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Knowledge Is Power, Shared Knowledge Is….

Partners in Excellence

Knowledge is power. We try to accumulate as much knowledge as we can. The more knowledge we have, the better prepared we might be in addressing challenges, recognizing new opportunities, and managing risk. Knowledge is power. But sometimes we wield knowledge and that power as a weapon.

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Knowledge Is Power

Partners in Excellence

Knowledge is power—this has been acknowledged for years. Many people leap from this statement to saying, the customer has all the power in the buying process. They have self educated and have “knowledge” of their requirements and the ability of the solution to meet their needs.

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Knowledge is Power - But, Applying Knowledge is More Powerful!

Sales Gravy

So once again, knowledge is not power. Most people know they should acknowledge receiving business cards and should take the time to learn about the other person instead of just being so focused on pitching their products or services. The difference

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Decoding generative AI: Top LLMs and the app ecosystems they support

Martech

Instead of creating a list of hundreds of AI marketing tools that may (or may not) be around in a few months, I hope to arm you with the foundational knowledge to select AI tools strategically well into the future. For this reason, I advise marketers to interface directly with these powerful models and cut out the middleman.

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The future of SEO in an AI-powered world

Search Engine Land

And what if you had a butler who was brilliant at every subject in the world and could give you the best answer to any question you had, not just an accurate answer but helpful, friendly and thoughtful? It’s a little chilly out, so wear a light jacket in the morning. You can probably take it off around noon.” Is SEO dead? Or something else entirely?

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The great SEO heist: The untold story

Search Engine Land

And yet, deep in the darkest corners of Google, its scientists are about to do just that… Unleash an AI-powered search engine that steals content and spits out content that is not checked by humans at scale. ” They can steal content and mass publish unchecked content at scale, but this godly power is just for them.

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Pega launches new AI buddy

Martech

Pega, the CRM and BPM software company, announced the launch of GenAI Knowledge Buddy, to generate answers for employees and customers based on a synthesis of content distributed across enterprise knowledge bases. Knowledge Buddy will respond to ordinary language prompts and can also generate new content based on existing libraries.

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