12 Common Ways You Undermine Your Chances of Closing (& How to Avoid Them), According to The Virtual CRO's President
Hubspot
AUGUST 14, 2023
Value leaks undermine a buyer’s confidence in your solution, reducing your likelihood of closing — and even if you do win, you’ll have a harder time charging full price. For instance, let‘s say a salesperson is selling a product that isn’t backed by 24/7 support — and once upon a time, that factor held up a deal or two.
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