Search Engine Land

AUGUST 5, 2024

Have you ever felt like your brilliant SEO ideas are trapped in your head, struggling to gain traction with your team or clients? A well-documented SEO strategy is your roadmap to success, aligning your efforts with business objectives and getting stakeholders on board. Business email address Sign me up! You aren’t alone.

Objectives and Key Results 85

Objectives and Key Results Clients Strategize Contract 85

Heinz Marketing

JULY 19, 2024

As we work to adapt their strategies to the ever-changing market, one key decision that is becoming more common is whether to leverage AI technologies or partner with a specialized agency to achieve their goals. This decision hinges on various factors, including the nature of the task, budget constraints, and long-term strategic objectives.

Strategize 114

Strategize B2B Lead generation Objectives and Key Results 114

Martech

JULY 15, 2024

Prompt: Is it possible to compare costs of acquiring new clients versus cost of loyalty actions? To make a meaningful comparison, you would need to consider the following factors: 1. Timeframe: Consider the time it takes to acquire new customers versus the time it takes to implement and see the results of loyalty actions.

Customers 115

Customers Objectives and Key Results Cross-sell Follow-up 115

Tibor Shanto

AUGUST 5, 2021

With nearly half of B2B reps missing quota , it follows that they are failing to deliver value to their prospects. The challenge for many sellers is defining Objectives. The challenge for many sellers is defining Objectives. They avoid timing stocks or short-lived fads, and work on delivering consistent results.

Objectives and Key Results 293

Objectives and Key Results Sales CRM Prospecting 293

Veloxy

JUNE 21, 2021

You can use these scripts, tips, and tricks to up your cold call game. Handling Cold Call Objections. The key to the best cold calling scripts is a proper structure. A great way to do this is by coming up with three common problems your customers experience that your product or service can help with. Introduction.

Cold Call 298

Cold Call Objectives and Key Results Pitch Follow-up 298

Search Engine Land

JULY 24, 2024

When managed effectively, Google Ads campaigns can significantly boost your online presence and drive business results. Alignment with business goals : Regular performance checks allow you to ensure that your PPC efforts remain aligned with your overall business objectives. The client’s website. The market conditions.

CTR 96

CTR Objectives and Key Results Click Through Rate Campaign 96

Search Engine Land

JULY 29, 2024

Keeping up with the latest innovations isn’t just a choice – it’s a necessity for survival. Key benefits of GEO. GEO positions your brand to appear in AI-generated results when users search for queries related to your products, services or areas of expertise. Here’s what we’ll cover in this guide: What is GEO? How GEO works.

Engineering 131

Engineering Objectives and Key Results Trust User Experience 131

Tibor Shanto

OCTOBER 4, 2021

Great exercise, more companies should follow their lead. Most use data/stats as an object to be thrown, with the hope the prospect becomes sufficiently impressed to move forward. In this case we focus on things that are just beyond reach, and opportunities missed as a result.

Objectives and Key Results 307

Objectives and Key Results Drivers/motivators Prospecting Represent 307

Search Engine Land

JULY 25, 2024

With so much happening, it can be overwhelming to keep up. In it, I go into granular detail with personal stories, processes and “how to” content centered on what I call the “START” planning process, and I will unpack those five steps to follow. Business email address Sign me up! Processing. See terms.

Objectives and Key Results 110

Objectives and Key Results Start-ups Launch Follow-up 110

The 5% Institute

NOVEMBER 25, 2020

Sales can be won or lost based on how you present and carry yourself – which is why sales professionalism is key to your success. In this article, we’ll explore what sales professionalism is, as well as the five key factors you need to position yourself as the easy choice for your potential clients.

Objectives and Key Results 145

Objectives and Key Results Repeat business Sales Clients 145

PandaDoc

OCTOBER 15, 2024

Effective sales territory management is key to maximizing revenue and ensuring that your sales team operates efficiently. Key takeaways Historical data can be leveraged to determine new market potential and which areas are the most cost effective in terms of travel for sales teams, when needed. In the image above, the U.S.

Territory 52

Territory Objectives and Key Results Legal Sales 52

Search Engine Land

SEPTEMBER 15, 2023

But managing client expectations remains critical. This overarching guide serves to help SEOs educate clients on the potential functionality of LLMs as it applies to SEO from the client perspective. Offer a formal point of view (POV) before initiating work A well-crafted POV document can help set clear expectations for clients.

Clients 130

Clients Objectives and Key Results Legal Engineering 130

Veloxy

JANUARY 2, 2024

But with more businesses competing for a limited client pool, lead generation is becoming harder. Invest in the Right Technology As mentioned, inefficient processes and manual tasks take up too much of your sales reps’ time. Improve Lead Prospecting At the heart of successful sales efforts is lead generation.

Product 246

Product Territory Objectives and Key Results Sales 246

Hubspot

OCTOBER 28, 2024

billion-year history of the known universe — have tapped some experts for their takes on key cold calling mistakes you need to avoid. While it's important to prepare, rigidly following a script can make you sound robotic and disengaged. Let's see what they had to say! 10 Common Cold Calling Blunders 1.

Cold Call 77

Cold Call Objectives and Key Results Pitch Territory 77

Veloxy

DECEMBER 28, 2023

Get Your Free Ebook Key Takeaways Outside sales is the practice of selling through direct, in-person interactions. Sales professionals in outside sales roles enjoy a higher level of autonomy, often working independently and engaging directly with clients to build strong customer relationships.

Outside Sales 242

Outside Sales Cold Call Represent Objectives and Key Results 242

ConversionXL

JULY 10, 2019

“Getting great results” and “creating great reports” are very different skill sets. The result is that reporting becomes an afterthought rather than an opportunity—a “necessary evil” with imperfect solutions: Manual reporting is too time-consuming, but it’s been the only way to report on the right platforms with the right analysis.

Clients 133

Clients Objectives and Key Results Drivers/motivators UX 133

Martech

DECEMBER 6, 2024

These directors want to use AI to improve business results. AI-powered research tools, particularly Perplexity.ai, help us gather and validate information by providing source-backed insights and generating intelligent follow-up queries. ” opens up multiple avenues for exploration. The GPT knows a lot about AI.

Angle 129

Angle Objectives and Key Results Education Strategize 129

Veloxy

NOVEMBER 15, 2022

This guide to account based selling for beginners will answer all of your key questions, such as: What is account based selling? Total revenue enhancements across the company of up to 208%. The results? If you do implement account based selling, you don’t have to use it for every client. Keep it for high-value accounts.

Sell 246

Sell Objectives and Key Results SQL B2B 246

Sales Pop!

AUGUST 24, 2021

And rightfully so, we’re primarily concerned with our clients and prospects. The international transportation logistics client that generated 80% of their business from the airline industry. The international transportation logistics client that generated 80% of their business from the airline industry. Change happened.

Transportation 242

Transportation Real Estate Healthcare Government 242

Hubspot

JUNE 16, 2025

Pitching clients, negotiating partnerships, growing a network. The job market is crammed with candidates all claiming to be “results-driven” and “customer-focused.” in deals across Fortune 500 clients.” You show you can identify hidden revenue opportunities and automate follow-ups that close deals faster.

Objectives and Key Results 49

Objectives and Key Results Pitch Sales Follow-up 49

Sales Hacker

SEPTEMBER 24, 2022

I’m the head of Product at Datanyze, specializing in sourcing up-to-date prospect contact info to keep your pipeline flowing and sales funnel fresh. In this article, I’ll walk you through: What a sales funnel is, The elements of a high-performing sales funnel, And finally, strategies to create sales funnels that get results.

Objectives and Key Results 131

Objectives and Key Results Cold Call Sales Follow-up 131

Veloxy

FEBRUARY 12, 2025

Prove it to me Sign up for free 1. The results get even better with a 5X increase by the second month. The results get even better with a 5X increase by the second month. We designed Veloxy to work perfectly with Salesforce and added automated activity logging and up-to-the-minute data synchronization.

Product 130

Product CRM Price Objectives and Key Results 130

Veloxy

FEBRUARY 13, 2023

While close ended questions give you faster and direct results, open ended questions deliver richer and more valuable insights. Avoid current and future objections Go back up to the top of this blog post and review Jordan Belfort’s three-step open ended sales sequence. Why should you ask open ended sales questions?

Objectives and Key Results 246

Objectives and Key Results Sales Objection handling Follow-up 246

Cerebral Selling

FEBRUARY 22, 2021

Little did he realize how much water heating technology has changed over that time and after a brief education by a local contractor, he ended up going with a modern, tankless hot water system. If we assumed a reactive stance and simply responded to the client’s stated requirements, there’s no way we would have won the business.

Process 227

Process Customers Objectives and Key Results Clients 227

Search Engine Land

SEPTEMBER 25, 2024

Should you ignore these recommendations and “hack” Google’s machine learning – or should you follow Google’s advice? Here are the key points from their discussion. As Google removes control, their revenue goes up. Advertisers kinda get a little bit watered down results.”

Objectives and Key Results 84

Objectives and Key Results Growth Campaign Strategize 84

Search Engine Land

FEBRUARY 13, 2024

That means as agency partners, we need to shift toward acting more as consultants for our clients. We must use our expertise to provide strategy and guidance that leads to business growth rather than hands-on-keys busywork. Where do your clients stand? Or are they still learning how to configure Salesforce objects?

Clients 116

Clients Objectives and Key Results Consult Conversion 116

Search Engine Land

SEPTEMBER 25, 2024

By taking a holistic approach, you can achieve better results for your business. For organic results: Organic clicks show how often people click your site’s unpaid listing. Organic queries count how many times your site shows up in searches. Business email address Sign me up! Processing.

CTR 83

CTR Objectives and Key Results Click Through Rate Campaign 83

Lead Fuze

JULY 25, 2021

9 Overcoming Sales Objections Strategies for Getting Your New Product Launch Marketing Plan on Track. Even when they do, overcoming sales objections needs to be your next goal. Overcoming sales objections of all of those leads is possibly the biggest differentiator between those who succeed and those who don’t.

Objectives and Key Results 105

Objectives and Key Results Sales Up-sell Start-ups 105

Sales Pop!

MAY 26, 2023

Sales enablement is a strategic, cross-functional discipline, designed to increase sales results and productivity, by providing integrated content, training, and coaching services. — It would be interesting to explore how companies can implement a successful sales enablement program and what best practices they should follow.

Objectives and Key Results 245

Objectives and Key Results Cross-sell Sales Strategize 245

Search Engine Land

OCTOBER 6, 2023

Whether you have just built your first search campaign or have already set up thousands, once you hit the “launch” button, you’re probably already thinking about how to effectively track and share the results of your efforts. What automated reports can you set up to do some heavy lifting for you? Great work!

Objectives and Key Results 120

Objectives and Key Results CTR Campaign Territory 120

SalesProInsider

MAY 23, 2025

Todays prospective clients are more time strapped, distracted, skeptical, and overwhelmed than ever. But heres the truth: The key to better conversions isnt moving fasterits slowing down. Lets look closer at how slowing down can actually speed up your results. Validate and Reflect Paraphrase back key themes or statements.

Conversion 62

Conversion Objectives and Key Results Trust Presentation 62

Martech

APRIL 3, 2023

This article is a guide to conversational marketing and why it should be a key component of your B2B go-to-market strategy. To build your strategy, identify your audience, select tools, create a messaging framework, train your team and measure results.

GTM 129

GTM B2B Conversion Objectives and Key Results 129

Sales Gravy

APRIL 2, 2025

Below are the key insights from our conversation on why coaching matters, how it boosts sales and culture, and what leaders should do right now to make it happen. Research shows that simply sending people to training without one-on-one follow-up leads to a big dip in retention and performance. The common thread?

Objectives and Key Results 58

Objectives and Key Results Territory Appointment Technique 58

Highspot

MARCH 6, 2025

Key Takeaways Tailoring evaluations to specific sales roles ensures feedback fits the job, enhancing sales team performance where it counts. A sales performance evaluation is a structured review of a salespersons results, skills, and areas for improvement. Each type brings its strengths, tailored to your sales objectives.

Objectives and Key Results 52

Objectives and Key Results Objection handling Quota Sales 52

Hubspot

JULY 22, 2024

I know, I know, you'd rather just pick up the phone and call. Here‘s one thing I never fail to do: Look up how to pronounce the prospect’s name. You should also follow their pronouns if they are listed in their LinkedIn bio. Option 2: Objection I understand. Then, I can follow up with you tomorrow.

Cold Call 78

Cold Call Hospitality Objectives and Key Results Follow-up 78

Sales Pop!

OCTOBER 18, 2021

The best options for sales prospecting and lead generation are as follows: LeadFuze. ZoomInfo is a lead generation tool designed for B2B companies that need the most up-to-date information. Moreover, ZoomInfo has the most accurate and up-to-date database for B2B. Price: the free version is up to 50 queries per month.

Prospecting 243

Prospecting Price CRM Lead generation 243

The 5% Institute

OCTOBER 31, 2021

If you’re having positive results one day, and mediocre results on another; this doesn’t give you the certainty you need to plan your life accordingly. By knowing this, you can keep what works, and simply stop doing that isn’t getting you positive and consistent direct sales results. First – it gives you certainty.

Objectives and Key Results 145

Objectives and Key Results Real Estate Technique Clients 145