How the Google leak confirms the significance of author and publisher entities in SEO
Search Engine Land
JUNE 6, 2024
Since 2015, I have optimized thousands of website entities, website owner entities and author entities to create Knowledge Panels and optimize brand SERPs (the search results for a brand name search). Confidence is key. A presence in the top and middle of the funnel results. Proto-measurements in search and assistive AI results.
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