Veloxy

MAY 24, 2023

By optimizing your sales velocity, you can outpace your competitors by closing deals faster and capturing market opportunities swiftly. This agility allows you to stay ahead in a dynamic market and increase your market share. Referral Programs : Encourage satisfied customers to refer your business to their network.

Objectives and Key Results 130

Objectives and Key Results Pipeline Pharmaceutical CRM 130

Hubspot

JULY 22, 2020

From there, create a branding strategy that keeps those values, and your customer's needs, at the helm. Your specific, unique style will draw the eyes of customers, and the messaging will keep them engaged. Adjust your pricing model if needed. Do your prices accurately reflect the quality of your service offerings?

Referrals 101

Referrals Cross-sell Price Clients 101

Hubspot

AUGUST 22, 2022

Building trust and rapport, crafting a personalized sales approach, and prioritizing existing customers are more important than ever to a successful sales strategy that not only attracts customers, but turns them into promoters of your brand. Selling by offering a solution rather than pitching a product/service is key to sales pros.

Cross-sell 62

Cross-sell B2C CRM Quota 62

SaaStr

MAY 19, 2019

” So even in SMB sales in smaller markets, if you take dominant market share — you can get to $500m+ in ARR! But yes, the core market is mature — but at $640m+ ARR. Customer Lifetime Value is 81 months, from SMB That’s impressive. Sales & marketing costs are going up.

Non-Profits 86

Non-Profits Cross-sell Price Up-sell 86

The 5% Institute

JULY 4, 2023

Sales attainment encompasses various aspects, including revenue generation, customer acquisition, and market share expansion. These targets should be based on thorough market research, historical sales data, and the organization’s overall growth objectives.

Objectives and Key Results 52

Objectives and Key Results Customer Relationship Management Technique Drivers/motivators 52

Highspot

DECEMBER 5, 2023

It’s repeatable, constantly adapting to new customers and evolving needs. Robust relationship building: Addressing customer needs fosters stronger, lasting relationships. It involves identifying potential customers who might need your product or service. Research the Company Understanding your customer is critical.

Process 52

Process Real Estate Objectives and Key Results Negotiate 52

SBI

DECEMBER 28, 2020

It’s a very powerful combination that will enhance our customers’ abilities to use our purchase intent data to grow their revenues and increase their market share.” The cash purchase price is $150 million, subject to working capital and other adjustments.

Closing 50

Closing Finance Contract Cross-sell 50

Gong.io

DECEMBER 14, 2022

Any sales leader can ask their team to increase sales by 50% or cut customer churn in half. . A great sales objective doesn’t just give your team direction or motivate them to sell more — it also improves a portion of your sales funnel and keeps the company moving forward. . Reduce customer churn by 25% by the end of Q3.

Objectives and Key Results 62

Objectives and Key Results Quota Profit margin Cold Call 62

Hubspot

OCTOBER 16, 2017

If you want them to stop selling to poor fit customers, institute a clawback so they lose their commission if the customer churns or returns the product within a set window of time. Increase percentage of repeat customers. Increase upsell/cross-sell rate. Secondary goals: Acquire well-known customers.

Commission 92

Commission Quota X-functional Non-Profits 92

SBI

MAY 2, 2018

Jared: Since our founding in 1999, Zilliant has partnered with our customers by curating actionable insights hidden in their data that drive sales actions, customer relationships, and profitable growth. And they continue to keep us because our customers regularly exceed revenue and profit projections thanks to our AI.

Gaming 55

Gaming Cross-sell Profit margin Price 55

ConversionXL

JUNE 16, 2022

They map out a repeatable process to avoid chaos and confusion in your team and with customers. This consistency creates familiarity, breeding trust that turns prospects into customers and customers into advocates. So, how can marketers align every department for a consistent customer experience? Marketing funnel.

Campaign 149

Campaign Objectives and Key Results Launch Click Through Rate 149

Hubspot

APRIL 1, 2019

Market dynamics and market share. If your solution relates back to those problems, you can sell to the C-suite. The reason you’re naming these clients in the first place is so your buyer will see themselves in the customer story you’re telling. Keep reading for more tips on customer stories that sell.

Presentation 100

Presentation Technique Closing Sales 100

Hubspot

FEBRUARY 20, 2019

In 2018, the advertising duopoly of Google and Facebook seemed to dominate the market once again, owning 37% and 20% of the pie, respectively , while Amazon owned a measly 7%. You should also make sure these products are in stock and priced competitively. For example, “stainless steel hand mixer” indicates you sell hand mixers.

Cross-sell 52

Cross-sell Campaign Electricity Click Through Rate 52

Gong.io

JUNE 8, 2022

Gong’s sales analytics software takes unparalleled data capture and analytical capabilities and applies them to your customer interactions. Because nothing grabs a buyer’s attention faster than talking about what they could lose (market share, deal size, annual contract values, etc.). PS: Want an AI-powered filtration system?

Process 62

Process Objectives and Key Results Quota Sales 62

Salesmate

OCTOBER 15, 2020

It controlled 70% of the market share for the computer mainframe industry. However, everything changed in the 1990s with new evolving trends and competition surging in the market. IBM lost approximately $16 billion, and its market share plummeted to 26%. However, make sure you do not cross the line.

Cold Call 59

Cold Call Appointment Negotiate Non-Profits 59

ConversionXL

OCTOBER 14, 2021

You work tirelessly to understand your customer, market, and competition so you can differentiate. Voice-of-customer (VoC) research, user research, competitor research, and insights on jobs-to-be-done (JTBD) can inform your marketing strategy. . Does your messaging at each touchpoint match customer intent?

Objectives and Key Results 157

Objectives and Key Results A/B testing Growth Market share 157

PandaDoc

SEPTEMBER 19, 2023

Your task as a sales manager is to market it. Your product is of service to the widest range of potential customers. The benefits of a vertical marketing strategy for SMBs include focusing resources effectively, developing expertise, fostering innovation, commanding premium prices, and laying the foundation for future growth.

Niche 52

Niche Cross-sell Price Referrals 52

SaaStr

NOVEMBER 19, 2019

WebPT achieved 30% market share and transformed an entire vertical with a purpose-built solution in a tech-averse industry. Fast forward today, as Becky mentioned, we have almost 13 thousand practices using our platform, which equates to just shy of 40% market share, and over 65 thousand users hitting our platform every single day.

Closing 69

Closing Customers Niche Sports 69

Salesforce

APRIL 28, 2022

According to Salesforce Shopping Index data, the UK and Spain led Europe in the first quarter of 2022 with average unit retail (AUR), also known as average unit selling price, growing 7% YoY in each country. Engage loyal customers: Leverage first party data to drive relevant and personalized experiences across channels.

Retail 98

Retail Cross-sell Growth Sales 98

The Lost Book of Sales

JULY 12, 2021

Because it brings you a good mental model for understanding modern high-tech marketing, as well as the importance of segmenting and understanding your customers in a manner that I haven't seen anywhere else. Starting to cross the chasm. How does the "D-Day" strategy help companies cross the chasm?

Cross-sell 52

Cross-sell Niche Objectives and Key Results Price 52

Sales Hacker

MARCH 2, 2020

The New Solution Selling. The Little Red Book of Selling. Unbreakable Laws of Selling. The New Strategic Selling. Agile Selling. Spin Selling. Insight Selling. Spear Selling. The Psychology of Selling. Buyer-Centered Selling. Integrity Selling for the 21st Century.

Sales 141

Sales Technique Objectives and Key Results Non-Profits 141

Gong.io

FEBRUARY 9, 2019

Cold calling isn’t about discovery – it’s about selling the meeting. In fact, the talk-to-listen ratio for successful cold calls is HIGHER than unsuccessful ones: It’s your job to sell your buyer on why they should attend the meeting. Focus on selling the meeting, not on asking a probing question your sales manager would be proud of.

Technique 133

Technique Cold Call Objectives and Key Results Objection handling 133

ConversionXL

MARCH 20, 2019

Choosing the right account-based marketing software can be a messy process. Some companies sell relevant software but not explicitly for ABM. Demandbase is generally regarded as the industry leader—with an equivalent price tag. Demandbase’s costs place it in the 96th percentile for “Marketing Account Management” software.

Real Estate 117

Real Estate Campaign B2B Contact 117

SaaStr

JUNE 28, 2019

Jason Vandeboom is the Founder of ActiveCampaign, a sales and marketing automation platform that enables small businesses around the world to meaningfully connect and engage with their customers. What can founders do to their pricing model to extract as much value from each customer? What’s good for each segment?

Price 47

Price Cross-sell Up-sell Start-ups 47

Hubspot

SEPTEMBER 11, 2012

There are always opportunities for upselling, cross-selling, and repeat sales! In fact, it’s to your benefit that you nurture the customers you already have. According to Bain and Company, repeat customers spend an average of 67% more than new customers, and are 6-12 times cheaper to sell to. But beware!

Cross-sell 74

Cross-sell Referrals Education Up-sell 74

SaaStr

AUGUST 19, 2022

And look, what happens with almost every B2B startup is your initial little micro… The way you get to your initial group of customers, how you acquire them, plateaus. Everything at marketing plateaus. And we all see that from say, one to 5 million in ARR, unless we add new ways to acquire customers. Did I get that wrong?

Niche 85

Niche Follow-up Start-ups Growth 85

ConversionXL

NOVEMBER 17, 2022

You’ll also discover digital analytics tools and the most complete digital analytics training to help you better understand your customers. For customer analysis: Woopra 4. The more you know about your customers and market, the more effectively you can run your business. Descriptive analytics 2. Predictive analytics 3.

A/B testing 106

A/B testing UX Objectives and Key Results Non-Profits 106

SaaStr

JULY 29, 2022

I think, I try to focus on things after you have 10 or 15 or 20 customers. So you’re really asking how do you get a business going, like selling to restaurants that not only is hard to penetrate but has a hardware component. And if you can, at least get the customers to pay the hardware cost upfront.

Price 87

Price Product Start-ups Niche 87

ConversionXL

NOVEMBER 8, 2018

Stuart Shaw, Head of Search and Strategy at Zazzle Media , relayed the outcome of a recent market analysis for one of his clients: Amazon enjoyed twice the market share compared to any other competitor. For companies that sell on Amazon, getting Alexa to choose your products requires optimizing for Amazon Choice.

B2B 100

B2B Manufacturing Retail Cross-sell 100

Sales Hacker

FEBRUARY 7, 2018

However, in a SaaS model , the customer acquisition team can grow revenue to $1M in year 1. What is new in today’s B2B software world is that products sold against an OpEx (SaaS) model experience an exponential growth due to a variety of factors; An increase in Online Spend – B2B customers are increasing their online spend.

Growth 88

Growth GTM SQL Strategic partnership 88

SaaStr

JULY 11, 2019

Join Tiago as he shares Talkdesk’s unconventional journey and what it takes to build a top-valued brand. Also, don’t miss out on discounted prices for SaaStr Annual 2020 tickets. And then I want to have some, really dig in, substantively, on going up market. That was the, was more market pull. Transcript.

Launch 104

Launch Technology Technology Up-sell 104

Hubspot

FEBRUARY 6, 2014

The availability of free, high-quality information online has simply changed the game for the way all businesses -- small and large -- communicate with and sell to consumers. These companies need to engage in meaningful and relevant dialogue with their potential customers , long before they ever speak to sales. 3) Commit to content.

Cold Call 70

Cold Call Cross-sell Education Legal 70

Sales Hacker

NOVEMBER 14, 2019

Selling has changed more in the last 10 years than it has in the previous 100 years, and this is especially true in B2B markets. . At the forefront of this change is what we at Engagio call, Account-Based Everything (ABE), some people know it as Account-Based Sales Development (ABSD), and others call it Account-Based Marketing (ABM).

Technology 58

Technology Technology Cross-sell Referrals 58

Hubspot

OCTOBER 12, 2017

By performing a competitor analysis, you'll be able to: Identify gaps in the market. Uncover market trends. Market and sell more effectively. On the flip side, an indirect competitor is one that provides products that are not the same but could satisfy the same customer need or solve the same problem. Scaling down?

Cross-sell 101

Cross-sell Follow-up Promote Price 101

ConversionXL

JUNE 19, 2019

Alexa Hubley: “How to Compete in a Saturated Market”. Product market fit: Value hypothesis is validated. Value hypothesis: why a customer is likely to use your product. The role of product marketing is to define and operationalize the context. How do you bring it to market? Apple increasing iPhone prices).

A/B testing 90

A/B testing Objectives and Key Results UX Retail 90