Salesforce

JULY 18, 2024

Three reasons Einstein 1 is a game-changer for your SMB: 1. The Latest SMB AI Resources Get the SMB Trends Report For the Latest Data Keep Reading: Maximize Your CRM Productivity E-Book Download The Free Guide to AI for Small Businesses How Small Business Leaders Are Strategizing with AI, Data, and CRM 2. The results? Back to top.)

Gaming 52

Gaming E-commerce CRM Customer Relationship Management 52

Search Engine Land

JULY 16, 2024

Provide strategies for reassessing digital businesses in the AI era to achieve long-term sustainable growth through ethical AI practices. So much regurgitated material has been created to game the search algorithm that Google had to launch the core and spam updates to clean the web of useless information.

Click Through Rate 110

Click Through Rate User Experience Promote Technology 110

Veloxy

OCTOBER 22, 2024

At Veloxy, we believe AI is the game-changer every sales leader needs. Data-Driven Precision to the Sales Process AI completely changes the game. AI algorithms predict: Which leads are the hottest What they’re looking for The best way to approach them No more guessing games or following cold trails.

Prospecting 130

Prospecting Technique Pipeline Sales 130

Martech

JULY 16, 2024

Beyond simply rewarding returning customers, a strategically designed loyalty program can unlock multiple revenue streams that greatly benefit your brand. A well-designed and carefully calculated loyalty program can be a game changer for brands looking to maximize their return on investment through customer engagement.

Cross-sell 112

Cross-sell Drivers/motivators Strategize Promote 112

Veloxy

JANUARY 7, 2025

Overcoming Objections: A game plan for addressing concerns. These technologies enable your sales reps to spend more time on strategic initiatives. Deliver strategic, actionable information enabling decision-makers. Engagement: Relationship building and trust establishment. Qualification: Evaluating a leads needs and fit.

Objectives and Key Results 130

Objectives and Key Results Negotiate CRM Sales 130

Martech

JULY 19, 2024

B2B success: Dig deep, cultivate growth, reap rewards Forget overnight success stories. Embrace the long-term game. Speak your mind strategically; don’t shy away from challenging the status quo. It’s been a period of consistent writing, exploring and experiencing slow but steady practical growth.

Trust 117

Trust B2B Technique Represent 117

Martech

AUGUST 14, 2024

This can be a game-changer for your organization. Annual Strategic Alignment : At the start of each fiscal year: a) Align your martech capabilities with business, marketing, customer experience, and technology goals; b) Forecast technology needs based on growth projections; and c) Plan major upgrades, migrations or eliminations 7.

Negotiate 117

Negotiate Objectives and Key Results Technology Technology 117

Martech

FEBRUARY 3, 2025

A brief history of Super Bowl advertising Super Bowl advertising has evolved significantly since the first game in 1967. Dig deeper: 5 Super Bowl LVIII (2024) takeaways for marketers Super Bowl viewership growth Super Bowl viewership has also seen significant growth. million in 2005. Want to ask your own question of MarTechBot?

Entertainment 117

Entertainment Price Gaming Campaign 117

SaaStr

DECEMBER 4, 2024

Pricing is more than just a number on a contract — when used thoughtfully, it can become a strategic tool for your SaaS product that can drive product adoption, customer satisfaction, and business growth. For example, if you’re trying to drive user growth, you want the least amount of pricing friction.

Price 111

Price Growth Objectives and Key Results Cross-sell 111

Martech

MAY 27, 2025

Used strategically, CTV can support and amplify your performance marketing efforts. You should consider CTV if its getting harder for you to find growth within your target acquisition goals (in other words, if your CPA keeps rising or wont improve, no matter how much you optimize your creative, bidding, etc.).

Growth 92

Growth Drivers/motivators Campaign CRM 92

Sales Hacker

FEBRUARY 7, 2025

In this article we dive into a playbook for pricing across different stages of company growth, inspired by Geoffrey Moore’s Crossing the Chasm. Each growth stage demands its own pricing approach, and getting it right can mean the difference between stagnation and explosive growth.

Price 106

Price E-commerce Cross-sell Profit margin 106

ClickFunnels

MAY 8, 2025

It’s not just a buzzword; it’s a game-changer for online retailers who want to increase sales and build a base of repeat buyers. Boosts Conversions By strategically leading customers through a series of steps, you can increase their chances of purchasing. Just real growth. This helps you know where to focus your attention.

E-commerce 130

E-commerce Strategize Retail Trust 130

Martech

DECEMBER 9, 2024

Hopefully, you have moved away from the quantity game of reach to the quality game of resonance. Enabling marketing teams with AI opportunities Consider how AI creates opportunities for your teams development, skills growth, and satisfaction. Sadly, there is too much generic, bland content. Reduced costs (e.g.,

A/B testing 120

A/B testing Gaming Drivers/motivators Technology 120

SaaStr

JANUARY 7, 2025

Have open conversations with your CEO about the companys growth trajectory and how your role might evolve. Prepare your presentations with this in mind, balancing metrics with high-level strategic insights. Never play the blame game As a revenue leader, its crucial we take accountability for sales performance.

Strategize 107

Strategize Networking Trust Presentation 107

Martech

DECEMBER 4, 2024

From AI-powered analytics to the latest customer data platforms (CDPs) and composable digital experience platforms (DXPs), there’s always something newer, flashier and supposedly game-changing on the market. Missed ROI opportunities: Without clear KPIs, it’s impossible to measure whether a tool drives growth, engagement or efficiency.

Objectives and Key Results 128

Objectives and Key Results Technology Technology High impact 128

SaaStr

JUNE 22, 2025

SaaS Capital just dropped their 14th annual survey analyzing growth rates across 1,000+ private B2B SaaS companies. After diving deep into their findings, here are the 5 game-changing insights every B2B founder and executive needs to understand right now. The takeaway: Stop chasing the unsustainable growth rates of 2021-2022.

B2B 85

B2B Cross-sell Growth Up-sell 85

Partners in Excellence

DECEMBER 2, 2024

Here are some things I look for: Open, growth oriented mindsets: Leaders who have their “playbook,” implemented in every role they take are limited in their ability to maximize the performance of their teams. The ability to innovate, adapt, change is critical to the growth of any organization. They are continuous learners.

High impact 127

High impact Quota Drivers/motivators Growth 127

SaaStr

MAY 23, 2025

And more importantly, revenue and user growth that is accelerating at scale. Gaming companies, productivity apps, health & fitnessevery category was going subscription-first. Developer Experience Wins: When developers love using your product, word-of-mouth becomes your primary growth engine.

Launch 109

Launch Represent Niche B2B 109

Smarter With Gartner

JULY 8, 2021

Gartner segments key trends and disruptions into seven major categories, so you can begin to build strategic assumptions most relevant for your strategic plans. Ignoring or devaluing non-technology trends will only result in gaps in the strategic planning process because your inputs are incomplete. Gartner strategic assumption.

Drivers/motivators 116

Drivers/motivators Strategize Strategic planning Government 116

Sales Hacker

NOVEMBER 26, 2019

Break Through Mediocrity: Changing the Game for Long-Term Success. Sales Consulting & Strategic Selling Programs. Carole Mahoney – Founder, Chief Sales Growth Unbound Growth. Sales is more than just a numbers game — it’s a mental game. Don’t miss this talk, and stay ahead of the game.

Gaming 127

Gaming Objectives and Key Results Sales Up-sell 127

Martech

DECEMBER 12, 2024

2025 is not the year for bold leaps into expensive platforms but a time for strategic caution. Here’s how to make 2025 the year of smart, strategic martech decisions. Why conservative budgeting makes sense for martech in 2025 Is your technology budget frozen or reduced for next year? It will be necessary to do the following.

Government 114

Government Technology Technology B2C 114

SaaStr

JUNE 24, 2025

ICONIQ’s latest report, surveying 205 GTM executives in April 2025 , reveals a market splitting in two: AI-forward companies pulling dramatically ahead while traditional SaaS companies struggle with flat growth, longer sales cycles, and declining conversion rates. The message is clear: The Age of AI isn’t coming—it’s here.

GTM 71

GTM B2B SQL Quota 71

Heinz Marketing

OCTOBER 17, 2023

Skill Enhancement : Coaches can help you develop essential leadership and strategic skills. They can provide constructive feedback, identify areas for improvement, and support your professional growth. The decision to hire a business coach could be a game-changer in your career, helping you stay competitive and achieve your goals.

Gaming 121

Gaming B2B Construction Networking 121

Sales Hacker

MARCH 8, 2024

GTMnow is the media extension of GTMfund – sharing insight on go-to-market from working with hundreds of portfolio companies backed by over 350+ of the best in the game executive operators who have been there, done that at the world’s fastest growing SaaS companies. The smartest companies are embracing Ecosystem-Led Growth, or ELG.

GTM 119

GTM Growth Referrals Cross-sell 119

Partners in Excellence

MAY 24, 2022

People “game” the system. The gaming process is the natural reaction of people to respond these rules, even if they, wittingly or unwittingly, drive behaviors counter to what management is trying to achieve. We typically see “gaming” of processes when management puts “rules” in place.

Gaming 102

Gaming Pipeline Quota Closing 102

Salesforce

AUGUST 15, 2024

This provides a single source of truth for your business and allows for more strategic decision-making and personalized engagement. The reports generated from analytics are used by organizations to understand performance, optimize processes, and guide strategic planning. CRMs offer a comprehensive view of customer data. Back to top.)

Product 89

Product E-commerce CRM A/B testing 89

Search Engine Land

JULY 16, 2024

Beyond simply rewarding returning customers, a strategically designed loyalty program can unlock multiple revenue streams that greatly benefit your brand. A well-designed and carefully calculated loyalty program can be a game changer for brands looking to maximize their return on investment through customer engagement.

Cross-sell 72

Cross-sell Drivers/motivators Strategize Promote 72

Martech

FEBRUARY 3, 2025

And every month, another vendor pitches you the next game-changing solution to a problem you’re not sure you have. What started as 150 martech solutions in 2011 has exploded into a 9,304% growth over 13 years, with a relentless 41.8% compound annual growth rate. This strategic foresight can spark transformation.

Finance 110

Finance Technology Technology Drivers/motivators 110

SaaStr

MARCH 5, 2025

In our most recent episode of CRO Confidential , hosted by Sam Blond , Graham Moreno , VP of Worldwide Sales at Codium, shared invaluable insights on what drove this growth, the challenges they faced, and how other SaaS companies can replicate this success. Key Growth Drivers 1. The real impact?

Territory 71

Territory Drivers/motivators Quota Pipeline 71

Sales Hacker

AUGUST 4, 2022

I’m going to share my two biggest secrets for doing just that: listening and strategic gifting. Sales: It’s not just a numbers game. Sales is a numbers game,” is probably one of the most common phrases uttered by grizzled sales veterans. Through strategic gifting, you are practicing how to actually get to know your prospects.

Strategize 103

Strategize Sports Quota Gaming 103

Martech

JULY 26, 2024

Paid search specialist Sarah Stemen said the delay in phasing out third-party cookies by Google is probably strategic: “As the dominant browser owner, Google is under scrutiny for antitrust behaviors. Mixed feelings/need for adaptation John Gbemileke Adeoti , growth marketing lead, Expedier, said the news was both annoying and a relief.

Non-Profits 130

Non-Profits Drivers/motivators Strategize Launch 130

Martech

JUNE 25, 2025

They combine both strengths to build a unified strategy that drives sustainable growth. Together, they create a powerhouse for growth. Aligning these strategies is a game-changer. It’s all about balance — understanding both sides of the equation ensures you stay on top of your game. Demand generation drives action.

Teamwork 71

Teamwork Campaign B2B Education 71

Sales Hacker

JANUARY 19, 2024

The noisier it gets, the more challenging organic growth becomes. There are tons of ‘hacks’ you can do for social growth, but we always look longterm. Play longterm games with longterm people”. 3 Things from Sam’s Playbook for LinkedIn Growth Sam McKenna , Founder at #samsales shares 3 aspects of her playbook 1.

Growth 119

Growth GTM CRM Launch 119

SaaStr

AUGUST 8, 2023

Instead, due to a decade-long exodus from Wall Street, the strategic CFO has burst onto the tech scene. I think what we’re seeing in all of our portfolio companies and tech at large is that finance is increasingly seen as strategic, and they now have a seat at the table when it comes to making major decisions at the company.”

Finance 95

Finance Strategize A/B testing Growth 95

SaaStr

MAY 27, 2025

Growth rates normalized. While consumer apps chase viral growth, enterprise infrastructure compounds quietly. AI Creates New Strategic Value Informatica wasn’t just acquired for their current business – they were acquired for their role in making AI workable at enterprise scale. Market multiples compressed.

Government 59

Government Strategize Price Growth 59

Salesforce

JANUARY 17, 2025

Every day, commerce leaders set strategies that drive growth across channels based on the demands of their target customers, what competitors are doing, and the general state of the market. Customer satisfaction is the name of the game and can result in reliable repeat business. What if it were easier to keep this equilibrium?

Growth 52

Growth High impact Repeat business Promote 52

Heinz Marketing

MAY 24, 2023

By Payal Parikh , VP of Client Services at Heinz Marketing When the economy slumps, businesses have a tough time keeping up with growth and making profits. In this blog post, we’ll explore why customer-led growth is a game-changer for businesses in a downturn economy. So how can marketing help with customer-led growth?

Growth 111

Growth Customers Referrals Niche 111