Remove company catalyst-for-good
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The war on DEI is hitting marketing and hurting business

Martech

In the past year, many very profitable tech companies — Apple, PayPal, Google, Meta to name a few — have laid off many people. One of the areas hit first and hardest by these layoffs was these companies’ DEI efforts. It overwhelmingly shows that companies with greater diversity and inclusivity at all levels outperform those with less.

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Mastering Reflection: A Roadmap to Success in Career Growth and Business Development

Heinz Marketing

Whether you’re an individual aspiring to grow in your role or a business leader aiming to steer your company toward greater success, effective reflection forms the cornerstone of planning for a fruitful future. It helps leaders make more informed and effective decisions for the company’s future.

Growth 109
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Is a Robot the Key To Your Next Successful Interview?

Salesforce

Robots are conducting AI interviews to screen applicants at some companies — and the technology is starting to take hold. Traditionally, all steps in the hiring process were performed by people — and people are very biased creatures, said Gershon Goren, CEO of hiring solutions company Cangrade. And that’s good for business.

Sports 98
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How to Accelerate Production Deployment and Embed Trustworthy AI into Commercial Solutions with IBM Embeddable AI Leader George Kreitler

SaaStr

With debt growth, at least for the foreseeable future, that’s not a real catalyst. How do I focus on high frequency, low complexity tasks that AI is particularly good at and let our agents focus on higher value activities? That leaves one variable we can leverage — productivity growth. What Makes Up AI Success Today?

Product 90
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Create an Effective Sales Messaging Strategy for 2023

Veloxy

The right words delivered to the right audience can be the catalyst that turns potential customers into loyal clients. In the world of sales, the power of an effective message cannot be underestimated. For instance, the presence of a sound sales enablement strategy has been found to improve sales messaging by 31% !

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How to find innovative ideas to fuel your marketing decisions

Martech

Organizations have been discussing the need to be innovative since the end of World War II when technological innovation was seen as the catalyst for economic growth. Why would you want to be the 1,000th company making short videos about shoes? We understand why, but how do we know if our organization is being truly innovative?

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The 2022 martech landscape shows the space growing towards 10,000 solutions

Martech

There’s a good reason you feel overwhelmed by the marketing technology out there. “Would this crisis be the catalyst for consolidating if not out right collapsing the vast and vibrant martech vendor universe?” 2022 Martech Landscape. Actually, there are 9,932 reasons. ” write Brinker and Riemersma. And why not?

Represent 108