Sales Hacker

MARCH 4, 2025

Was there any time, whether it was Asana or Calendly where, you know, you had some of this sort of like enterprise demand, they wanted teams, they wanted this functionality, but the PLG is still working so well that you’re like, Oh, maybe we don’t want to, um, divert too many resources. And so, uh, and function basically function.

GTM 72

GTM X-functional Start-ups Campaign 72

Search Engine Land

MARCH 29, 2024

The good news is that a project management methodology called “Agile” can help cross-functional teams self-organize and collaborate more effectively. For ecommerce sites, these teams improve aspects like product detail pages, the on-site search functionality or the checkout process. Get the daily newsletter search marketers rely on.

X-functional 88

X-functional Objectives and Key Results Meeting Engineering 88

SaaStr

APRIL 23, 2019

So, can you talk a little bit about the early days of going through that idea iteration phase, and how did you decide to launch Brex? Because if you’re launching a consumer company, or even B2B size product, you can pretty much sell, or have a product ready in those three to six months, and even have 10 customers. Henrique: Yeah.

Launch 85

Launch Pitch Niche Negotiate 85

SaaStr

JULY 5, 2024

Today, he’s 100% sure that your VP of Sales must be willing to carry a bag, and pitch your product. The simplest cheat code here is to put your hand over the LinkedIn job titles and ask yourself, “Would I still hire this person if they didn’t work at x company?” Early for them was $200M ARR. The answer is no.

GTM 83

GTM Cross-sell X-functional Pipeline 83

ConversionXL

AUGUST 4, 2020

During this stage, you want to meet the people doing the main activities in each function, not the managers. . Can I sit in on customer demo calls/pitches/discovery calls? Experimentation launch. cross-functional teams) or working practices (e.g., Education program launch. Are new ideas given only a cursory glance?

A/B testing 117

A/B testing Objectives and Key Results Education SQL 117

SalesHandy

MARCH 21, 2023

All we want to know is how would that product help us I am investing X amount of money in it. We have just recently launched very exciting new features on [product name]. We have recently launched a new version of our product {{Add in your pitch}}. If so, our plans start as low as $X per month.

Closing 98

Closing X-functional Sales Follow-up 98

Sales Hacker

JUNE 20, 2019

I was responsible for onboarding hundreds of salespeople, training the entire BDR, AE, CS, and Support functions. 7) The Sales Enablement function is being asked to deliver visibility into the actual impact their coaching has on the team. There is a better way: record all calls through your native functionality.

Quota 81

Quota X-functional Strategize Start-ups 81

Hubspot

SEPTEMBER 17, 2018

Launch a new product? Use the “Insert > Table” function to adopt one of television’s traditional script writing practices: the two-column script. Then, be sure your resolution is at least 1920 x 1080 to maintain quality footage. At 30fps, 30 x 2 = 60, equalling a shutter speed of 1/60. What’s the goal? On Facebook?

Angle 101

Angle Objectives and Key Results X-functional CTR 101

Highspot

MAY 20, 2022

However, whereas sales plays are focused on telling reps what to know, say, show, and do, a sales kit narrows in on “what to know” and “what content to show” buyers – such as talking points, and email pitch templates. Still, you want to launch the final product strategically to ensure adoption in the long run.

Territory 52

Territory X-functional Sales Cross-sell 52

Sales Hacker

MAY 20, 2025

I hear, at least on the marketing side, but across all functions is I wish we hired rev ops sooner and brought ops in sooner. But I view Rev Ops as sort of the, the folks who basically are, if you’re, if you’re a big soccer football fan, you’re building the pitch, right? The Rev ops team builds the landscape.

GTM 101

GTM Engineering Growth X-functional 101

Hubspot

JUNE 20, 2018

We’ve worked with Company X, Organization Y, and Firm C! Even though the prospect objected to the call, the rep steamrolled right past her concern and launched into his pitch. Well, in that case, where can I find more information about your HR function so when you have time I’m better prepared for our conversation?”.

Prospecting 101

Prospecting X-functional Pitch Sales 101

Search Engine Land

OCTOBER 23, 2023

Ads on SGE Google rolled out search ads on the Search Generative Experience (SGE) when it launched in August 2023. Automated vehicle ads were launched. Google launches dynamic structured snippets for AdWords. Google launched Smart Goals in early December. The Google shared library is sunsetted.

E-commerce 126

E-commerce Launch Campaign Retail 126

Hubspot

FEBRUARY 11, 2019

Chris Riccobono launched UNTUCKit -- a line of shirts that look good untucked -- after getting frustrated with how wrinkly and ill-fitting his regular button-down shirts were when he didn't tuck them in. Ask everyone to come prepared to discuss a certain product category or question, such as, "What's your favorite type of X and why?"

Minimum Viable Product 101

Minimum Viable Product Legal X-functional Networking 101

Salesforce

NOVEMBER 20, 2023

This isn’t just a quick pitch, however. These calls — most often conducted either in-person or via video — involve multiple parts, including initial agenda-setting by the rep, the product pitch, a demo, prospect objections and rep responses, negotiation, and outlining of next steps. Market research done? Prospects qualified?

Objectives and Key Results 69

Objectives and Key Results Pitch X-functional Sales 69

SaaStr

MAY 14, 2023

Algolia went from zero to seven figures in revenue in 12 months, and the launch of their search as a service product, and grew pricing from $19 a month to $100,000, which sounds amazing. When we launched we couldn’t earn a six figures deal at that time. We have them do a mock pitch. Nicolas Dessaigne : Right.

Price 109

Price Start-ups Up-sell X-functional 109

Heinz Marketing

FEBRUARY 5, 2018

Not so that we’re functioning as a curation and we’re positioning it in a different kind of segment than it would normally be on our site. Insert company name X did Y. Those kinds of pieces don’t often come from PR people sending out pitches. It functions similar to a case study or a customer success study.

Pipeline 60

Pipeline B2B Sales Pitch 60

SaaStr

OCTOBER 30, 2020

As you probably remember in the early 2010s, their mobile app store launched and kind of started to scale out. As you remember, very few people had mobile apps because it had just launched. The salesperson now isn’t just getting a name and email and this guy or girl wants to talk at X time.

A/B testing 111

A/B testing X-functional Start-ups Launch 111

Heinz Marketing

APRIL 2, 2018

You guys launched at SaaStr here a couple weeks ago. You’re more likely to close deals by x percent when you use this product.” The takeaway that I had there was if you can have a conversation with your customer, rather than a monologue pitch, it’s more fun, it’s more natural. Matt: Yeah. Absolutely.

Pipeline 57

Pipeline Sales Presentation B2B 57

SaaStr

OCTOBER 24, 2019

Your burn shouldn’t be too high, you cannot have a disappointing product, you should build a full-fledged product before you launch, you need to be in a massive market, you need big commercial traction to build value, you need to be in the US, really all those things. I mean we definitely, definitely did not launch too late.

Launch 50

Launch Growth B2B Networking 50

SaaStr

JANUARY 3, 2020

296: The vision of exceeding sales, establishing credibility and successfully launching a product is no small task, especially when striving for that perfect introduction into the world of consumers. With so many articles, investors, and outside opinions, the true, simple tasks of launching can get lost in the noise.

Contract 12

Contract Price Commission Conversion 12

SaaStr

JANUARY 10, 2020

With more companies launching and thriving outside of Silicon Valley, regions such as ‘Silicon Slopes’ in Utah and ‘Silicon Alley’ in New York City are gaining traction within the startup scene. Bob Moore: And I was t nerdy engineer in college, so getting the opportunity to have to pitch, it’s really a sales job at the end of the day.

X-functional 61

X-functional Start-ups Drivers/motivators Go To Market 61

Sales Hacker

FEBRUARY 18, 2025

Previously, he was an operating partner at Fractal Software, helping launch vertical software companies and find product-market fit. But prior to that, you were an operating partner at Fractal Software, uh, where you helped launch dozens of vertical software companies, which is super cool and helps them kind of find product market fit.

GTM 92

GTM Quota Drivers/motivators Sales 92

Sales Hacker

MARCH 11, 2025

Guest Speaker (Cassie Young): LinkedIn Primary VC Host (Scott Barker): LinkedIn Newsletter Find GTMnow (GTMfund’s Media Brand): Website LinkedIn Twitter/X YouTube Podcast Sponsor: Pursuit The best talent isn’t actively job hunting. Highlights: 07:53 What happens when commercial scale outgrows your technical scale.

GTM 77

GTM Growth X-functional Referrals 77

Sales Hacker

APRIL 1, 2025

but when we started to develop product together around their agent force as an example, which they just launched back at Dreamforce, where the teams, the product teams work together, built use cases within workflows that sellers use. That’s the common sales pitch. Functional purity and segment alignment.

GTM 63

GTM Up-sell Start-ups Gaming 63

Sales Hacker

APRIL 29, 2025

At Atlassian, he led all communication products, including the launch of Atlassians first post-IPO product. It’s a core function of product marketing. What happens when developers can do 10 x coding? It is no fluke that this is where the biggest and highest revenue companies pitched their attempt Google.

GTM 86

GTM Product X-functional Start-ups 86

Sales Hacker

JANUARY 28, 2025

And then before that, he served as the CMO of Just a small company you may have heard of, uh, called Salesforce, uh, where he was responsible for driving really the whole global corporate and product marketing functions and led the team during a time period where Salesforce was really going through hyper growth. Name X category of SaaS.

GTM 97

GTM X-functional Price Pipeline 97

ConversionXL

JUNE 2, 2020

We have feature X that they don’t.”. Your competitor has feature X, you need feature X. If 10 startups launched tomorrow tackling the exact same space—but they couldn’t see what others were doing—what would happen? Only category connoisseurs could highlight some functional differences between the shoes.

A/B testing 162

A/B testing X-functional Price Gaming 162

Sales Hacker

APRIL 15, 2025

Like we, we can pitch our product when they get to the meeting, but then the marketer tries [00:07:00] bringing an audience. ’cause what we find from the venture lens is earlier and earlier, do companies want that marketing function in to start building brand ahead of time to start just overall building the content flywheel too.

GTM 63

GTM B2B Follow-up Campaign 63

Sales Hacker

FEBRUARY 4, 2025

18:13 The role of cross-functional communication. 18:13 The role of cross-functional communication. So my company Operators Guild or the community is launching its 21st chapter. And when you think about that role, it’s cross functional. I’m getting a little out there, but it’s in charge of its function.

GTM 83

GTM Finance Cross-sell X-functional 83