Sales Hacker

AUGUST 28, 2018

How and when do buyers want to engage with providers of goods and services, and are there unique preferences for B2B vs. B2C purchase scenarios? For this specific survey we spoke to more than 300 B2B buyers, representing a cross-section of goods and services, company sizes and vertical markets. Still Thinking B2B vs. B2C?

B2B 80

B2B Appointment B2C Cross-sell 80

SBI

FEBRUARY 3, 2021

The 2021 salestech market map represents a complete and thorough re-audit. As an example, some analyst firms might refer to our “Video Selling” category as “Asynchronous Video.” I’d also like to thank Michael Levy , one of the world’s leading experts on Sales Intelligence solutions for cross-checking and contributing.

Cross-sell 72

Cross-sell Objectives and Key Results Technical Sales CRM 72

Salesforce

JULY 28, 2022

It built a new storefront in just 10 weeks, replicating the experience shoppers would get on a B2C website. Watch this video, featuring Salesforce’s Andy Peebler, to learn how manufacturers can benefit from creating a parts business: Why sell parts online? The shift to self service is also making it easier to sell these parts.

Original Equipment Manufacturer 52

Original Equipment Manufacturer Manufacturing Assembly Line Sell 52

Sales Hacker

JULY 17, 2018

Gartner predicted it will become the default selling framework for most tech vendors that exceed $5 million in annual revenue. There are many factors driving the dramatic shift towards account-based selling: Customer centricity, which is a key tenet of ABS, has become the new mantra. What Is Account-Based Selling?

Cross-sell 55

Cross-sell B2C Sales Represent 55

Sales Hacker

JULY 16, 2020

And while Giphy is a timely B2C example, the good news for SaaS sales professionals is that all these effects are amplified even more in a B2B context. But three things have changed: There are new sets of tools such as partner ecosystem platforms that automate the co-selling and cross-selling process.

Pipeline 96

Pipeline E-commerce Cross-sell Referrals 96

Gong.io

JULY 11, 2022

Inside sales (sometimes called remote sales or remote selling) is often the primary sales model for B2B, SaaS, tech, and certain high-ticket B2C sales teams. When you book a demo with one of the team, you’re speaking with an insides sales representative. Outside sales reps, by contrast, sell on the road.

Inside sales 62

Inside sales Commission Outside Sales Quota 62

Highspot

JANUARY 19, 2022

This includes teaching them how to best engage with prospects, build relationships with customers, close deals, upsell and cross-sell, and much more. Training Programs for Sales Representatives. B2C or business-to-consumer sales : Built for B2C-style businesses that market their products directly to consumers.

Technique 92

Technique Negotiate Pitch Inside sales 92

Salesforce

JANUARY 25, 2024

Inventory management is how companies track and control the goods they buy, store, sell, and use. For others, like retailers, it’s ready-to-sell stock. Factors such as seasonality, competition, geography, and the types of products you sell can all affect demand. Get the guide Why is inventory management important?

Technique 59

Technique Manufacturing Objectives and Key Results Cross-sell 59

Hubspot

JULY 19, 2022

E-commerce (accepting virtual payments) has already grown significantly among B2C brands, and the digital payment market is predicted to more than double by 2026 , growing from a market size of $80B to $180B. A localization department or team for new markets , including a legal or finance representative.

B2B 63

B2B E-commerce Territory CRM 63

SalesforLife

OCTOBER 4, 2018

For simplicity’s sake, I'll make a B2C analogy (B2B buyer journeys are so complex that I'd need an entire blog post to really get into it). With a B2C interaction, the damage is minimal; however, B2B interactions almost always involve more resources—time, money, and so on. Develop a Cross-Functional Team to Own the Experience.

B2C 50

B2C Cross-sell B2B Strategize 50

Sales Hacker

MAY 26, 2021

Sales ops is responsible for supporting and enabling sales reps to sell efficiently and effectively. Sales operations teams bring a system of selling and structure to a sales organization. Your professional experience should be specific to the company’s B2B or B2C sales environment. Sales Operations Analyst (or Specialist).

Territory 60

Territory Objectives and Key Results Finance Cross-sell 60

ConversionXL

NOVEMBER 6, 2015

Main problem: understandable, consistent cross-tool reporting. You need someone to put in the time to conduct cross-browser and cross-device testing for each variation before starting the experiment. This way, you reduce the risks associated with cross-device pollution. Run tests separately for each type of device.

A/B testing 133

A/B testing Cross-sell Campaign Represent 133

ConversionXL

NOVEMBER 29, 2018

Despite the benefits, getting unpaid users to become paid users—”crossing the penny gap”—is hard. The penny gap is the transition point from unpaid to paid customer, and both freemium and free-trial options must convince users to cross it. Cross-sells. The formidable penny gap. – Josh Kopelman , First Round Capital.

Customers 119

Customers Cross-sell Referrals Networking 119

Gong.io

SEPTEMBER 14, 2022

While every great salesperson needs a good product (and the product will still be an essential part of any sales discussion), the sales representatives initiate and close sales. . For clarity, let’s assume that you’re making a GTM for a B2B product, although B2C brands can follow the same steps. Identify product-market fit.

Go To Market 62

Go To Market GTM Launch Promote 62

Lead Fuze

JUNE 28, 2021

Affiliate marketing is a form of performance-based marketing where the affiliate earns commissions by selling or advertising products from their own site. Some of the best programs are offered directly from the companies selling the products and services. You can negotiate rates if you sell leads directly to the end-buyer.

Lead generation 97

Lead generation E-commerce Commission Real Estate 97

SaaStr

JUNE 24, 2020

And one thing I really loved about working on B2C software is that marketing could really measure what they were doing and measure the customer journey. And with the move to SaaS models, building and selling B2B software is probably more similar to B2C than it is to traditional enterprise software marketing.

Pipeline 115

Pipeline B2C Campaign Start-ups 115

PandaDoc

MARCH 7, 2023

This visual aid gives every member of your sales team a big-picture view of the entire selling process. Improved customer experience Whether B2C or B2B, different customers will have different needs and expectations. Sales workflow platforms also make it easy for one representative to quickly pick up where another left off.

Process 52

Process Objectives and Key Results Pitch Legal 52

Salesforce

FEBRUARY 6, 2024

Salespeople, often called sales representatives or sales reps, do everything involved in closing a sale: finding and attracting a prospective buyer, educating and nurturing that buyer so they’re interested in a purchase, and closing a deal. Others may support existing customers, reaching out to them to upsell or cross-sell.

E-commerce 64

E-commerce B2C Pharmaceutical Inside sales 64

ConversionXL

NOVEMBER 8, 2018

For companies that sell on Amazon, getting Alexa to choose your products requires optimizing for Amazon Choice. Even if you don’t sell directly on Amazon, you can still gain access to its customers by creating a Skill for Alexa. For ecommerce companies, Alexa only heightens the threat—inside and outside the Amazon ecosystem.

B2B 100

B2B Manufacturing Retail Cross-sell 100

ConversionXL

FEBRUARY 12, 2015

We take a website, and make it sell better. Doesn’t matter if it’s B2B or B2C, ecommerce or SaaS, we’re deadling with (irrational, emotional) human beings. Conversion Optimization is a cross-disciplinary role. . #1 Great optimizers are polymaths. But what is that really? That’s the essence, right?

Conversion 122

Conversion UX A/B testing Clients 122

Hubspot

DECEMBER 14, 2010

But if you create a voice that people can identify with, and even select someone like a CEO or Marketing Director/Specialist/Guru to be the representative of your brand, people will be more likely to pay attention to you. If you’re a consumer B2C company, you may find Facebook, Twitter, and YouTube a better fit. Have fun with it!

Promote 75

Promote Cross-sell B2C Follow-up 75

Sales Hacker

OCTOBER 7, 2021

You can rise within a company selling your ideas, or you can go off on your own and be your first salesperson. Anita Nielsen is a best-selling author and sales performance coach. Best-selling author of Embrace Your Edge, Hang is a global speaker on sales, leadership, and diversity & inclusion in the workplace. Anita Nielsen.

Sales 130

Sales Start-ups Up-sell Cross-sell 130

Salesforce

NOVEMBER 17, 2023

Buying and selling online is the norm these days, and AI is making it more efficient and personalized. Sell on social What is ecommerce? Ecommerce is all the online activity involved in the buying and selling of products and services. Ecommerce lets you bypass these costs and sell at all hours of the day. There are 2.6

B2C 59

B2C Minimum Viable Product Cross-sell Retail 59

ConversionXL

JUNE 8, 2017

It is about focusing your marketing efforts on a few select companies that could represent huge revenue streams. They offer a great opportunity for upsell and cross-sell. The second reason to do it is to be able to cross-check the numbers when the experience is out in the wild. Firmographics. Retargeting.

A/B testing 97

A/B testing UX User Experience Cross-sell 97

SaaStr

DECEMBER 3, 2019

Salesforce, Yammer, Box, Viva, Success Factors, and of course Gusto and Zoom, which are represented here today. Why I stayed I think is … I talk a lot about like I think that the term is B2B and B2C are kind of silly. I just think you’re selling to people. And Gusto is selling to pretty small businesses, right?

Up-sell 53

Up-sell Start-ups Cross-sell B2C 53

Salesforce

DECEMBER 19, 2023

Whether you operate in the business-to-consumer (B2C) or business-to-business (B2B) realm, customers’ expectations have never been higher. When customers feel valued and satisfied, they’re more open to upselling and cross-selling. 70% expect all company representatives to have the same information about them.

Customers 69

Customers Contact Cross-sell B2C 69

Salesforce

JANUARY 11, 2024

If you want to be successful in B2B sales, you need to understand the difference between B2B and B2C sales strategies. B2B sales vs. B2C sales: What’s the difference? In B2B (business-to-business) sales, one business sells goods or services to another. B2B sales vs. B2C sales: What’s the difference?

B2B 59

B2B B2C Manufacturing Government 59

SaaStr

DECEMBER 6, 2019

And the reason I say that is as you’ve astutely observed, these changing customers, changing buyers, because it’s both B2B and B2C, they are driving changes in brands, in organizations, and that change is, CX is no longer a good customer experience. Who in sales should we hand them off to and how should we represent this handoff?

Technology 53

Technology Technology Finance Trust 53

Hubspot

JULY 18, 2023

To reach (and, ideally, exceed) their quota they: Upsell (for example, convince guests to upgrade from a standard double to a room with a king-sized bed) Cross-sell (i.e., Building connections with fellow sales representatives or potential corporate clients will be much easier face-to-face.

Commission 49

Commission Hospitality Non-Profits Referrals 49

Hubspot

JANUARY 25, 2021

Conferences are valuable for both B2B and B2C brands. Whereas conferences are open to the public, trade show attendees are typically pre-qualified buyers, company representatives, and salespeople. Pop-up shops are temporary retail spaces that give companies the opportunity to sell their products in a controlled environment.

Entertainment 100

Entertainment E-commerce Non-Profits Promote 100

Hubspot

AUGUST 21, 2023

Distribution: Through what mediums will you sell the product or service? Right after your sales representative closes the sale, the lead leaves the engage phase and enters the delight phase. We typically see this model with B2C purchases in which a customer can find and buy a product via a website, like Netflix or Amazon.

Go To Market 69

Go To Market Process GTM Launch 69

Hubspot

NOVEMBER 21, 2018

These roles vary based on the product, industry, and vertical you’re selling to. We typically see this model with B2C purchases in which a customer can find and buy a product via a website, like Netflix or Amazon. Lastly, in the channel model , an outside agency or partner sells your product for you. The Self-Service model.

Go To Market 96

Go To Market Process GTM Education 96

Heinz Marketing

FEBRUARY 28, 2022

Join in on our conversation to learn about Salesloft’s journey at rebranding and: Taking inspiration from B2C marketing into B2B marketing. We can say, for example, we launched our first brand campaign, the new way to sell. How Salesloft focused on understanding the role of each group of stakeholders in their organization.

Pipeline 96

Pipeline Launch B2B Sales 96

Hubspot

MARCH 10, 2016

An adjective used to describe companies that sell to other businesses. 5) B2C (Business-to-Consumer). An adjective used to describe companies that sell directly to consumers. For example, Amazon, Apple, and Nike are primarily B2C companies. Choose KPIs that represent how your marketing and business are performing.

Networking 78

Networking Non-Profits Engineering Follow-up 78