Search Engine Land

SEPTEMBER 11, 2023

After you build up some traction and reputation, you can start investing in SEO, as people will search for your solution independently. So, SEO is not always the best option if you need to quickly generate interest around a new topic or when launching a new product to the market. PPC advertising is key in this case.

Niche 144

Niche Engineering Promote Territory 144

Veloxy

AUGUST 31, 2023

And while you can always push a product for the sake of selling it, you’ll only sell it once. A lot of sales reps end up competing on who sold the most or what product is selling faster. Maybe you’re selling the right products to the wrong audience in the wrong market.

Outside Sales 130

Outside Sales Pipeline Inside sales Cross-sell 130

SaaStr

NOVEMBER 1, 2022

Over 100 Indian founders were in town for a unique double header: SaaStr/Dreamforce and the launch of SaaSBOOMi US. Many of them will get gobbled up by the large platforms. That means showing up in every quadrant of your category, hiring A players, putting yourself out there. SV SaaS companies sell to other SV SaaS companies.

GTM 85

GTM Cross-sell Niche Strategize 85

Search Engine Land

DECEMBER 28, 2023

Google stirred things up by shaking cushions and discreetly adjusting ad prices, and the entire industry faced a major shift with the sunset of Universal Analytics, forcing everyone to transition to Google Analytics 4. In another blow for Google, an Adalytics study accused it of mis-selling video ads to marketers for the last three years.

Retail 128

Retail X-functional Launch Non-Profits 128

ClickFunnels

OCTOBER 12, 2021

However, as your company grows, it pays to become less tactical and more strategic. Here at ClickFunnels, we believe that the most effective way to sell online is the Value Ladder sales funnel. Remember that just because someone signed up for your email list to get the freebie doesn’t mean that they are going to buy something from you.

Lead generation 244

Lead generation Contact Contract Price 244

Gong.io

SEPTEMBER 21, 2022

But the thing is, simply asking, “how much did we sell this month?” We can set up dashboards to see progress in real-time , and we can measure just about anything. ACV stands for annual contract value, which is pretty easy to figure out: it’s the average annualized dollar amount of a typical contract. isn’t enough.

Contract 62

Contract Quota Objectives and Key Results Sales 62

Martech

MAY 2, 2023

Not all revenue strategies and tactics work The B2B buying and selling process is not how it used to be. Marketing generates demand, and sales follow-up on leads is the typical alignment recipe. A few come to mind — marketing automation , intent, ABM and today, product-led growth and community-led selling. Here is how a $1.4

Finance 90

Finance Sports B2B Contract 90

Sales Hacker

FEBRUARY 1, 2021

Why is it that companies have a sales process they follow rigorously to win business, yet avoid the same discipline in managing those customers throughout the lifecycle of their contracts? Too often contract cancellation (or non-renewal) comes as a surprise, but it never should. Identify key stages in the lifecycle of a contract.

Customers 75

Customers Contract Cross-sell Account management 75

Gong.io

DECEMBER 14, 2022

It’s time to talk about target account selling, or TAS. Target account selling is a highly personalized, targeted approach to sales that sees your sales reps focus only on the very best accounts. With that in mind, let’s examine what exactly target account selling is and how you can start executing it in your sales strategy today.

Sell 62

Sell Cold Call Contract GTM 62

Lead Fuze

JUNE 27, 2023

Conclusion Brands and Influencers: A Match Made in Marketing Heaven Online influencers are the new-age celebrities, and brands are leveraging their power to sell products like hotcakes. Brands should conduct thorough research before partnering up. What is an Instagram influencer agency? But how do they do it?

Negotiate 52

Negotiate Contract Campaign Contact 52

Lead Fuze

JUNE 28, 2023

In this blog post, we will explore the role of sales representatives – from negotiating contracts and identifying leads effectively, to building relationships with potential clients. They conduct business operations, negotiate contracts, identify leads, contact prospects, and close deals. How hard is it to be a sales rep?

Negotiate 52

Negotiate Territory Contract Technique 52

Salesforce

JUNE 14, 2023

Let’s face it: Hard sells and flashy demos can be effective ways to close. Not only will this help you build trust, which makes it easier to sell , but it will open the door to long-term relationships that can lead to upsells and cross-sells. As a test, they added our pop-up banners to their home page.

Gaming 95

Gaming Cross-sell Referrals CRM 95

SaaStr

OCTOBER 17, 2023

Sell to more existing customers. It’s one thing to bring the customer over the line and sell for the first time. Your selling team will 3x, and sales will become codified. When scaling from founder-led sales to another person selling the product, customers become more demanding. Get more new customers.

Cross-sell 65

Cross-sell Customers GTM A/B testing 65

Gong.io

JANUARY 5, 2019

Solution Selling Methodology. Solution Selling is based on a sophisticated approach to discovery and question asking called “the 9-box vision process model,” which looks like this: The sequence can be broken down into three phases : Diagnose reasons: Start by identifying the critical business issue using open-ended questions (box 1).

Pitch 131

Pitch Sales Up-sell Contract 131

Sales Hacker

DECEMBER 21, 2017

Sales operations refers to the unit, role, activities and processes within a sales organization that support, enable, and drive front line sales teams to sell better, faster, and more efficiently. But perhaps more than anything else, sales operations brings a system to selling. Contract Lifecycle Management. Contract Management.

Territory 90

Territory Non-Profits Contract Quota 90

Salesforce

NOVEMBER 28, 2023

Common sales compensation plan terms Types of sales compensation plans 6 steps to build an effective sales compensation plan 4 sales compensation plan examples to get you started Tee up reps for success Use Sales Programs to pair the right compensation with outcome-based training in the flow of work so reps can deliver results quickly.

Commission 64

Commission Territory Quota Objectives and Key Results 64

Sales Hacker

MAY 26, 2021

If you know that you love strategizing to increase sales but don’t want to be an account executive, sales operations may be the right place for you. Sales ops is responsible for supporting and enabling sales reps to sell efficiently and effectively. Sales operations teams bring a system of selling and structure to a sales organization.

Territory 60

Territory Objectives and Key Results Finance Cross-sell 60

Sales Hacker

MARCH 16, 2021

Outreach has been a long time sponsor of this podcast and they just launched a new way to learn. Learn how the team follows up with every lead in record time and how they use Outreach to run account-based plays, manage reps, and so much more using their very own sales engagement platform. Everything is backed up by data.

Non-Profits 98

Non-Profits Government Price Sales 98

Sales Hacker

FEBRUARY 13, 2020

Transitioning from mid-market selling to enterprise selling isn’t easy. When you are selling to SMB and MM, you can get away with fairly lean marketing. As you move into selling to the enterprise market that’s going to change. Sales strategy. 1) Marketing: Does your marketing appeal to enterprise orgs?

Go To Market 72

Go To Market Up-sell Sales Strategize 72

Lead Fuze

JULY 3, 2023

Figuring out how to work up a sales budget is an essential ability for any entrepreneur, marketer, or sales director. A well-structured sales budget can provide an accurate forecast of the company’s future financial health and assist in making strategic decisions. This includes both the quantity of units and the dollar amount.

Profit margin 52

Profit margin Objectives and Key Results Retail Consult 52

SBI

FEBRUARY 25, 2020

These are the sentiments that describe their view of CAPs: The advocate program is like a reference “help desk,” lining up references for salespeople in the 11th hour of the sales cycle: reactive, tactical; a necessary evil to close deals. Your company: is launching a new product/service offering. A CAP can harness that potential.

Customers 49

Customers Strategize Cross-sell B2B 49

Pointclear

OCTOBER 31, 2011

Jill Konrath is the author of SNAP Selling (#1 Amazon sales book) and Selling to Big Companies , a Fortune "must read" selection. As a frequent speaker at sales conferences, she helps sellers crack into new accounts, speed up sales cycles and win big contracts. Launch a Campaign. Align With Their Objectives.

Prospecting 74

Prospecting Contract Launch Strategize 74

Sales Hacker

JULY 3, 2018

As far as I know, these solutions initially focused on tedious or redundant tasks — from sales prospecting to contract signing. For organizations that need to sell something, sales automation tools have become nearly as indispensable as calendars and phones. Not everything in the world of selling should be automated.

Process 67

Process Sales Contract CRM 67

Hubspot

JANUARY 16, 2018

Agile sales takes project management strategies from the IT world -- such as sprints, daily stand-ups, and constant iteration -- and applies them to selling. There are three changes in the sales world that should make you sit up and pay attention. These professionals have grown up with constant access to information.

Objectives and Key Results 84

Objectives and Key Results CRM Sales Quota 84

Partners in Excellence

MARCH 20, 2016

Do your people have enough time available to sell? ” But a variety of research reports indicate typical time available for selling is 30-40%. We’ve conducted studies of Global 100 companies and found time available for selling as low as 17%! These are all critical to their success in selling.

Sell 49

Sell Up-sell Legal Negotiate 49

Hubspot

JANUARY 23, 2018

It simplifies the process of finding, contacting, and staying up-to-date with prospects, referrals, and customers. Whether you’re new to Sales Navigator or a veteran of the tool, these tips will help you take your social selling game to the next level. Set up the sync now. Want to become a prospecting superstar?

CRM 101

CRM Contact Networking Quota 101

Lead Fuze

AUGUST 12, 2021

Sales Success Stories is a sales podcasts site that focuses on the people who are still picking up the phone and calling leads —not those who’ve since left the ranks of SDR and BDR. The people interviewed are actively in a sales role and offer up tips to those who are still “pounding the pavement” Best 3 Episodes: .

Drivers/motivators 98

Drivers/motivators Sales Up-sell Inside sales 98

SBI

SEPTEMBER 9, 2020

An intro by Nancy Nardin, Founder, Smart Selling Tools. Three of my friends decided to tag along, so we ended up doing a trip down to Tijuana with stops in Vegas, San Diego and LA along the way. So come Jan 2nd we would still party all night but I’d be up at 9am with a roll of quarters at payphone and the yellow pages.

Commission 48

Commission Hospitality Cold Call Start-ups 48

Partners in Excellence

MARCH 2, 2016

To get what they want, the customers presenting our solution have to position–justify the project in terms of how it contributes to the attainment of the strategic goals. It may mean a failed product launch, adversely impacting the perception/competitiveness of their company in the markets. Only the best alternative will win.

Cross-sell 51

Cross-sell Contract Price Commission 51

Spiro Technologies

APRIL 12, 2023

On this podcast, I talk with company leaders about how they’re modernizing the business of making, moving, and selling products, and of course, having fun along the way. And we service both OEM folks as well as larger distributors who ultimately then sell to OEMs. And when we sell new licenses software, we just turn them on.

E-commerce 52

E-commerce Manufacturing Education Cross-sell 52

Spiro Technologies

APRIL 12, 2023

On this podcast, I talk with company leaders about how they’re modernizing the business of making, moving, and selling products, and of course, having fun along the way. And we service both OEM folks as well as larger distributors who ultimately then sell to OEMs. And when we sell new licenses software, we just turn them on.

E-commerce 52

E-commerce Manufacturing Customers Education 52

Hubspot

OCTOBER 16, 2013

When you join Pinterest, you automatically sync up with your connections from other social media networks, enabling you to avoid the cold-start syndrome of having to build a community from scratch. At launch, it knew it needed a way to differentiate from all the other IT distribution companies. 7) Human Rights Campaign.

Manufacturing 75

Manufacturing Campaign Transportation Hospitality 75

PandaDoc

MAY 9, 2024

Launching a new product can necessitate an overnight shift in objectives and strategy, which often damages morale and causes high staff turnover. This could be anything from a cash bonus for selling a particular item to a reward for meeting a specific sales target or even non-monetary incentives like a paid vacation or fancy dinner.

Drivers/motivators 52

Drivers/motivators Commission Objectives and Key Results Launch 52

SaaStr

OCTOBER 15, 2019

Cold calling to set up demos has never worked for Mapistry, but we’ll share with you some of the strategies that have allowed us to increase our qualified lead flow by more than 400% and increase our sales ops by more than 3x in 2018. Today we’ll be talking about five ways to effectively move up market.

Pipeline 61

Pipeline Manufacturing Up-sell Cross-sell 61

Salesforce

SEPTEMBER 19, 2023

You draw it up in January — “Whew, I’m glad that’s done!” — and everything goes as you planned. A competitor launches a new product, an analyst switches up their report, and your best sales rep quits. Plan faster to sell more What is a sales plan? There is a world where sales planning happens once a year.

Territory 104

Territory Quota CRM Customer Relationship Management 104

Sales Hacker

FEBRUARY 14, 2022

Jonathon Ilett, David Bentham, and Charlie Beale explain how Cognism went from zero to signing NASDAQ 100 on packages up to 150 seats all within six months. . Reaching these goals meant we’d be comfortable selling into enterprise as long as our product was ready, mainly in terms of integrations. So how did things play out in reality?

Legal 86

Legal Cold Call Contract Inside sales 86

SaaStr

JANUARY 10, 2020

With more companies launching and thriving outside of Silicon Valley, regions such as ‘Silicon Slopes’ in Utah and ‘Silicon Alley’ in New York City are gaining traction within the startup scene. You’re selling capital and I think it was a really transformative experience for me. This episode is sponsored by Brex.

X-functional 52

X-functional Start-ups Drivers/motivators Go To Market 52