SaaStr

JULY 1, 2025

The latest AI B2B to go through hyper-growth. Insights from Jasper Carmichael-Jack, CEO of Artisan at 2025 SaaStr AI Summit About Artisan: AI-powered sales platform building the end-to-end solution —from marketing personalization to AE automation across the entire revenue cycle. They’ve rocketed to $6m ARR in just a few months.

Territory 86

Territory CRM Negotiate Relationship building 86

Veloxy

DECEMBER 9, 2024

It should be a strategic asset directly tied to your business objectives. Integrate key performance indicators that align with your company’s growth targets so your team sees how their everyday activities contribute to the larger mission. Use automation to assign leads based on criteria like territory or deal size.

Objectives and Key Results 130

Objectives and Key Results Negotiate Outside Sales Follow-up 130

Search Engine Land

SEPTEMBER 10, 2024

This gives strategists the ability to actually strategize. Strategize proactively: Leverage AI-driven suggestions to optimize ad performance and boost conversions. Fueling the hyperlocal future The anticipated growth of new media channels offers forward-thinking advertisers a strategic edge.

Non-Profits 74

Non-Profits Real Estate Launch Campaign 74

Martech

SEPTEMBER 16, 2024

The answer is in understanding the unique challenges and opportunities each function faces and positioning martech as a strategic enabler. The role of a martech COE in driving strategic alignment Every organization is different. Sample goals: Host 10 regional events to generate new sales opportunities. Processing.

Go To Market 67

Go To Market Objectives and Key Results A/B testing Territory 67

SaaStr

MARCH 5, 2025

In our most recent episode of CRO Confidential , hosted by Sam Blond , Graham Moreno , VP of Worldwide Sales at Codium, shared invaluable insights on what drove this growth, the challenges they faced, and how other SaaS companies can replicate this success. Key Growth Drivers 1. Here are a few key areas Codium continues to optimize: 1.

Territory 73

Territory Drivers/motivators Quota Pipeline 73

Hubspot

OCTOBER 16, 2024

Scaling Sales Efforts If your business is experiencing rapid growth or you’re seeking ways to increase your sales volume, outsourced cold calling will absolutely help you scale your efforts without overwhelming your internal sales team. Check out the list of sales scenarios that warrant leaning on outsourced cold calling support: 1.

Cold Call 73

Cold Call Sales Price Campaign 73

SaaStr

JULY 5, 2025

at IPO 1,432+ customers paying average of $1.75M annually 7,291 employees – from 650 at IPO 20%+ growth at massive scale, highly profitable Dominant market position : 80%+ market share in life sciences CRM This represents a 29.8% ” This contrarian nature became Veeva’s strategic advantage. net income, 111.5%

E-commerce 95

E-commerce Price Pharmaceutical CRM 95

SaaStr

JUNE 26, 2025

But here’s what’s fascinating: this same deflection model is now making its first moves into sales territory. Duolingo didn’t gradually increase from 10% to 80% – they saw explosive growth once the AI agents demonstrated consistent performance. The AI Account Executive Emerges. The Goal Again?

Territory 107

Territory Sales Negotiate Price 107

Sales Hacker

MARCH 21, 2025

GTMnow shares insight around the go-to-market strategies responsible for explosive company growth. Every great Product-Led Growth (PLG) company eventually faces a crossroads: When and how to introduce a Sales-Led Growth (SLG) motion. Many make this shift reactively rather than strategically.

Growth 77

Growth GTM Product Government 77

Salesforce

NOVEMBER 15, 2024

Despite these hurdles, SDRs are a driving force behind sales growth and revenue generation. Instead, it’s a basic requirement for teams and organizations that seek rapid, sustainable growth. Here’s why: Potential for growth: Highly motivated SDRs actively seek organizations that offer opportunities for career advancement.

Tradeshows 52

Tradeshows Drivers/motivators Territory Negotiate 52

Hubspot

MARCH 13, 2025

Data-driven forecasting is key to setting realistic revenue goals, drawing from your companys historical performance data and also identifying areas for growth within the market. Among the factors to consider for annual goals are team capacity to hit targets, lead generation requirements, territory capacity, and market dynamics.

Meeting 66

Meeting Pipeline Quota Sales 66

Hubspot

JUNE 16, 2025

Instead of generic inquiries, dig into specifics that showcase your strategic mindset like: What does your top performer do differently than everyone else? How is the sales team structured, and how does that impact territory management? Questions about team performance signal you're focused on success, not just landing the job.

Objectives and Key Results 50

Objectives and Key Results Pitch Sales Follow-up 50

Highspot

JANUARY 23, 2025

These challenges compound when teams are spread across different regions and may only meet in person once or twice a year. Strategic thinking helps sales reps tailor pitches that address complex buyer needs. Growth Mindset Reps with a growth mindset embrace feedback and view challenges as learning opportunities.

Objectives and Key Results 52

Objectives and Key Results Negotiate Cross-sell Technique 52

Highspot

JULY 7, 2025

Key Takeaways Executing 1:1 and 1:few account-based selling strategies geared toward high-value target accounts is how leading enterprise sales teams drive sustainable revenue growth. A modern account-based sales strategy isn’t just about targeting the right accounts.

Sell 52

Sell GTM Objectives and Key Results Cross-sell 52

Hubspot

JANUARY 14, 2025

Theyre someone who takes initiative, inspires their fellow salespeople, and drives revenue growth through an innovative approach to prospecting and selling. When it comes to B2B sales, relationships, strategic alignment, and trust determine the success of everything, from initial prospecting to long-term client retention. I know this.

Negotiate 78

Negotiate Cross-sell Drivers/motivators B2B 78

Martech

JULY 17, 2025

This connector lets you ask complex questions and get strategic insights in plain language. How it helps you Manually tracking tax rates across regions is time consuming and risky. and Canada who want to automate back-office tasks and focus on growth. It’s a major time-saver for teams selling in the U.S. Product line.

CRM 75

CRM Territory Campaign Contact 75

Salesforce

JULY 25, 2025

From startups to industry giants, every small or medium-sized business (SMB) goes through key growth stages. Finding solutions that fit your stage can make all the difference to your business growth. Let’s explore each growth phase and discover how to set yourself up for success, no matter where you are on your journey.

Growth 52

Growth CRM Profit margin Legal 52

Salesforce

JULY 24, 2025

But I wanted to sell something that challenged my mind, involved consultation of multiple strategic decision-makers, and had a measurable business impact on customers. The tech industry is everything I wanted: fast-paced, complex, and strategic. It taught me consistency, strategic focus, and pipeline ownership.

Cold Call 52

Cold Call Strategize Pipeline Represent 52

Hubspot

NOVEMBER 15, 2024

I needed expert advice to help me with this, so I connected with 23 professionals, including sales professionals, directors, and heads of growth and marketing, to hear how AI is revolutionizing demand and sales forecasting. The best responses made it into this article. Pricing decisions. Market entries.

CRM 36

CRM Territory Launch Price 36

Martech

DECEMBER 2, 2024

Artificial intelligence (AI) is transforming industries, but its real impact comes from how companies use it in strategic partnerships. Co-innovation is a strategic necessity in today’s competitive landscape. As a result, Walmart is expanding the technology to all 42 regional distribution centers.

Healthcare 126

Healthcare Negotiate Strategic partnership Strategize 126

RingDNA

MARCH 18, 2025

This leads to stalled deals, missed quota, and slowed growth. Embracing the Future to Accelerate Growth Adjusting the way you coach for this new era of conversation intelligence, just might be one of the most impactful things you can do to help your reps succeed and your company grow.

Conversion 62

Conversion Objectives and Key Results Sales CRM 62

SaaStr

JULY 7, 2025

Documented Performance: 675% ROI on their total event investment $2.7M in influenced pipeline generated from SaaStr leads $400K investment including booth, travel, and staff costs Superior lead quality compared to other industry events “The concentration of qualified decision makers at SaaStr is unmatched. ROI, $47 cost per qualified lead (vs.

Pipeline 85

Pipeline CTR Contract Strategize 85

Hubspot

NOVEMBER 18, 2024

I needed expert advice to help me with this, so I connected with 23 professionals, including sales professionals, directors, and heads of growth and marketing, to hear how AI is revolutionizing demand and sales forecasting. The best responses made it into this article. Pricing decisions. Market entries.

CRM 36

CRM Territory Launch Price 36

Hubspot

NOVEMBER 19, 2024

If you can accurately spot trends in your industry, you can adapt your offering to improve customer satisfaction and drive business growth. However, trend analytics and forecasting can also be completed by sales and marketing teams, growth experts, and product development managers. Why Is Trend Forecasting Beneficial?

CRM 36

CRM Strategic planning Strategize Angle 36

Heinz Marketing

NOVEMBER 7, 2024

Here’s a strategic guide to building your 2025 ABM/ABX go-to-market approach that prioritizes alignment, personalization, and growth. Are there emerging verticals or regions that offer untapped potential? Reassess Your Ideal Customer Profile (ICP) and Target Accounts 2025 will be about precision, not scale.

Go To Market 105

Go To Market Negotiate High impact Territory 105

PandaDoc

JUNE 16, 2025

Drawbacks of OTE Even though OTE offers a number of strategic benefits, it also comes with a handful of challenges that need to be properly managed. This becomes especially problematic as teams grow and plans evolve across multiple roles, territories, or product lines. Your OTE plan is only as good as the quota that supports it.

Commission 52

Commission Quota Represent Sales 52

Hubspot

APRIL 9, 2025

Some started as lawyers, others as marketers or financial experts, but at some point, they found themselves making high-level decisions, driving business growth, and taking on more responsibility than ever before. Its the person thats leading the charge strategically. So, what does it actually take to succeed in this position?

Strategize 46

Strategize Legal Finance Growth 46

Martech

JULY 15, 2025

19% predict growth in roles where AI is deployed. AI will automate routine, repetitive tasks—freeing humans to focus on higher-order work: strategic thinking, insight generation, creative problem-solving. Regional mandates will add compliance complexity. Most importantly, businesses will start to see real value: Revenue growth.

Government 73

Government Launch Territory Campaign 73

Understanding the Sales Force

JANUARY 4, 2025

Strategic Account Plans Account Retention Average Gross Profit Average Account Value Lifetime Account Value There are more but you get the gist of it.

Quota 71

Quota Territory Pipeline Referrals 71

Highspot

JULY 9, 2025

Whether you sell machinery, building supplies, or vehicle parts, leveraging a unified, AI-powered enablement platform with rich analytics is invaluable, as it can lead to faster deal cycles, higher closed-won rates, and more predictable revenue growth. – Our content is tagged by persona, product, and region.

Manufacturing 40

Manufacturing GTM Objectives and Key Results Sales 40

SaaStr

MARCH 25, 2025

Toasts sales model relies heavily on field reps who own their territories and immerse themselves in the local restaurant ecosystem. This hands-on approach has been a key driver of Toasts growth, and its a lesson for any SaaS company targeting SMBs or other high-touch markets. At least do more of it.

Conversion 73

Conversion Territory Referrals Inside sales 73

SaaStr

MARCH 29, 2025

The best sales leaders aren’t naturally gifted closers – they’re strategic thinkers who: Analyze data effectively Demonstrate genuine empathy Communicate clearly Execute disciplined processes Myth: Sales Leaders Are Independent Operators Reality : Top sales leaders prioritize company success over personal glory.

Quota 57

Quota Finance Strategize Networking 57

SaaStr

JULY 23, 2025

Toast’s sales model relies heavily on field reps who own their territories and immerse themselves in the local restaurant ecosystem. This hands-on approach has been a key driver of Toast’s growth, and it’s a lesson for any SaaS company targeting SMBs or other high-touch markets. At least do more of it.

Conversion 73

Conversion Territory Referrals Inside sales 73

Hubspot

APRIL 23, 2025

Consider whether your ideal buyer is a strategic buyer (industry competitor, supplier, or partner) who wants to grow by acquisition or a financial buyer (private equity, individual investor). This should contain details on financials, market position, and growth potential. Will they keep your team employed after the sale?

Sell 48

Sell Legal Negotiate Non-Profits 48

SaaStr

MAY 24, 2025

Strategic Segmentation by Restaurant Density Rather than segmenting purely by revenue opportunity, Toast takes a unique approach by considering restaurant density. They assign territory reps to densely populated areas like New York City, while inside reps cover less densely populated areas.

Quota 58

Quota Territory Referrals Strategic partnership 58

SaaStr

JUNE 25, 2025

revenue multiple proves strong B2B companies with real growth (and it’s strong) can still command premium exits. NPS of 45 and 71% TPV growth per customer in their first 12 months. Most SaaS companies struggle with growth deceleration—Melio maintained momentum through revenue model innovation. to dominate US SMB payments.

Drivers/motivators 89

Drivers/motivators Territory Strategize Growth 89

SaaStr

JULY 16, 2025

” This clarity drove every strategic decision. Restructure marketing around what works : Raaz moved field marketing under sales leadership, recognizing that regional alignment matters more than organizational charts. ” Building the Growth Marketing Machine When it came to hiring, Raaz made an unconventional choice.

Product 97

Product Territory Growth Entertainment 97