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4 Predictions Marketing Experts Got Wrong About Social Media in 2020

Hubspot

As a marketer, reading trending predictions or industry forecasts is the norm. In this post, we're going to look at the top social media predictions that marketing experts got wrong. Even when the Google+ founding father left Google, marketers at Marketing Land thought the social network still had a chance. Image Source.

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4 areas of martech with ethical concerns

Martech

As I read his book , I thought about how the marketing technology industry has a role in this ethical minefield. This is especially important as marketers and people, in general, are beginning to use powerful technologies like artificial intelligence (AI) that require ethical consideration.

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4 Key Questions We Have for Mark Zuckerberg

Hubspot

As the Facebook CEO prepares to face back-to-back Congressional hearings this week, more information continues to flow from the company -- from admitting guilt, to ongoing plans for how Facebook will better maintain user privacy. Advertisers and developers will never take priority over that as long as I'm running Facebook.".

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31% of Tech Workers Say They Would #DeleteFacebook [New Data]

Hubspot

So when Blind surveyed its user base to find out how many tech workers planned to delete their Facebook accounts -- inquiring minds had to know what the results were. Facebook's own employee responses were accounted for, with 2% of that base reporting it would delete the app. I personally will not delete Facebook.

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Even More Requirements for Facebook Advertisers

Hubspot

Within the past several months, before news first broke of voter profiling firm Cambridge Analytica improperly obtaining and using personal user data, Facebook said it would be making a large degree of changes as to how it handles advertisements. Here's what Facebook says that'll look like. presidential election.

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Unriddled: Facebook in Brussels, Launch of the GDPR, and More Tech News You Need

Hubspot

Welcome back from a long Memorial Day weekend, and an equally long week of data security-related news that applies directly to you -- and me. Also worth noting, this is the first edition of Unriddled under GDPR, a massive European data privacy regulation that went into effect last Friday (keep reading, it's a big deal).

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Unriddled: The Latest From Facebook, Announcements From (And About) Apple, and More Tech News You Need

Hubspot

This Wednesday also brings another edition of "Unriddled": the HubSpot Marketing Blog's mid-week digest of the tech news you need to know. A Big Departure and New Ads From Facebook. Last week, Facebook's now former head of public policy and communications, Elliot Schrage, announced that he would be leaving the social media giant.