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Google declared a monopoly: industry reactions and implications

Search Engine Land

Here are the key reactions from search advertisers: Google’s Appeal and the Future Legal Battle Julie Bacchini , president and founder, Neptune Moon, underscores that while the court ruling declaring Google a monopoly is significant, the real impact will emerge during the remedy phase and Google’s inevitable appeal.

Legal 119
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Why buyer groups matter in B2B demand gen and how to target them

Martech

Typically, multiple people identify the need for a solution, conduct research and consult decision-makers. Influencers may not be the right person to sign off on the final agreement, but more often than not, the C-suite isn’t close enough to the pain points to decide which vendor is best positioned to solve a problem.

B2B 133
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The Google monopoly verdict: More industry reactions

Martech

Google’s appeal and the future legal battle Julie Bacchini, president and founder of the agency Neptune Moon, underscores that while the court ruling declaring Google a monopoly is significant, the real impact will emerge during the remedy phase and Google’s inevitable appeal. Here’s a selection of comments grouped by topic.

Legal 116
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3 elements of a customer technology strategy

Martech

If your brand were a real human, it would be time to consult a shrink. ” Legal – restricting: “It’s crucial that you strictly adhere to our Terms and Conditions.” Plug-and-play architecture Company technology Customer technology Infrastructure : Closed system. Infrastructure : Layered ecosystem.

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MLB’s Replay Center Provides Lessons for the Sales Call Debrief

Understanding the Sales Force

The Setup: A Call Worth Reviewing In baseball, a close playlike a runner diving for the bagsparks a challenge. Its not just about whether the deal closed; its about understanding the entire at-bat. A sales debrief requires the same close-up look, minus the fancy camerasthough a good managers questions can be just as revealing.

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Car Engines and Gas Prices Can Help Eliminate Obsolete Sales Tactics

Understanding the Sales Force

There are three primary reasons as to why they start with a pitch rather than taking a consultative approach: Prospects ask, What do you have? When legal documents are required, it will be a formality to complete the sale, rather than a first attempt at closing. This large group of salespeople are primarily order takers.

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Maximizing sales efficiency with deal desk software

PandaDoc

As businesses and competition grows, more companies are turning to deal desk software to organize their processes and close more deals. Deal desks can incorporate large teams of relevant stakeholders within sales, finance, product marketing, product management, legal, customer success, and more as needed. What is Deal Desk Software?

Legal 52