Highspot

JULY 3, 2025

Think deals tied to software subscriptions that require annual or multi-year contracts.) Modern B2B sales enablement is a strategic, collaborative discipline designed to equip customer-facing teams with the resources, skills, and insights needed to engage buyers effectively and drive predictable revenue growth.

B2B 52

B2B GTM Objectives and Key Results Sales 52

Salesforce

JULY 3, 2025

In our latest State of Sales report, 81% of sales teams using AI tools have boosted productivity, and 83% have seen revenue growth in the past year. Automation eliminates manual data entry and helps you make faster, smarter decisions that fuel growth. Why sales automation is important for startups The numbers say it all. Get it now 2.

Technique 59

Technique CRM E-commerce Click Through Rate 59

PandaDoc

MAY 2, 2025

Growth is great until your content cant keep up When your sales team is small, consistency is easy. Its a sign that your content foundation hasnt kept up with your growth. That can mean anything from misrepresented pricing to contract clauses that Legal never approved. Legal wants visibility into contract terms.

Legal 52

Legal Territory Contract Price 52

Hubspot

JANUARY 14, 2025

Theyre someone who takes initiative, inspires their fellow salespeople, and drives revenue growth through an innovative approach to prospecting and selling. Instead, they should be recognized as strategic thinkers, relationship builders, and growth drivers. Sales champions are key contributors to a sales teams success. You know this.

Negotiate 78

Negotiate Cross-sell Drivers/motivators Strategize 78

SaaStr

APRIL 14, 2025

Your pitch should focus on the critical business issues theyre facing and how your solution delivers measurable ROI. Document clear business cases and tailor your proposal to their specific needsgeneric pitches wont cut it. For example, a $25k pilot can grow into a $1M+ enterprise-wide contract over time. Embrace them.

Closing 63

Closing Contract Pitch Finance 63

Highspot

JUNE 19, 2025

Successful customer engagement strategies have a direct impact on your revenue growth, leading to additional purchases, referrals, and increased customer lifetime value. They sense that they are part of something more than a contract. “They often become vocal brand advocates, spreading the word about the company and product.

GTM 52

GTM Customers Cross-sell Contract 52

PandaDoc

MARCH 25, 2025

Identifying upsell and cross-sell opportunities to drive continued revenue growth. Customer advocacy efforts, such as case studies and referrals, to further support business growth. When creating enterprise contracts, I have sat down for upwards of 45 minutes just double-checking the math on the many line items.

Objectives and Key Results 52

Objectives and Key Results Contract Legal Sales 52

Sales Hacker

JANUARY 14, 2025

In this special episode, Scott Barker is looking at some of the big themes he’s seen in how the top go-to-market leaders are driving growth today. Conversations reveal the unshared details behind how they have grown companies, and the go-to-market strategies responsible for shaping that growth. Thank you for rocking with me.

GTM 107

GTM Growth B2B Pipeline 107

Hubspot

FEBRUARY 24, 2025

When clients see that I understand their broader business goals, our content partnership becomes integral to their growth strategy, not just another marketing expense. A CFO might maintain professional composure while explaining budget constraints, but their voice might tighten when mentioning missed growth targets. Ask Why now?

Sell 46

Sell Drivers/motivators Objectives and Key Results Cross-sell 46

Hubspot

APRIL 23, 2025

I once worked with a client who completely changed the way I think about business growth. Every joint venture is built on a contract that spells out how things work. Why Companies Form Joint Ventures When growth feels risky, I get why companies look at joint ventures as the smarter bet. I asked him what changed. His answer?

X-functional 57

X-functional Manufacturing Government Non-Profits 57

RingDNA

MARCH 26, 2025

On LinkedIn, you can engage in thoughtful ways—commenting on their posts, liking their articles, and offering value before the pitch. There are too many reps who seem happy to end a relationship with a customer the moment the ink on a contract goes dry. Avoid spammy behavior like mass messaging or irrelevant pitches. Revenue.io

Closing 62

Closing B2B Sell Referrals 62

Sales Hacker

JUNE 24, 2025

Steven Farnsworth: And the number of people who come up really excited about Gaiia, but are in year three of a 15 year contract, or a 10 year contract is shocking. And the number of people who come up really excited about Gaiia, but are in year three of a 15 year contract, or a 10 year contract is shocking.

GTM 70

GTM Legal Contract Go To Market 70

Hubspot

FEBRUARY 13, 2025

White is a sales growth specialist. Edward White is head of growth at beehiiv and relies on a MEDDPICC sales process. Exhaustive documentation of the Paper Process can reveal potential bottlenecks on contract sign-offs or legal audits and allow your team to mitigate them quickly. It was effective.

Objectives and Key Results 36

Objectives and Key Results Sales Legal B2B 36

Hubspot

JANUARY 3, 2025

In the months leading up to the launch of my business, I joined a startup accelerator and got a contract for a new investment fund through that. The accelerator taught me how to do a pitch deck, financials, and also how to pitch, so I went into my first investment pitch day very confident, Bailey says.

Networking 36

Networking Finance Non-Profits Referrals 36

Sales Hacker

JUNE 20, 2025

GTMnow shares insight around the go-to-market strategies responsible for explosive company growth. Make your profile less like a resume and more like your pitch. Backed by AI and trusted across the industry, the platform is helping teams build stronger projects, with less risk and clearer contracts. What do you specialize in?

GTM 102

GTM Construction Referrals Networking 102

Salesforce

FEBRUARY 3, 2025

You’re not selling tools or closing contracts; you’re offering solutions and building partnerships. Annual contract value (ACV) The average annual revenue generated per customer contract. Words that obscure your value Overusing technical terms or buzzwords can make your pitch feel impersonal and overwhelming.

Objectives and Key Results 52

Objectives and Key Results Pipeline Cross-sell Cold Call 52

Hubspot

FEBRUARY 21, 2025

Youre carefully choosing accounts based on factors like company size, industry, tech stack, and growth trajectory then creating personalized campaigns to win their business. Growth stage. Growth trajectory. When I started out, I made the rookie mistake of sending the same pitch to everyone. Geographic location.

Clients 41

Clients Sell Cross-sell Objectives and Key Results 41

Partners in Excellence

MAY 29, 2025

It’s the star metric in every SaaS pitch deck, with ARR growth as the bedrock of business models. What about the revenue and growth models of all the other businesses outside SaaS? And the success and growth of these revenue models is based on the success and growth of the products using these components.

Real Estate 77

Real Estate Healthcare GTM Construction 77

SaaStr

APRIL 28, 2025

It knows what every B2B leader ever featured on SaaStr thought about critical business challenges at every stage of growth. It knows what every SaaS leader ever featured on SaaStr thought about critical business challenges at every stage of growth.

Negotiate 96

Negotiate Contract E-commerce Price 96

SaaStr

JULY 12, 2025

More importantly, customers on annual contracts used Vanta continuously rather than just for audit preparation, fundamentally changing how they thought about the product. ” The mistake nearly killed their momentum during a critical growth phase. “I didn’t want to pitch Vanta then. And we hadn’t.”

Price 73

Price Pitch Trust Engineering 73

Sales Hacker

MAY 20, 2025

With over 20 years of experience across RevOps, SalesOps, and MarketingOps, including time at IBM and high-growth SaaS companies, Navin has built a reputation as one of the sharpest operators in the game. Do we have the right tools to continue that next phase of growth? Overall insight about operations. 00:01:00] Love to hear.

GTM 106

GTM Engineering Growth X-functional 106

Sales Hacker

MAY 13, 2025

He also co-founded WGI Group, LLC, to provide growth capital to early and expansion stage startups in enterprise software, consumer internet and digital media industries. 31:00 Seat-based pricing is dying how to move to value-based contracts. Previously, Michael was co-founder and Chairman of Moat Inc. Quick bio for the listeners. [00:02:00]

GTM 74

GTM Engineering Start-ups Growth 74

Hubspot

FEBRUARY 13, 2025

Fosters Personalized Customer Understanding SPICED is all about tossing the generic sales pitch. They could also pitch an offering like Asana that has multiple boards and calendars to track my due dates. The first thing that came to mind was a big contract renewal date. Step 2: Identify the pain.

Sales 36

Sales Trust Pipeline Pitch 36

Sales Hacker

APRIL 1, 2025

Conversations reveal the unshared details behind how they have grown companies, and the go-to-market strategies responsible for shaping that growth. so one of the other things that I’ve always really respected about, about Seismic and I, I think it’s one of the secret sauce of, of, of your growth.

GTM 63

GTM Up-sell Start-ups Gaming 63

Salesforce

APRIL 24, 2025

According to the latest State of Sales Report, 83% of sales teams using AI saw revenue growth last year, compared to 66% of teams without AI. It can spot the most promising leads and suggest the best way to pitch a product. An AI sales agent can be your 24/7 sales coach, listen to calls, analyze pitches, and suggest ways to improve.

Teamwork 95

Teamwork CRM Appointment Campaign 95

Hubspot

MAY 5, 2025

Then, why should a prospect trust a sales rep who pitches a solution before understanding their real problem? The biggest mistake I see is rushing to present solutions before truly understanding the problem, says Ali Newton-Temperley, agency revops consultant at The Agency Growth Pad. I sat in on five sales calls last month.

Objectives and Key Results 74

Objectives and Key Results Pitch Trust Follow-up 74

Hubspot

MARCH 10, 2025

I had my plan, financials, and a solid pitch ready. Ive found the paid report valuable when applying for larger loans or vendor contracts. Those efforts can open the door to better growth opportunities down the road. I walked into the bank feeling confident about getting a loan to expand my business. The problem?

Negotiate 68

Negotiate Finance Contact Trust 68

Salesforce

FEBRUARY 17, 2025

Learning how to generate leads is just one part of the equation to increase sales success hinges on converting those leads into long-term customers and fostering relationships that drive long-term growth. That opens the door to growth, fuels innovation, and gives you the resources to better serve your customers.

Territory 59

Territory Negotiate E-commerce Objectives and Key Results 59

Cerebral Selling

AUGUST 8, 2022

According to my good friend (and fellow sales nerd) Todd Caponi, author of The Transparency Sale and the upcoming The Transparent Sales Leader , economic expansion and contraction is normal. History tells us massive inflation and uncertainty follows explosive economic growth. Has your pitch?

Sales 226

Sales Contract Clients Quota 226

SaaStr

NOVEMBER 11, 2020

With that came the enormous burden of a contract and that dreaded lock-in period. The quicker time to value creates sustainable growth and lowers cost to acquisition. The real essence of ‘ product led growth’ comes to the forefront, when you look at its different components. But there is more to it than customer acquisition.

Growth 92

Growth Product Drivers/motivators Sales 92

ConversionXL

MARCH 19, 2020

An article on growth and marketing in the middle of a crisis—the current one or any other—can seem tone deaf. And getting it right during the lean years, Bain reports , has a massive impact on companies’ growth rate after things improve: ( Image source ). Tim Stewart, trsdigital. But nothing gets better if we stand still. are moot.”.

Growth 121

Growth Non-Profits Price Promote 121

SaaStr

SEPTEMBER 11, 2024

Note: Rubrik’s ARR and growth numbers remain a bit confusing as it transitions 100% to SaaS-based revenue). Our outstanding second quarter results show fast growth at scale and business momentum, highlighting the demand by our customers for complete cyber resilience. Most likely because it’s not cash flow positive yet.

Contract 122

Contract Growth Pitch Trust 122

SaaStr

MAY 16, 2020

I remember from our Series A VC pitch. According to Gartner, while IT is undergoing one of its most massive contractions of all times … -8% (!) That’s during a -8% contraction in IT spend. . — Amit Karp (@amitkarp) May 15, 2020. When I started as a SaaS CEO, there was only one SaaS unicorn: Salesforce.

Contract 145

Contract Pitch Customers Growth 145

Salesmate

JULY 8, 2020

There are some obvious levers for growth in this stage of the sales pipeline. A simplified email drip sequence would look something like this: Introduce who you are and what you offer Explain how your product or service can benefit the lead Give a case study that proves the quality of your product or service Pitch for a consultation.

Pipeline 126

Pipeline Negotiate Objectives and Key Results Contract 126

Hubspot

FEBRUARY 20, 2020

When I served as the VP of Marketing at Sales Hacker (a publication and community for B2B salespeople), I uncovered strategies and processes that exploded our growth. They were all written by our community — we didn't contract an agency or freelancers. As a result, Sales Hacker was acquired by Outreach , a sales engagement platform.

Growth 101

Growth Real Estate UX Cold Call 101

SaaStr

FEBRUARY 8, 2022

You’re not the only SMB asking this question as you navigate perpetual pitches, closing clients, and growth. . Waze defines value as the deal size or amount of the contract. What is your average deal size pitched vs. closed? The key to closing bigger deals is to pitch bigger amounts. Let’s look at them: Value.

Objectives and Key Results 116

Objectives and Key Results Pitch GTM Cold Call 116

Salesforce

MARCH 7, 2024

To successfully negotiate a contract in today’s sales climate, you need to prioritize relationship building over persuasion, practice active listening, and empathize with your customers’ challenges. What you’ll learn: What is contract negotiation? Why is contract negotiation important?

Contract 59

Contract Negotiate Objectives and Key Results Legal 59