ClickFunnels

DECEMBER 13, 2021

There are three key lead generation skills that you need to master if you are serious about growing your online business: Copywriting. Want to take your business to the next level? A lead is a potential customer who has: Expressed an interest in your business. Here’s how it works: You create a lead magnet.

Lead generation 263

Lead generation Promote Contact Campaign 263

Veloxy

JUNE 17, 2021

We’ve all heard the saying over and over; time is money. Unfortunately, there isn’t really a method to calculate how resourceful we are with our time. Sure, you might have quotas and deadlines that show accomplishment, but what exactly is the rate of your efforts? What Can I Do To Make Money Faster?

Pipeline 306

Pipeline Non-Profits Sales Quota 306

Veloxy

JANUARY 19, 2022

Make a lasting and memorable first impression. In addition to being a great Nicolas Cage movie, those four words also demonstrate what your prospect will be if you don’t have the right first impression formula for cold calling. How much time are we spending on these tasks? Gone in sixty seconds.

Cold Call 358

Cold Call Territory Quota Up-sell 358

Cerebral Selling

SEPTEMBER 27, 2022

Despite dealing with economic and geopolitical curveballs for the past 2+ years, uncertainty in the market shows no signs of slowing down. This is leaving sales leaders and reps alike struggling to figure out: How to handle new objections they’ve never heard before. How hard to push prospects to move forward under the circumstances.

Objection handling 207

Objection handling Sales Construction Growth 207

ClickFunnels

JANUARY 18, 2023

Affiliate marketing is a great way to make money online. We believe that this most effective way to structure an affiliate marketing sales funnel: A lead generation landing page where you offer a digital freebie in exchange for the potential customer’s email address. A sales page designed to sell the ClickBank product.

Product 246

Product A/B testing Lead generation Niche 246

ClickFunnels

JANUARY 30, 2022

You need to make sales if you want to stay in business. So how can you convey the value of what you offer without the potential customers getting their guards up? You don’t need to be super aggressive about promoting your product and pitch it at every opportunity. Your failures and your successes.

Sell 246

Sell Up-sell Networking Promote 246

Martech

MARCH 29, 2024

Forbes identified the end of agile as far back as 2019 because it “became a religion and like most religions, it really didn’t make that much sense to the outsider — or even to the participants.” And what does this mean for the future of agile? Dig deeper: 3 ways to align marketers to business outcomes 2.

Manufacturing 110

Manufacturing Promote Pipeline Technique 110

ClickFunnels

AUGUST 2, 2021

The post How To Do Digital Marketing – A Simple Step By Step Guide appeared first on ClickFunnels. You can’t expect to build a successful business if you don’t know how to do digital marketing. You need to be able to effectively promote your products online if you want your company to thrive in today’s fiercely competitive marketplace.

Niche 290

Niche Follow-up Up-sell Start-ups 290

Cerebral Selling

JUNE 28, 2021

“How much money do you make?” ” “What’s your personal cell phone number” “How many sexual partners have you had?” Yet in sales, we ask our reps to go out and ask our customers similarly contentious questions all in the name of moving our deals forward.

Customers 194

Customers Follow-up Start-ups Up-sell 194

Search Engine Land

APRIL 15, 2024

In this article, I will outline a process that shows you exactly how to do that and provide a simple template you can fill out to take your content to the next level. Any savvy marketer knows you build trust with your prospects by being helpful and sharing. Step 1: Goals What is your goal for this content?

Process 114

Process Objectives and Key Results Angle Follow-up 114

ClickFunnels

NOVEMBER 9, 2021

The post Lead Generation Pricing Model – How Much Lead Gen May Cost You appeared first on ClickFunnels. In this guide, we’re going to explain the lead-gen business model, what you should expect to spend, and how to create your lead-gen budget. Get Our 2-Page Sales Funnel That Generated 185,372 Leads! Keep reading.

Lead generation 255

Lead generation Price Appointment E-commerce 255

SaaStr

APRIL 19, 2024

How do you reverse-engineer your first million as a SaaS startup founder? SaaStr founder and CEO Jason Lemkin chats with Sam Parr on the popular YouTube channel and podcast My First Million about what’s required to make it on the map for a $100M exit and then reverse engineers the steps to get there. 50 or $1.

Engineering 101

Engineering Price Cross-sell Niche 101

Hubspot

MARCH 18, 2024

Research shows there is a weapon you can use to increase your sales performance — a sales strategy that's effective no matter where you work or what you sell. Strategically framing your prices. Here, I‘ll discuss four tactics you can use to frame your prices as effectively as possible — without resorting to discounting.

Price 76

Price Objectives and Key Results Pipeline Pitch 76

SaaStr

MARCH 12, 2024

First, there are three types of acquisition deals: Talent — To get the expertise on your team and more firepower. Not only do you have to pass the hiring interviews as a Founder, but everyone on your team does, too. 2 Talk to Product: D eals that go through M&A teams have an extremely low success rate — less than 1%.

Negotiate 90

Negotiate Finance Launch Start-ups 90

SaaStr

MARCH 19, 2024

If you’ve been an operator in the SaaS industry for a long time, you’ve probably considered starting your own company. What does it take to become a founder, and how does it differ from operations? If you can do that, it’s a better approach than having an idea, raising and spending money, and then having to pivot.

Networking 83

Networking Finance Pipeline Engineering 83

Martech

MARCH 4, 2024

As a leader, you must be agile enough to pivot as you learn new information about the marketplace, your customers and disruptive new technology. It’s critical to constantly re-evaluate how you market and sell our products to customers because what worked last year, or even last month, may no longer be relevant.

Technology 112

Technology Technology Launch Product 112

Martech

APRIL 5, 2024

Users may also not be properly trained to use the martech platforms and may not receive the necessary support to learn how to better use them in their day-to-day work. Ultimately, martech platforms must address two types of marketing problems: customer-facing communication issues (e.g., Can platforms automate paid media segmentation?

Strategize 97

Strategize Campaign Technology Technology 97

Martech

OCTOBER 16, 2023

We don’t want to skimp on quality, but we have had to learn how to do a lot with a little because we’re chronically understaffed and underfunded. Marketing automation gives you a way to have regular emails that focus on predictable behavior so we can send out an email when a customer achieves a goal or reaches a trigger or intent point.

Cross-sell 133

Cross-sell Retail B2C Strategize 133

Search Engine Land

APRIL 30, 2024

You try to define your target market, only to be told, “Our audience is anyone who wants our product – we don’t exclude anyone.” This article tackles the steps to successfully transform your PPC ads just by focusing on the people who click them. Measure your success using the right metrics to know if your ads are effective.

CTR 103

CTR Real Estate Legal Clients 103

SaaStr

MAY 19, 2023

And low multiples make fundraising hard. Let me just share 10 Simple Suggestions on How to Make Fundraising a Smidge More Successful in 2023: #1. Have 2 offers in hand? You almost have to, to be respectful to those 2 offers. Don’t Hide Mediocre Growth or That You’re Running Out of Money. Show the opposite.

Gaming 103

Gaming Growth Trust Meeting 103

SaaStr

DECEMBER 12, 2023

The landscape for Go-to-Market (GTM) will be changing over the next 12 months in terms of roles within GTM, in combination with how buyers make purchases and the decision-makers involved. Let’s start at the beginning — with the customer. Step 1: Identify Your Ideal Customer Profile (ICP) Who are you selling to?

GTM 101

GTM CRM Pipeline Referrals 101

SaaStr

NOVEMBER 15, 2023

The majority of their customers use 5 or more modules. #3. Consistently Strong NRR — And Higher Than 2022 Crowdstrike has targeted a 120% NRR benchmark and it’s interesting to see how it’s fluctuated blow over the past 5+ years. But even there, it makes sure it turns a profit. Only Founded in 2011.

Non-Profits 106

Non-Profits Cross-sell Growth Service 106

SaaStr

JUNE 22, 2023

If you are willing to commit for 2 years to get to MSP and 7–10 years to get to Something Big … but your co-founder isn’t. More here: A Simple Commitment Test For You And Your Co-Founders – SaaStr Not doing enough potential customer interviews. Too many founders shoot from the hip on what they think customers want.

B2C 93

B2C B2B Up-sell Start-ups 93

Salesforce

NOVEMBER 16, 2023

Marketers can plug into this by rewarding customers who share their positive experiences with the world. You’ve probably turned to your network at some point during a decision-making process, for both personal and business matters. What is referral marketing and how does it work? And how is this done?

Referrals 124

Referrals E-commerce Promote CRM 124

Gong.io

JANUARY 2, 2023

How do you know if a potential customer is a good fit for your solution? How do you know whether to move prospects through your sales funnel or disqualify them? We’ll also cover the different sales qualification frameworks you can use to streamline your qualifying process. Improves your close rates.

Sales 149

Sales Prospecting Pipeline Pitch 149

Martech

APRIL 4, 2024

Focus A focused email marketer can envision email’s roles in the organization’s marketing universe and how the channel can contribute to growth and optimization beyond the marketing department. Part of this focus is an insistence on letting strategy lead the way in making decisions. They help others find solutions.

Strategize 89

Strategize Growth Campaign Legal 89

Partners in Excellence

DECEMBER 7, 2023

All provide us more information, “insight,” and capability with which to engage our customers. We brag about technology stacks, “Mine is bigger than yours!” How are people using these tools? How are they leveraging them to differentiate their engagement strategies? Win rates plummet.

CRM 129

CRM Technique Conversion Customers 129

SaaStr

NOVEMBER 8, 2023

In SaaS, we talk a lot about hyper-growth, uber-successful companies, but many founders, including hyper-growth founders, make mistakes over and over. But you have to hold yourself to the highest standards because your team relies on it. The Takeaway: Hold your leaders to the highest standard possible.

X-functional 97

X-functional Contract Growth Quota 97

SaaStr

DECEMBER 29, 2023

In part two we head into IPO waters, how to incorporate AI into your products, the best way to drive employee performance, pricing models, and much more. Q: How do you stand out in terms of customer acquisition against large competitors who aren’t incorporating AI? Before, humans graded the outcome of customer support.

Customers 94

Customers Price Growth Construction 94

SaaStr

AUGUST 25, 2023

Hundreds of thousands of experts are telling you how to succeed in SaaS. SaaStr Founder and CEO Jason Lemkin shares the 10 worst pieces of SaaS advice, excuses, and mistakes founders make, and what to do instead. 1 “Ask VCs for advice when you want money. Ask for money when you want advice.” Although, it does happen.

GTM 72

GTM Engineering Closing Start-ups 72

SaaStr

JULY 14, 2023

Many people at this year’s SaaStr Europa wondered about the future of customer success, motivation during hard times, and how to grow in this new era of efficiency. Q: How Do You Think The Founder Playbook Has Changed For Bootstrapped Founders In 2023? “The If you missed part 1, catch that here. You were lame.

Drivers/motivators 92

Drivers/motivators Quota Service Closing 92

Martech

JANUARY 27, 2023

Look back and celebrate, then move on The first business for 2023 will be to step back, clear your head and take stock of all the great things you accomplished in 2022 despite the odds (i.e., I hope you got your budget request approved and you’re ready to move ahead with a clean slate and new KPIs to hit.

GTM 136

GTM Drivers/motivators Legal Retail 136

SaaStr

FEBRUARY 9, 2024

While we use Zapier here at SaaStr and are super familiar with it, for those who don’t use the tool, it’s a workflow automation platform that connects your data sources and apps to help maximize the efficiency of your teams, tools, and processes without relying on a developer team. Experimental vs. Scale.

Go To Market 107

Go To Market Growth GTM Product 107

Search Engine Land

SEPTEMBER 22, 2023

As advertisers, we want to maximize our PPC budgets for our clients But how do we do that? This article identifies eight areas where you can focus your optimization efforts to improve ROI. For example, stronger ROAS from returning customers and a lower one from new. Get the daily newsletter search marketers rely on.

Profit margin 107

Profit margin Non-Profits Campaign Clients 107

SaaStr

JANUARY 31, 2021

It might be a few years down the road, like DropBox or Slack, when you decided to add a corporate/enterprise edition to your freemium app. Hiring your first sales person. And there’s only one problem with that: no matter how well that rep does, you won’t learn anything. You need at least 2 to learn.

Inside sales 132

Inside sales Sales Represent Up-sell 132

SaaStr

JUNE 19, 2021

Q: How can the CEO/COO inspire/organize employees to work harder? Working better does. Maximizing the high-quality productivity of your team — without burning them out. What about customer success? Also don’t make the mistake of not having an incentive plan for folks that don’t care that much about money.

Drivers/motivators 115

Drivers/motivators Promote Product Customers 115

PandaDoc

MAY 7, 2024

An effective lead management process is one of the most critical factors driving sales through your funnel. When you capture the attention of a potential customer, this is the moment a lead is born. However, how that lead plays out, whether that person becomes a paying customer or client, is another matter.

Process 52

Process Lead generation Objectives and Key Results Legal 52