Remove Assembly Line Remove Growth Remove Technology
article thumbnail

How Deming’s 14 principles provide the foundation for Positionless Marketing by Optimove

Martech

The traditional, assembly-line model of campaign executionwhere data, creative, and deployment are handled in rigid stepsis no longer fast enough for real-time customer engagement. It means embracing new technologies and methods. In the end, Positionless Marketing ends the lags and delays caused by assembly-line marketing.

article thumbnail

5 Missed Revenue Growth Opportunities of Second-Stage Startups

Sales Hacker

Getting past the first stage of revenue growth and building an initial customer base is the easy part, but what happens when you hit a revenue plateau and can’t seem to take that next step? Combatting missed revenue growth for second-stage startups. 5 revenue growth mistakes second-stage startups make.

Growth 115
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

“AI Is Taking Your Job!!” Ho-Hum, Yawn….

Partners in Excellence

Tractors and related technologies revolutionized farming. Likewise, when we saw assembly lines, mass production, and robots replacing artisans, jobs moved into other parts of the economy. Technology and other advances change how we work, change our jobs, or eliminate our jobs. But let’s look back in history.

article thumbnail

We Get Specialization Wrong!

Partners in Excellence

And a concept called distributed computing was emerging and I relied on bringing in those specialists to help my customer think differently about this emerging technology, and how where they might use it. The customer has become almost irrelevant, instead, we have optimized roles for moving our customer through our sales assembly line.

article thumbnail

Are “Traditional” Selling Skills Even Relevant Anymore?

Partners in Excellence

This has a number of advantages, skill levels don’t need to be as high, we can leverage role specialization more effectively (creating sales assembly lines with customer widgets passing through each station), and we can effectively leverage all the traditional selling skills.

Sell 116
article thumbnail

Sales Talent Is A Problem, Is It Worth Solving?

Partners in Excellence

Many would also cite technologies that, supposedly, diminish the need for sales talent. If we structure our engagement process to be more transactional, the assembly line process becomes very attractive. ” A growth oriented mindset would approach the question slightly differently. You just do one for 9.1

article thumbnail

In a Land of Automated Milk and Honey, Marketers Are Presented With an Opportunity

Hubspot

It would also progress the age-old debate that comes with advancements in technology: At what point does the benefit of technological advancement become mitigated by humans having their jobs replaced by machines? The growth of the tech industry leaves some wondering if it advancements bleed into the aforementioned disparity.