprise, however — while sales reps are often paid well, the work isn’t easy. From tracking down new prospects to qualifying leads, sales requires ongoing and concerted efforts to see success. Money isn’t your main motivator.

Cold Call 77

Cold Call Sell Pitch Sales 77

The 5% Institute

NOVEMBER 10, 2021

It’s important in both business and sales, not to position yourself purely on price alone. Although price can be an excellent unique selling proposition – purely positioning your offer on price alone can be a sure way to win the race to the bottom. However, it shouldn’t be your only unique selling point. Your Sales Process.

Price 144

Price Retail Entertainment Clients 144