Search Engine Land

OCTOBER 17, 2023

Search engine ranking for keywords. Reverse-engineering a competitor’s FAQs This lets you see potential important topics to address with your brand’s differentiators in mind To do this, go to Ahrefs’ Site Explorer , drop in a competitor domain, and then go to the Organic Keywords report. Paid traffic. Trends over time.

Angle 122

Angle Strategize Strategic planning Territory 122

Search Engine Land

OCTOBER 4, 2022

Over 80% of searches worldwide occur on Google based on the latest search engine market share data. The following are just a few examples of the variable nature of users’ search engine consideration sets, and the platforms that should be on every search marketer’s radar. Traditional search engines.

Objectives and Key Results 112

Objectives and Key Results Retail Engineering Launch 112

Search Engine Land

MARCH 20, 2023

Survey finds Google Home users do more, have ‘far higher’ satisfaction than Alexa owners 2019: Alexa devices dominated, but higher Google Home NPS scores suggested it would have better word of mouth and could gain market share. based search engine home pages but never as the default at Google.com.

CTR 93

CTR Drivers/motivators Territory Finance 93

PandaDoc

APRIL 25, 2023

Realistic objectives Your sales plan should clearly outline your chosen sales objectives and targets that you want to achieve — such as revenue targets, market share goals, or customer acquisition targets. You can also use a combined sales and marketing plan template for a unified approach.

Territory 52

Territory Objectives and Key Results Teamwork Customer Relationship Management 52

Search Engine Land

DECEMBER 13, 2022

Aside from search traffic, keyword difficulty is an important indicator since it specifies how competitive your keywords can be in various languages, regions and language fusions. You can also refer to Newspaper Map , an interactive map that shows you online outlets available in every region you could imagine in the world. Scalability.

Territory 99

Territory Networking Campaign Launch 99

Search Engine Land

MARCH 15, 2023

Bing’s coronavirus tracker filters data, news and video by region 2020: ‘Coronavirus’ results pages became ad-free resource hubs on Bing, Google and other search engines. Transcript: Google & Bing On Whitelists & Exception Lists 2011: Google’s Matt Cutts and Bing’s Sasi Parthasarathy spoke about whether they had whitelists.

Launch 93

Launch Engineering Gaming Territory 93

Search Engine Land

JULY 31, 2023

An HVAC company, hardware store, or real estate agent may not have the time, budget or capacity to roll out an exhaustive content marketing program that a B2B SaaS startup would implement to gain market share. Perhaps you have pivoted from a small operation to a larger regional presence.

Trust 89

Trust Territory Manufacturing Price 89

ConversionXL

SEPTEMBER 20, 2018

What is a sales-led go-to-market strategy? A sales-led go-to-market strategy is a growth engine that leverages a sales team to reach their target customers. If you currently use a sales-led GtM, a competitor with a more efficient customer acquisition model can deliver a more affordable price tag and steal your market share.

Go To Market 289

Go To Market GTM Profit margin Education 289

Search Engine Land

OCTOBER 10, 2023

that have gradually contributed to addressing diverse needs: Search engines : “I want to know” searches. Market share – splitting by digital and non-digital. Geographic area Analyzes the geographic location from which users perform searches, useful for adapting search strategies to different regions.

Objectives and Key Results 108

Objectives and Key Results X-functional Intrinsic Construction 108

Search Engine Land

FEBRUARY 12, 2023

Spotted: Links to competing shopping engines in UK Google Shopping results 2018: The new “inclusive” look was in response to the European Commission’s antitrust ruling against Google. Opinions expressed in these articles are those of the author and not necessarily Search Engine Land. billion “core” searches.

Objectives and Key Results 90

Objectives and Key Results Launch Engineering Commission 90

Search Engine Land

JANUARY 3, 2023

2021: Google launched Question Hub in regions where the company found it did not have enough content in its search index to answer searchers’ questions. (On Google buys expert community and ‘answer engine’ Superpod for $60 million. Blekko Launches New Tablet Search Engine “izik”. Google launches Question Hub for U.S.

Launch 92

Launch Engineering Drivers/motivators Territory 92

Spiro Technologies

MARCH 29, 2024

How do you measure market share? In all seriousness, we have a really good team of Master’s degree civil engineers, so it wasn’t like a cowboy approach. But what we’ve learned is that if we don’t do the second thing well, which is grow our market share, it makes it really hard to set up the next new customer.

Manufacturing 45

Manufacturing Up-sell Healthcare Territory 45

Highspot

FEBRUARY 14, 2024

Marketing Goals and Objectives Clearly defined SMART goals for the marketing efforts. Specific objectives, such as brand awareness, lead generation, customer acquisition, or market share. Sales Objectives Clearly defined and measurable sales goals, such as revenue targets, market share, or customer acquisition metrics.

Objectives and Key Results 52

Objectives and Key Results Cross-sell Click Through Rate Lead generation 52

Highspot

FEBRUARY 14, 2024

Marketing Goals and Objectives Clearly defined SMART goals for the marketing efforts. Specific objectives, such as brand awareness, lead generation, customer acquisition, or market share. Sales Objectives Clearly defined and measurable sales goals, such as revenue targets, market share, or customer acquisition metrics.

Objectives and Key Results 52

Objectives and Key Results Cross-sell Click Through Rate Lead generation 52

Martech

SEPTEMBER 26, 2022

Regions outside North America, including LATAM and elsewhere, are just starting their digital transformation. Generating demand with fintech digital marketing. The entire point of fintech marketing is to build demand and increase market share. To do this, you need to identify your fintech market opportunity.

E-commerce 103

E-commerce B2C Finance Referrals 103

Hubspot

NOVEMBER 2, 2018

There's been some speculation that Amazon might be creeping into Google's (search) territory. Amazon has showed some promise of potentially overtaking Google's paid ads business, and its market share of product searches (54%) outnumbers that of Google's (46%). The Info-Seeking Market Share.

Territory 78

Territory Manufacturing Niche Market share 78

Hubspot

MAY 7, 2019

In many ways, marketing is a game of trend watching. The marketer who’s best at spotting and using trends earns their business market share, brand recognition, and ultimately, revenue. Well, since they own about 92% of the global search engine market, the answer to both of these questions is, “Google.”.

Click Through Rate 100

Click Through Rate Territory Networking Engineering 100

PandaDoc

SEPTEMBER 19, 2023

Evaluate the competitive landscape Assess the competition within each vertical market you are considering. Evaluate the number and strength of competitors, their offerings, market share, and the level of saturation. Share industry news, useful tips, success stories, and updates about your products or services.

Niche 52

Niche Cross-sell Price Referrals 52

Hubspot

NOVEMBER 10, 2015

Interestingly, while agencies and vendors agreed traditional paid channels are the most overrated, nonprofit marketers cited social media as the most overrated tactic. In Europe, the Middle East, and Africa (EMEA): Just over one-third of people (34%) cited traditional outbound marketing tactics as the most overrated marketing tactic.

Territory 76

Territory Follow-up Strategize Launch 76

Lead Fuze

JULY 5, 2023

Understanding how to motivate your sales team is crucial for any business aiming to increase market share and achieve its sales goals. What gets one person’s engine revving might leave another scratching their head. It keeps them on track and motivated to conquer new sales territories.

Drivers/motivators 52

Drivers/motivators Technique Teamwork Commission 52

Sales Hacker

JULY 24, 2018

So coming off of a really great year, I received a double promotion to a regional manager level. That person is often a product-oriented person or an engineer or something like that. But there’s this whole other commercial aspect that is heavily dependent on a go-to-market strategy that’s executed through market cap.

Negotiate 41

Negotiate Strategize Sales Pipeline 41

Score More Sales

DECEMBER 22, 2011

Others have them because of a specific challenge they are facing: Our Company Has Lost Market Share – A competitor (or competitors) is/are swallowing up our clients (in this scenario competitors are known and it is a fairly clear situation). For now, though, let’s assume you are doing this and have an amazing team.

B2B 62

B2B Process CRM Consult 62

Heinz Marketing

AUGUST 28, 2023

Consider your strategy as the map to navigate uncharted or challenging territory. Market Share and Positioning: Research their market share, position, and reputation within the industry. Are they market leaders, challengers, or niche players? Target Audience : Determine who their primary target audience is.

B2B 86

B2B Objectives and Key Results Click Through Rate Strategize 86

Heinz Marketing

JULY 20, 2020

So, I don’t think you need a separate team, because everybody might go into a territory and say, “This morning, I’ve got a product that’s got 8% market share. Creating a revenue growth engine is no small task, nor is it one that can be done overnight. We’ll be back, Sales Pipeline Radio.

Pipeline 101

Pipeline Sales Up-sell Conversion 101

SaaStr

SEPTEMBER 13, 2020

Still has some market share to go, but is providing a fantastic offering that many of you benefit from. They’ve got some incredible initiatives, particularly in the engineering and coding org about how to make diversity and inclusion a strategic advantage for them. It is staggering. Henry Schuck: Yeah, totally.

Non-Profits 61

Non-Profits Strategize Trust Growth 61

SaaStr

JULY 29, 2022

In other words, is it make sense to just try to grab market share and go free and then try to cash in revenue later? Like, you can’t make up for the thousands and thousands of engineering hours that have gone into all these SaaS leaders. We’re pre-seed, so pretty early on, just cracking into the 5k MRR territory.

Price 82

Price Product Start-ups Niche 82

The Lost Book of Sales

JULY 12, 2021

That is, if I sell an oscilloscope for monitoring heartbeats to a doctor in Boston and the identical product for the same purpose to a doctor in Zaire, and these two doctors have no reasonable basis for communicating with each other, then I am dealing in two different markets. A product with an uncertain position is very difficult to buy.

Cross-sell 52

Cross-sell Niche Objectives and Key Results Price 52

Hubspot

APRIL 25, 2018

In certain regions, a membership also includes free two-hour delivery of certain items through a service called Prime Now. About 40% of those new hires were the result of Google's acquisition of an engineering team from HTC to work on the company's Android One line. Google's parent company, Alphabet Inc.

Territory 74

Territory Manufacturing Sports Retail 74