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The Unrecognized Benefits of Cold Calling

Iannarino

Asynchronous prospecting does not provide the experience necessary to become a great salesperson. Many communication mediums are available to you as a salesperson, but few allow synchronous communication with your prospective client. The reason some salespeople prefer email is because they fear their prospective clients.

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What to Track About Your Competitors

Iannarino

There is nothing you can do about how your rivals compete. Chances are, you worry too much about your competition. For one thing, you can’t really do anything about how your competitors go about pursuing deals. Instead, you should pay attention to how they work, giving you an opportunity to create value they may be missing.

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Why a Fear of Cold Calling is Destroying the Latest Sales Generation

Iannarino

Much of the advice they offer validates and even spreads a fear of sales interactions. The poll he posted asked which medium to use first in a prospecting sequence : phone, email, social media, or an in-person visit. Only after the prospect clicked the link did this person believe he could reach out them.

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The Problem with Problems and Pain

Iannarino

The Gist: It is no longer enough to identify your client’s problem, especially when it’s already well-known. Many things have changed in our environment over the last two decades, but none of those changes have given our clients and prospective clients fewer problems or challenges. The deadline for my fourth book is looming.

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The Sales Process Was Designed to Solve the Sales Organizations Problems

Iannarino

As you start to recognize how much professional sales has changed and how impotent the legacy approaches are, you start to realize just how many structures and strategies were designed to solve the sales organization’s problems, not create value for the client. A Process Past Its Prime. No more pushy sales tactics.

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4 Cold Calling Tips for Making a Good First Impression

Veloxy

In addition to being a great Nicolas Cage movie, those four words also demonstrate what your prospect will be if you don’t have the right first impression formula for cold calling. All you need to do is memorize the steps in your powerful mind, and pair it with your solution’s winning numbers and your prospect’s relevant data.

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Conversation Beats Automation

Iannarino

Making that thing important enough to create value for your client or prospective client provides enough differentiation to improve your position. But the kind of person who cares enough to automate certain tasks should definitely recognize the harm of automating the wrong tasks. Your Car’s Ever-Expiring Warranty. “I’m