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Search Engine Land Awards 2022: Complete finalists list

Search Engine Land

NP Digital leads the way in the 2022 Search Engine Land Awards – the U.S. Meanwhile, 10 agencies are Search Engine Land Awards finalists two times (AEK Media, Amsive Digital, DAC, GA Agency, Megantic, Milestone Marketing, SEMbyotic, Thrive Digital, VMLY&R, Wpromote). Meet Search Engine Land 2022 award winners at SMX Next.

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How Google Business Profile pre-defined services can impact local SEO

Search Engine Land

Google Business Profile (GBP) services might have more to do with local rankings than previously thought, according to recent tests from Sterling Sky (Disclosure: I work at Sterling Sky) and Whitespark. Specifically, adding pre-defined services in GBP seemingly impacts local search rankings. Since when did GBP services matter?

Service 101
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Navigating the Car Buying Maze: Pro Tips for a Stress-Free Experience

Sales Pop!

Do you prefer electric or hybrid vehicles or traditional petrol or diesel engines? For instance, the electric car market is booming. Carefully review all the documents related to the purchase, including the sales contract, financing agreement (if applicable), and any additional warranties or service contracts.

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How to use Google Trends to analyze your competitors’ brand engagement

Search Engine Land

After reading an article about a product or idea, many people use a search engine to find deeper details about the topic or its elements. With “lectric,” Ahrefs returned a lot of mentions for “electric,” which was not a relevant brand mention. The greater societal trends can have a big impact on demand for certain products or services.

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Utility Customers Are Generating Their Own Power — Embrace the New Opportunities

Salesforce

As more consumers start generating and storing their own electricity, they are creating a new energy economy with benefits and opportunities for electric utilities. Newly empowered in every sense of the word, prosumers now influence the design and creation of new utility services and products.

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There’s Another Process Besides the Sales & Buyer Processes

Adaptive Business Services

I spent the bulk of my latter career in the electric sign industry. The electric sign industry is custom manufacturing combined with multiple levels of approvals including municipal permits. It often entails coordinating with a variety of other trades ranging from architects and engineers to general and specialty contractors.

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“What We Sell Is Different Than What We Install”

Partners in Excellence

” It’s a simple notion that is important for every sales person today–whether you sell cars, complex computer systems, complex services. We also provided a lot of services (for a fee) that got those boxes to do something other than consume a lot of electricity. We installed those boxes and software.

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