Hubspot

MARCH 23, 2015

Many people think that once they leave school, they don''t need to worry about grammar. So if you want to get ahead in the workplace, change careers, or find a job, then it’s time to dust off that dictionary, thumb through your thesaurus, and get a grip on grammar. Fewer grammar errors mean more promotions.

Promote 78

Promote Clients Start-ups Customers 78

Lead Fuze

JULY 18, 2023

No matter your job title–be it salesperson, recruiter, marketer or entrepreneur–being able to craft compelling emails can be key for successful communication. Use proper grammar and spelling to avoid embarrassing mistakes. Format your email with short paragraphs and bullet points for easy reading.

Contact 52

Contact Follow-up Start-ups Lead generation 52

Cience

NOVEMBER 22, 2019

Honestly, many of them have been underwhelming, but this coordinated offline and email campaign made us all talk about the great prospect experience that Outbound Marketing can provide potential clients. The right cold email approach can delight prospects as much as any marketing strategy. Subject: Our VP of Marketing told me no ??.

A/B testing 52

A/B testing Prospecting Clients Follow-up 52

Hubspot

JULY 17, 2015

No matter how vigilant you are, no matter how many times you run spell check, no matter how many times you proofread, one of those suckers will slip through. Seeing other people's mistakes just makes you feel a little less alone in this crazy world. Some mistakes are more difficult than others to spot. Can you find them all?).

Education 78

Education Promote Price Market share 78

Sales Hacker

JANUARY 29, 2021

Prospects understand that this is marketing speak and are largely immune to these claims. One last pro-tip from me: Make sure there are no spelling and grammatical mistakes in your pitch documents or slide deck. Use a free proofreading or grammar checker to help. Of course, they do! Remember the adage, show, don’t tell.

Pitch 127

Pitch Teamwork Clients Sales 127

Cience

FEBRUARY 26, 2019

5 Avoid spam words and take care of good grammar. We’ve recently described a case when a marketing word turned out to trigger spam filters. Spam words alarm spam filters, but bad grammar and spelling mistakes look suspicious to humans. Cut the fluff and be concise. #5

Campaign 67

Campaign Prospecting Start-ups Clients 67

Hubspot

APRIL 22, 2014

It was my third day on the job at my very first internship -- a small marketing agency in central New Jersey. I was decent at writing and editing, but I didn''t want to disappoint my boss and our clients by letting mistakes slip through the cracks. 4) Grammar. We had to send it back to the client ASAP. 3) Logical Flow.

Follow-up 78

Follow-up Up-sell Clients Process 78

Sales Hacker

SEPTEMBER 14, 2020

A mistake some companies make is that each product expert, or functional person, answers their respective area. This may seem fine on paper, but it leads to answers that are completely different in style, grammar, and context. In some cases, it can even lead to contradictory information. To RFP, Or Not to RFP.

Non-Profits 93

Non-Profits Government Contact Price 93

Refreshing Solutions

MARCH 28, 2021

One social media platform that people don’t general think of using as a marketing tool is LinkedIn. They want to feel like they are making a real connection and not just being marketed to. For instance, my LinkedIn cover places an emphasis on digital marketing. And they’re missing out on a HUMONGOUS opportunity! Makes sense.

Follow-up 52

Follow-up Contact Start-ups Contract 52

Hubspot

APRIL 10, 2014

Okay, so I''m no English major, but I am a content marketer -- attention to grammatical detail is something very near and dear to my heart. I''ve become the go-to person for proofreading other people''s content before it goes live, and as a result, I have started to notice a few of the same mistakes cropping up time and time again.

Contract 78

Contract Follow-up Start-ups Education 78

PandaDoc

AUGUST 9, 2023

Most mistakes people make on their LinkedIn profiles stem from them treating the platform too much like other (non-professional) social networks. It’s a space where freelancers, content creators, salespeople, marketers, managers, and executives can reach out to one another and network. What is a LinkedIn profile?

Networking 83

Networking Legal Cross-sell Teamwork 83

Hubspot

JUNE 6, 2013

No matter how vigilant you are, no matter how many times you run spell check, no matter how many times you proofread, one of those suckers will slip through. Maybe that''s why whenever I catch a typo in someone else''s marketing I''m suddenly a little bit happier. 7) Are gender-specific calls-to-action the next trend in marketing?

Education 78

Education Promote Market share 78

Hubspot

JULY 20, 2011

It seems like an obvious statement: Spelling and grammar matter in marketing. But according to one entrepreneur who runs websites in the UK, spelling errors could account for thousands of dollars – or in his case, pounds – worth of lost revenue. It's not just spelling that people notice, it's grammar, too.

Government 75

Government Customers Sales 75

Cience

APRIL 27, 2020

We were buried by what seemed like weekly stock market record highs, and the lowest unemployment rates in history. And while all that has changed – as business owners, sales leaders, marketing magicians, and content evangelists – we know the show must go on… and business must continue. If you didn’t, don’t feel bad.

Hospitality 66

Hospitality Angle Contract Appointment 66

ConversionXL

JANUARY 22, 2016

Credibility is “a measure of how believable and trustworthy your marketing is perceived to be.”. For example, I don’t think anything resembling “internet marketing” design is credible (big red text, highlighted words, blinking arrows, autoplay video, etc). Bad Grammar/Typos. Credibility is Contextual. Image Source. Just fix it.

Real Estate 86

Real Estate Trust Contact CTR 86

Hubspot

FEBRUARY 7, 2017

Here's the good news: marketing and ad agencies are getting serious about hiring new talent. According to data from the Bureau of Labor Statistics, advertising, promotions, and marketing manager employment is expected to rise 9% by 2024 -- which is faster than the average for all occupations. 9) "I'm a marketing ninja / rock star.".

A/B testing 77

A/B testing Drivers/motivators Campaign Promote 77

Hubspot

MARCH 16, 2015

This also helps you see what''s not working earlier on so you don''t end up at your deadline, scrambling to fix mistakes. Often, we are so immersed in our work that it''s hard to see the glaring mistakes, and even harder to see the tiny errors. 2) Don''t Be Thin-Skinned. 3) Edit and Test. Text can get copied and pasted incorrectly.

Angle 67

Angle Construction Start-ups Clients 67

ConversionXL

SEPTEMBER 17, 2020

Most articles will tell you that poor grammar can kill sales. And while spelling mistakes haven’t been heavily researched in relation to revenue, optimization , or growth, there is a small amount of research that suggests spelling mistakes impact credibility in negative ways. Of course, we all make mistakes.

Promote 124

Promote Trust Drivers/motivators Contract 124

Hubspot

NOVEMBER 13, 2023

In a crowded market, a fresh idea makes a product stand out. Typographical errors : Spelling and grammar mistakes don’t go unnoticed! With the rise in awareness of sustainable living, consumers are now seeking recyclable or reusable “green” packaging that is also minimalist in its use of materials.

Transportation 76

Transportation Non-Profits Construction Manufacturing 76

ConversionXL

MARCH 5, 2019

Additionally, cold emails are often part of account-based marketing strategies. Account-based marketers , in particular, work with carefully tailored lists: [This post contains video, click to play]. In desperation, some email marketers resort to misleading subject lines. A common mistake is to make that goal the hard sell.

CTR 130

CTR Follow-up Campaign Cold Call 130

Hubspot

SEPTEMBER 11, 2014

The same thing applies to building relationships with the leads in your database via email marketing. Use common sense and make sure that you double and triple check for any mistakes within the email. Mistakes can include incorrect information, spelling errors, and poor grammar. Email Marketing'

Follow-up 76

Follow-up Education Gaming Conversion 76

Lead Fuze

DECEMBER 31, 2021

Who currently have job openings for marketing help. Writing long sales emails is a huge mistake because prospects will either delete or ignore them. Use a tool like Grammarly to avoid costly spelling errors. Who currently have job openings for marketing help. Who use Hubspot. With the role of HR Manager. Who use Hubspot.

Entertainment 52

Entertainment Sales Drivers/motivators Technique 52

Hubspot

JUNE 16, 2020

Many marketers agree — blogging is an important part of their content strategy. Did you know that B2B marketers obtain over 70% of their leads from blogging ? When you create content, then, you can focus on how to help Ernie be a more effective marketing team manager. Check for spelling mistakes and read for flow.

Customers 95

Customers Promote Engineering Drivers/motivators 95

Hubspot

APRIL 19, 2012

Actually, only 8% of marketers reported that dedicated landing pages were ineffective , according to MarketingSherpa's 2011 Landing Page Optimization Benchmark Report. What information does your marketing team need to know to nurture leads effectively? 9) Use proper spelling and grammar. Believe me: it catches a lot.

Trust 77

Trust A/B testing Contact Click Through Rate 77

Hubspot

MAY 3, 2024

Aside from ChatGPT and my specific use for it, plenty of other AI tools on the market can help your small business. Marketing and Sales Nearly 90% of marketing professionals find that AI improves content quality. Looking for an all-in-one AI solution for marketing, sales, and customer support workflows? The result?

E-commerce 51

E-commerce Niche Start-ups Service 51

Hubspot

APRIL 15, 2014

you might actually find that the post is off-limits for one of the following reasons: The content might rub stakeholders -- value-added resellers, customers, co-marketing partners, influencers, investors, etc. -- the wrong way. 8) Style, Grammar, Punctuation, Usage, Editing: "Is This Written Well?". The content is slightly off-brand.

Follow-up 71

Follow-up Lead generation Promote Meeting 71

Salesmate

JUNE 11, 2021

You have probably heard of Email Automation if you work in sales or marketing. As a marketer or a business owner, you would like to stay connected to your customers. With Email automation, you build a profitable mailing list and market your business in the right manner. This adds them to your email marketing database.

Real Estate 52

Real Estate E-commerce Campaign A/B testing 52

Hubspot

DECEMBER 27, 2011

You're a dedicated inbound marketer putting already strapped time and resources into creating content for your blog on a regular basis. Proof for grammar, spelling, and wordiness. A spelling mistake or two happens to even the best writers. And you deserve to get as much return as possible on that investment.

Click Through Rate 65

Click Through Rate Engineering Networking Start-ups 65

Hubspot

SEPTEMBER 28, 2010

It is, however, critical that business owners and marketers ‘ blog for business.’ There are also inbound marketing software packages that have blog software included. Don’t put something on your blog with spelling and grammar mistakes, but just start writing and posting. Connect with HubSpot :

Entertainment 71

Entertainment Pitch Education Start-ups 71

Hubspot

JUNE 12, 2018

It’s akin to making spelling and grammar mistakes in your resume. At the very least, as Jodi Glickman, a communications expert and author of Great on the Job , points out : “Not sending a cover letter is a sign of laziness. You just don’t do it.”.

Teamwork 74

Teamwork Pitch Promote Start-ups 74

Hubspot

JULY 7, 2016

Content creation is an essential part of a marketer's day-to-day job. As marketers, we know the importance of having great landing page copy. 11) Triple check for spelling and grammatical errors. You would be surprised how many ads contain spelling, grammar, and/or punctuation errors. Join today!".

CTR 52

CTR B2C Promote Price 52

Hubspot

JULY 25, 2012

Chances are, if you're doing any of these things that tend to make people distrust companies, nixing it from your marketing repertoire will do some serious wonders for your likeability index. 5) You're spelling and grammer isn't well. Nothing looks less professional than writing that's chock full of spelling and grammar mistakes.

Trust 75

Trust Cross-sell Price Contact 75

Lead Fuze

OCTOBER 22, 2021

For example: “ I’m writing this intro because I think that my product might be a great solution for [target market] “ This way you let your recipients know that you’re providing them with a solution for a problem they’re having or something that would make them happy. ” *Samantha Jones Marketing.

Contact 52

Contact Electrical Engineering Appointment Clients 52

ConversionXL

JANUARY 11, 2016

Most articles will tell you that poor grammar can kill sales. And while spelling mistakes haven’t been heavily researched in relation to revenue, optimization, or growth, there is a small amount of research that suggests spelling mistakes impact credibility in negative ways. Of course, we all make mistakes.

Promote 75

Promote Trust Drivers/motivators Contract 75

Hubspot

JANUARY 29, 2019

I’ve always loved writing, and I’m so grateful that I get to write every single day (albeit about marketing and not theme parks). Writing skills improve grammar, spelling, punctuation, language, and writing style. They help us create effective emails, presentations, blog posts, social media posts, and marketing campaigns.

Technique 73

Technique Contract Presentation Start-ups 73

Hubspot

AUGUST 23, 2023

Avoid stuffing your email with marketing cliches and buzzwords. B2B Email Template for Finding the Decision-Maker in the Company Hi [First Name], Quick question: Who handles your team's marketing budget at [Prospect's Company]? It's a mistake not to include a human element in your emails. Write like a robot.

B2B 55

B2B Clients Prospecting Follow-up 55

Search Engine Land

MARCH 13, 2023

You’ve probably heard how successful content marketing can be when you do it consistently. Achieving consistency – producing great content on a regular schedule – is hard to do unless you scale your content marketing operation. What do we hope to get out of content marketing? So, what do you need to scale? In 2 weeks?

Follow-up 98

Follow-up Promote Strategize Start-ups 98