Martech

SEPTEMBER 12, 2024

77% of all workers using AI say the technology is doing more work for them, and that it’s contributing to burnout and making it harder to be productive, according to a study by Upwork. Wix.com’s AI theme assistant is designed to streamline and enhance the website design process. Processing.

Cross-sell 119

Cross-sell Construction Legal Contract 119

Martech

JULY 19, 2024

It is often easier to sell something when no one has it but many people need it. The bad news is that growth in a mature market becomes more focused on a few strategies, including cross-sell, upsell and competitive displacement. You can feel the ROI slipping away in the process. Processing.

Cross-sell 122

Cross-sell Growth CRM Up-sell 122

Martech

JULY 15, 2024

I am the first generative AI chatbot for marketing technology professionals. This analysis can inform your decision-making process and help allocate resources effectively to achieve your marketing goals. Take our brief 2024 MarTech Replacement Survey Email: Business email address Sign up now Processing.

Customers 120

Customers Objectives and Key Results Cross-sell Follow-up 120

Martech

JANUARY 14, 2025

Agencies leaning in Budgets will be tighter this year, so agencies will increasingly rely on technology to negotiate better deals for clients and measure campaign effectiveness. With the rise of other AI-powered advertising technologies, its likely to gain wider use.

Negotiate 131

Negotiate Advertising/ Marketing Cross-sell Technology 131

Martech

NOVEMBER 7, 2024

This process involves using machine learning models to analyze thousands of data points, which help marketers predict which accounts are showing buying signals and are ready to be targeted. This process is far from simple. They unlock an account-based approach to marketing, which is the right GTM for any business selling to an account.

B2B 132

B2B Contract GTM CRM 132

Heinz Marketing

MAY 15, 2025

Knowing who you’re selling toand how they make buying decisionsis key to building effective campaigns, aligning sales and marketing, and accelerating pipeline. It’s typically described at a firmographic levelindustry, size, revenue, geography, and key characteristics like technology stack or compliance needs.

Drivers/motivators 89

Drivers/motivators B2C Cross-sell B2B 89

Martech

MARCH 7, 2024

The marketing technology landscape is rapidly evolving, driven by advancements in AI, personalization and an ever-increasing number of tools and platforms. Actively learn from more ‘human’ customer engagement technology Chatbots have been around since 1988 (wow!), Although freely provided, collecting the data these days is not enough.

Technology 137

Technology Technology Intrinsic Cross-sell 137

Veloxy

MARCH 15, 2023

It also involves the development of processes and strategies that support the revenue team in achieving their goals, such as marketing initiatives, customer experience improvements, cross-functional collaboration, and more. Sales enablement refers to the processes and tools that help sales teams close more deals and increase revenue.

Cross-sell 246

Cross-sell Objectives and Key Results Growth Teamwork 246

Search Engine Land

SEPTEMBER 13, 2024

These include internal linking, cross-selling and upselling, regional searches and volumes, filtering and trust builders. Bridging online and offline: A three-step process There’s a three-step process here for running shoes. This is similar to how we would place “ships anonymously” for stores that sell embarrassing items.

UX 84

UX Retail Sports Cross-sell 84

Sales Pop!

MARCH 17, 2023

Sales enablement is a process that helps businesses equip their sales teams with the resources, tools, and information they need to improve their performance and close more deals. Sales enablement refers to a set of processes and tools that are designed to help salespeople sell more effectively. What is Sales Enablement?

Cross-sell 236

Cross-sell Technique Sales Pipeline 236

Sales Hacker

FEBRUARY 7, 2025

In this article we dive into a playbook for pricing across different stages of company growth, inspired by Geoffrey Moore’s Crossing the Chasm. It specializes in creating personalized shopping experiences for customers by leveraging machine learning and AI technologies.

Price 104

Price E-commerce Cross-sell Profit margin 104

Veloxy

JULY 23, 2024

Start for free The Role of Technology in Predictive Sales Analytics The technology behind Predictive Sales AI is sophisticated yet accessible. Modern sales forecasting tools leverage machine learning algorithms and natural language processing. Clients transform their sales processes and outcomes by integrating these tools.

Technology 130

Technology Technology Sales Healthcare 130

Sales Pop!

MAY 26, 2023

Sales enablement is a process that helps businesses equip their sales teams with the resources, tools, and information they need to improve their performance and close more deals. Sales enablement refers to a set of processes and tools that are designed to help salespeople sell more effectively. What is Sales Enablement?

Objectives and Key Results 240

Objectives and Key Results Cross-sell Sales Strategize 240

Sales Hacker

OCTOBER 11, 2021

To help take some of the pressure off, companies focus on technology investments to help their sales teams increase win rates and accelerate revenue while automating a lot of the tedious, manual processes that prove to be a bottleneck in the sales cycle. But simply investing in technology isn’t enough.

Process 109

Process Cross-sell Contract Negotiate 109

Salesforce

AUGUST 8, 2024

But with challenges around data quality, an inability to personalize, and a lack of intelligent segmentation & automation processes, it’s time to rethink your approach and use AI to take your email marketing to the next level. In fact, 73% of customers expect better personalization as technology advances.

Click Through Rate 111

Click Through Rate A/B testing E-commerce Campaign 111

Martech

FEBRUARY 24, 2025

A new wave of AI-driven agents promises to upend this, offering a more streamlined and efficient approach to marketing technology. This stems from large vendors acquiring smaller companies with disparate technologies. Organizational change: Transitioning to a new model demands more than technological shifts.

Objectives and Key Results 101

Objectives and Key Results Government Technology Technology 101

SaaStr

APRIL 30, 2025

A sales audit should be comprehensive and focus on identifying strengths, weaknesses, and opportunities across your sales process. Sales Process Efficiency : Analyze how well your sales process is working. Sales Process Efficiency : Analyze how well your sales process is working. Are reps following the playbook?

Cross-sell 74

Cross-sell Pipeline Legal Contract 74

Salesforce

AUGUST 9, 2024

Apple’s Safari browser (24% share) started to phase out cookies and other forms of cross-site tracking in 2017. Sell good products, offer good services and be easy to work with. This matters because Chrome has the largest share (62%) of browser traffic, and Google has a roughly $30 billion cookie-based media network business.

Trust 105

Trust Cross-sell Networking Technology 105

Martech

NOVEMBER 8, 2024

Are you seeing many accounts go through the disqualification process? A few other tactics to better understand your audience include: LinkedIn groups: There’s a LinkedIn group for whatever you’re selling. This can offer valuable insights into their priorities for you to cross-reference. Processing.

B2B 130

B2B Objectives and Key Results Cross-sell B2C 130

Salesforce

APRIL 29, 2022

Older technology systems lack flexibility and can’t deliver the utility customer satisfaction level critical in today’s competitive market. Digitization (upgrading technology) may seem daunting, but the following steps can start you down the right path. Foster a collaborative mindset.

Technology 98

Technology Technology Customers Cross-sell 98

Martech

MARCH 14, 2025

Your deep understanding of customer behavior, cross-functional perspective and ability to demonstrate tangible business impact make you a key player in this effort. Processing. While this process may seem straightforward, it is complex especially when multiple silos exist. Email: Business email address Sign me up!

Customers 106

Customers Cross-sell E-commerce X-functional 106

Martech

SEPTEMBER 16, 2024

Think of it as the core of your marketing strategy, where all tools and processes support your business goals. Sales and support Role: Streamline the customer acquisition process while providing exceptional post-sale support. Increase cross-sell and upsell revenue by 25%. Processing.

Go To Market 70

Go To Market Objectives and Key Results A/B testing Territory 70

Martech

DECEMBER 26, 2024

Expect more sophisticated in-store media networks that allow for cross-channel campaigns, with personalized offers appearing on digital screens as a customer walks through a store, said Megan Harbold, VP strategy and growth for omnichannel marketing platform Skai. Processing. These experiences will be powered by AI.

Customers 128

Customers Government Healthcare Hospitality 128

Veloxy

JUNE 21, 2022

Before the pandemic, Salesforce found that most customers were demanding a team selling approach to satisfying their needs. Fast forward to today’s post-pandemic business world, and our research shows that sales teams are starting to put the customer experience first—and team (or collaborative) selling is an integral part of that sales plan.

Sell 189

Sell Inside sales Sports Cross-sell 189

Veloxy

MARCH 23, 2023

We’re living in an era where sales has the richest technology stack and set of professional capabilities than ever before. This includes the number of salespeople on your team, the tools and technology they have access to, and the support they receive from other departments such as marketing or customer service.

Quota 246

Quota Profit margin Non-Profits Teamwork 246

Martech

FEBRUARY 18, 2025

With data collection at an all-time high, some marketers cross the line, using personal details (e.g., ” That’s marketing that delivers fresh, unique experiences without crossing privacy boundaries. Using technology and AI, brands can boost productivity, improve collaboration and break down internal barriers.

Trust 85

Trust Cross-sell Non-Profits Drivers/motivators 85

RingDNA

MARCH 31, 2025

To stay ahead, sales ops leaders must embrace new technology, rethink traditional processes, and focus on data quality, automation, and cross-team alignment. We’re seeing it analyze rep performance, identify top sales behaviors, and streamline the onboarding process. Sales operations managers need to be fairly technical.

Government 62

Government Cross-sell Objectives and Key Results CRM 62

Salesforce

JULY 13, 2021

Here are five steps to ensure that your customer service process automation is primed for success: 1. Test the workflow with a small cross-section of people who are typical contributors to the service process. Include employees who have been using the original process for a long time, as well as a few new to their roles.

Service 97

Service Process Customers Cross-sell 97

Martech

JUNE 8, 2023

Artificial intelligence (AI) is sprouting everywhere in marketing technology. Also, Salesforce Marketing Cloud Personalization customers can use these assistants to deliver offers, product recommendations, and upsell or cross-sell campaigns in a human-like personalized two-way communication platform. In your inbox.

Technology 87

Technology Technology Cross-sell Campaign 87

Salesforce

SEPTEMBER 10, 2024

You’ve upgraded technology, upskilled your agents, and invested in 24/7 self-service options. With AI and data analytics, agents can enhance customer satisfaction while contributing to sales through personalized recommendations, upselling, and cross-selling. Then agents can focus on more high-value interactions.

Service 69

Service Customers Cross-sell Contact 69

Partners in Excellence

MARCH 15, 2022

Most of our “sales processes” are failing us. Second, we have outdated views of the sales process. Despite knowing the customer buying process is very squishy and wandering, we design our processes to be relatively rigid, rigid to the point of being highly scripted. This post isn’t for those people.

Process 87

Process Cross-sell Sales Sell 87

Veloxy

MAY 3, 2022

Process Street. Sales Resources : Sales Calculators Sales Checklists Sales KPI Dashboard Sales Technology Landscape Continuous Learning for Salespeople. Veloxy is a Salesforce AppExchange mobile app that helps automate, streamline, and accelerate the sales process. Process Street's Sales Process Checklists.

Sell 182

Sell Cold Call Tradeshows Cross-sell 182

Martech

APRIL 22, 2025

Why ABM strategies are entering a new era The past decade solidified ABM as a mission-critical component of B2B marketing, but as customer behaviors, technology and markets evolve, so must strategies. Processing. Cross-department collaboration ensures that sales and marketing work toward the same targets. See terms.

Cross-sell 98

Cross-sell Government B2B Pipeline 98

Heinz Marketing

MAY 20, 2024

Imagine how your customer feels if they encounter inconsistent messaging, a clunky onboarding process, or a lack of post-purchase support. The ideal outcome extends into the advocacy stage, where satisfied customers become brand champions, spreading positive word-of-mouth and potentially leading to upsell or cross-sell opportunities.

B2B 127

B2B Cross-sell Customers GTM 127

PandaDoc

OCTOBER 15, 2024

As businesses and competition grows, more companies are turning to deal desk software to organize their processes and close more deals. These are primarily used in B2B and SaaS companies to help manage complex sales processes, papers, and status updates. It doesn’t need to be more complicated by a lack of organization and process.

Legal 52

Legal Contract Cross-sell Finance 52

Partners in Excellence

APRIL 5, 2024

For the past month, I’ve been publishing stories on “Why I’m So Interested In Selling.” Some have had long careers in selling, some are relatively new. They come from all over the world, they represent B2B, technology , basic materials, SaaS, industrial products, professional services, B2B2C and B2C.

Sell 144

Sell Cross-sell Drivers/motivators Education 144

Veloxy

OCTOBER 29, 2021

This turns a sales rep who spends too much time on non-selling activity into a trusted advisor that spends the majority of their time on customer engagement. Salesforce’s state of sales report shows that sales leaders expect their AI adoption to grow faster than any other sales related technology. How is AI Changing Sales?

Sales 223

Sales Non-Profits CRM Pipeline 223