Hubspot

FEBRUARY 4, 2020

This got me thinking, "Why exactly is Pinterest so closely tied to blogging?". It could be because Pinterest is an outlet for education. Your next question is probably, "Well, how do you use Pinterest for blogging?". We'll get into why, but there's one thing you should do the minute you decide to create an account.

Follow-up 101

Follow-up Engineering Promote Education 101

Search Engine Land

APRIL 15, 2024

Examine how brand mentions impact search marketing, both on traditional and social search platforms. Discuss strategies for integrating brand mentions into a cohesive search marketing approach. Previously, the elusive “follow” link was the goal. We will also: Dive into the nuances of brand mentions. Indirect mentions.

Manufacturing 111

Manufacturing Real Estate Strategize Territory 111

Heinz Marketing

AUGUST 29, 2021

By Brittany Lieu , Marketing Consultant at Heinz Marketing. Whether that be getting local updates on the COVID-19 situation, specific industry news, or maybe content marketing inspiration, Flipboard curates a news feed for you. How To Curate Your Feed. Get Flipping! What is Flipboard?

B2B 117

B2B Follow-up Consult 117

Heinz Marketing

MARCH 4, 2021

By Brenna Lofquist , Senior Marketing Consultant at Heinz Marketing. In today’s digital technology landscape there are numerous platforms, tools and technologies at the disposal of every marketer—almost too many. Welcome to the first installment of The B2B Marketer’s Quick Start Guide. Without further ado…. Video Sharing.

B2B 133

B2B Networking Promote B2C 133

ConversionXL

SEPTEMBER 3, 2021

App store optimization (ASO) is about getting your mobile app in front of the right users at the right time. In this post, we’re sharing how ASO helps you increase traffic and downloads, the specific on-metadata vs. off-metadata factors that matter, and how to leverage ASO mechanics to maximize conversions.

UX 121

UX X-functional A/B testing Follow-up 121

Hubspot

MARCH 8, 2021

When the COVID-19 pandemic began, many consumers raced online to buy products they couldn't get in-store. But, as with any new marketing trend, you might wonder, "Are consumers actually buying products while surfing social media?". And, by July 2020, global retail ecommerce sites cumulatively saw a record 22 billion monthly visits.

Launch 101

Launch Up-sell Follow-up Retail 101

ClickFunnels

JULY 7, 2021

The key, of course, is getting people on your email list. These methods are taken from Russell Brunson’s bestselling books, Traffic Secrets and DotCom Secrets (I highly recommend purchasing and reading those books!) , as well as from my own experience as an online marketer. So 1,000 subscribers equals $1,000 per month. Let’s dive in!

Lead generation 246

Lead generation Niche Sales Pitch 246

Search Engine Land

NOVEMBER 17, 2023

The role of UGC in SEO So, why should search marketers like us pay attention to user-generated content? Understanding UGC Before we delve into its impact on SEO, let’s start with the basics and define what user-generated content actually is. UGC is a game-changer in digital content.

Engineering 116

Engineering Trust Click Through Rate Promote 116

Martech

MAY 18, 2022

This can be credited to the fact that video content uses images, sound, and text to create an immersive experience.This can pose a new content creation challenge for marketers, though, and has led to the need for new tactics and technologies that focus on creating and executing video ad campaigns. We will cover: What are video ads?

Objectives and Key Results 101

Objectives and Key Results Campaign Follow-up Promote 101

Hubspot

MARCH 31, 2020

Here's how you can set yourself up for success with contests on Facebook, Twitter, Pinterest, and Instagram. How to Run a Contest on Facebook. Here are some best practices: Follow the Rules. Avoid making your entrants dig through mountains of rules or a maze of links to get to where they want to go.

Legal 101

Legal Promote Follow-up Campaign 101

Search Engine Land

OCTOBER 4, 2022

Over 80% of searches worldwide occur on Google based on the latest search engine market share data. Over 80% of searches worldwide occur on Google based on the latest search engine market share data. We need to erode the distinctions we have historically made between traditional search marketing domains (e.g.,

Objectives and Key Results 114

Objectives and Key Results Retail Engineering Launch 114

Hubspot

APRIL 25, 2019

Social media is an instrumental component of any business's marketing strategy. However, there's one social media site where users actually embrace branded content -- Pinterest. Pinterest can be an incredibly useful tool for attracting consumers to your products. What is Pinterest Analytics?

Campaign 100

Campaign Launch Networking Promote 100

Hubspot

APRIL 22, 2019

Pinterest is often undervalued by social media marketers, and considered an unnecessary component of a marketing strategy -- unfortunately, if this is true for your team, you could be missing out on a major source of traffic and income. In fact, 72% of Pinners use Pinterest to decide what to buy offline. Promoted Pins.

Promote 101

Promote Product Objectives and Key Results Customers 101

Search Engine Land

SEPTEMBER 15, 2023

Being a one-person marketing team can be both exciting and stressful. But you’re responsible for building and executing a company’s entire marketing strategy, which can feel overwhelming given the sheer amount of effort it takes to be present in the right places at the right times. Speaks to your target audiences.

Objectives and Key Results 137

Objectives and Key Results Campaign Launch Follow-up 137

Hubspot

NOVEMBER 5, 2019

With younger generations getting more and more connected to social media platforms, the amount of product research done on these platforms is likely to grow. Meanwhile, Pinterest continues to position itself as a tool for advertisers by improving its ad software. Which Social Media Platform Should You Market Products On?

Product 98

Product Promote A/B testing Networking 98

Hubspot

APRIL 6, 2020

As a marketer, promoting and driving traffic to your blog isn't easy. Getting blog readers is all about promoting your content to the right people at the right place and the right time. So, how can you do that? To start, you'll need to diversify your blog promotion strategy so you can get traffic from several sources.

Promote 94

Promote Niche Follow-up Networking 94

Search Engine Land

JANUARY 11, 2024

Despite the availability of marketing APIs from long-established providers like Google Cloud, Microsoft Azure, and AWS for over a decade, many search marketers prefer generative AI models for their SEO -related tasks. and understanding how these elements form grammatically correct sentences.

Objectives and Key Results 134

Objectives and Key Results Follow-up Start-ups Engineering 134

ConversionXL

SEPTEMBER 9, 2021

Building loyalty and awareness are top priorities for any social media marketer. The greater your visibility, the more your brand is in front of potential followers. In this article, we’ll look at how the social media landscape has evolved, and what you can do to grow your presence and create a community of loyal fans.

Objectives and Key Results 142

Objectives and Key Results Trust Follow-up Promote 142

Salesforce

SEPTEMBER 29, 2021

Here’s how retailers can meet the demands of a longer peak-season timeline. GET THE NEW HOLIDAY RETAIL PLANNING GUIDE. No matter where or how often shoppers interact with your brand, each experience needs to be consistent. The result of the extended holiday was that 2020 became the biggest digital shopping season to date.

Retail 97

Retail Drivers/motivators Entertainment Promote 97

Search Engine Land

MAY 2, 2023

Google’s Page 1 is often dominated by content from major publishers in the form of bylines and listicles about the best offerings on the {keyword} market. So how do you join them and leverage the power of those platforms to get your brand some high-powered visibility and third-party credibility?

Commission 100

Commission Represent High impact Pitch 100

Hubspot

SEPTEMBER 24, 2021

Hashtags help social media users find content based on specific topics — you can create them by using the # symbol followed by words, like #realestate. If you use a hashtag that has been used millions of times, your post might get lost in the shuffle. Real estate hashtags can help you market your content to wider audiences.

Real Estate 82

Real Estate Appointment Promote Clients 82

ClickFunnels

AUGUST 11, 2021

Here’s how it looks like: It has four stages: Bait. Here’s how our co-founder Russell Brunson explains it: The Lead Generation Funnel. Here’s how it looks like: You create a super valuable lead magnet. In other words: The purpose of the lead generation funnel is to get the potential customer to enter your sales funnel.

Lead generation 246

Lead generation Niche Price Promote 246

ClickFunnels

NOVEMBER 24, 2022

The post 20 Awesome Digital Marketing Strategies To Grow Your Business appeared first on ClickFunnels. We will outline some of the best digital marketing strategies for growing your business. We’ll cover everything from SEO to social media marketing, and everything in between. What is Digital Marketing?

A/B testing 130

A/B testing Campaign Objectives and Key Results CRM 130

Search Engine Land

JANUARY 5, 2023

2022: Search marketers entering exact match keywords may have seen an alert toward the bottom of their Google Ads interface stating, “Broad match keywords are on. 2022: Search marketers entering exact match keywords may have seen an alert toward the bottom of their Google Ads interface stating, “Broad match keywords are on. Video: A.J.

Retail 92

Retail Engineering Click Through Rate Contact 92

Search Engine Land

JANUARY 20, 2023

This happened following the news about Panda becoming part of Google’s core algorithm. As Lipattsev explained: It is less about the functionality, which means it probably doesn’t change that much over time, and it is more about how we perceive it, in the context of the algorithm.

Engineering 94

Engineering Legal Retail Represent 94

Hubspot

FEBRUARY 28, 2019

In Simon Sinek ’s famous Ted Talk “ How great leaders inspire action ”, he fleshes out a concept that some of the most inspiring leaders and organizations -- specifically Apple, Martin Luther King Jr., and the Wright Brothers -- leveraged to build loyal followings. But how do you discover the “why” behind your organization?

Sports 101

Sports Pitch Sell Presentation 101

Hubspot

APRIL 9, 2020

How will I create the same sense of hyper-personalization without the third-party cookie?". Meanwhile, some marketers are also concerned that Chrome's third-party cookie phaseout will force brands will have to use Google Ads to create the pinpointed ads they used to launch. Circulate content in email newsletters and email-based ads.

Launch 100

Launch Networking Contact Promote 100

Hubspot

OCTOBER 22, 2019

As a marketer, you usually wear a lot of hats at your company. If you’ve ever come across a valuable article or website that can help improve your skills as a marketer, you probably want to save it and come back when you can dedicate more time to it. Pinterest is a social media network that operates like a social bookmarking site.

Price 86

Price Engineering Entertainment Promote 86

Martech

MAY 12, 2022

But in the brain fog that inevitably accompanies COVID, my thoughts have naturally turned to email marketing. Get the daily newsletter digital marketers rely on. In marketing, intent is the name of the game. Growing and recognizing intent, messaging and acting on intent – are critically important for email marketers.

Customers 103

Customers Follow-up B2B Start-ups 103

Search Engine Land

AUGUST 8, 2023

Do you see some stakeholders get wrapped up in vanity metrics that affect your strategic direction? This article will help you find a way to get away from vanity metrics and determine the SEO metrics that matter. How do we do this? Instead, craft the survey so they can tell you exactly how they feel. We’ve all been there.

Angle 92

Angle Strategize Drivers/motivators Follow-up 92

Hubspot

MAY 6, 2024

But, how common are unicorns, and are these successful startups as immortal as they seem? Unicorn Company Traits How many unicorn companies are there? Privately owned companies are typically owned by a concentrated number of shareholders, unlike public companies traded on the stock market. Unicorns are extraordinary creatures.

Manufacturing 53

Manufacturing Pharmaceutical Technology Technology 53

Hubspot

NOVEMBER 7, 2019

While you can connect Facebook, Twitter, and Pinterest profiles, Later is best for Instagram scheduling. Are you a social media or marketing agency? It helps you streamline how you manage brands and offers a couple unique features that help you succeed. Image Source. Price: $9.99, $799.99 Image Source. Sprout Social.

Price 100

Price Promote Clients Start-ups 100

Search Engine Land

MARCH 9, 2023

Google and Bing “exception lists” In 2011, Google and Bing revealed at SMX West that they have “exception lists” for websites that might get hit by some algorithm signals. Google showing ‘key moments’ feature on multiple videos in search results 2020: The video timeline feature was getting more visibility in mobile search.

E-commerce 95

E-commerce Territory Engineering Networking 95

Search Engine Land

MAY 19, 2023

Here’s what keyword difficulty means for SEO, how the score is measured and tips for using it to get better results. Keyword difficulty is a metric that quantifies how competitive a keyword is and, therefore, how challenging it’s likely to be to rank for it. How is it calculated? How is it calculated?

Gambling 128

Gambling Niche CTR Strategize 128

Lead Fuze

MAY 26, 2023

Establishing a social media marketing agency can be an exhilarating and worthwhile pursuit for those aiming to make the most of the continuously growing need for digital marketing services. How Profitable Is a Social Media Marketing Agency? This will help you tailor your services to meet their unique needs.

Niche 98

Niche Referrals Clients Price 98

Hubspot

OCTOBER 28, 2020

At least, that's how a lot of marketers feel. In fact, the affair between marketers and their data is often somewhat of a love-hate relationship. Data can help you be a much more successful, analytical marketer who makes decisions based on facts rather than hunches. So be empowered, marketers!

A/B testing 101

A/B testing Click Through Rate Technique Meeting 101

Hubspot

OCTOBER 21, 2016

The following is an excerpt from our free resource, How to Create Beautiful Infographics. Chances are, if you’re reading this, you’re creating an infographic to use on social media or a marketing campaign. If you’re creating the infographic for marketing purposes, you’ve got one more step, and that’s promoting it.

Cold Call 77

Cold Call Promote Follow-up Campaign 77